Reed's, Inc. Announces Midwest Pepsi Bottler to Begin Distributing Reed's Culture Club Kombucha

Reed's, Inc. Announces Midwest Pepsi Bottler to Begin Distributing Reed's 
Culture Club Kombucha 
Bernick's to Begin Full Line Distribution of Reed's Culture Club
Kombucha in Minnesota and Parts of Wisconsin 
LOS ANGELES, CA -- (Marketwired) -- 06/05/13 --  Reed's, Inc. (NYSE
MKT: REED), maker of the top-selling sodas in natural food stores
nationwide, announced today that Bernick's will begin distributing
Reed's Culture Club Kombucha throughout the state of Minnesota and
select cities in Wisconsin. Headquartered in Waite Park, MN,
Bernick's is a fully integrated Pepsi-Cola bottler with refrigerated
storage capabilities. Bernick's has been delivering outstanding
products such as Reed's Ginger Brews, Virgil's Sodas, Pepsi Cola,
Mountain Dew, Dr Pepper, Miller Brewing brands and New England
Coffee, just to name a few.  
Neal Cohane, Senior Vice President of Sales & Marketing for Reed's,
Inc., commented, "Bernick's has been an outstanding partner of Reed's
since 2011. In today's ever-changing beverage landscape, Bernick's
has proven themselves to be forward-thinking beverage experts. Not
only does Bernick's recognize the strength of the Kombucha category,
but they clearly understand what distinguishes the Reed's Culture
Club Kombucha brands and flavors from all others in this category.
This enhanced partnership with Bernick's will drive volume and
increase exposure of Reed's Culture Club Kombucha, further fueling
the momentum we are experiencing across the country." 
About Bernick's 
Bernick's is a fourth-generation family-owned business that proudly
distributes Pepsi and Miller products, along with New England Coffee,
and a wide variety of snacks, craft beers, energy drinks, waters, and
juices. Bernick's has been providing full service beverage, vending,
and food service solutions to the Central Minnesota area since 1916. 
The company is headquartered in Waite Park, MN, and has facilities in
Bemidji, Brainerd, Duluth, Twin Cities, and Willmar, Minnesota; and
Dresser, Wisconsin. For more information on Bernick's please visit
www.bernicks.com. 
About Reed's, Inc. 
Reed's, Inc. makes the top-selling natural sodas in the natural foods
industry sold in over 13,000 natural food markets and supermarkets
nationwide. Its six award-winning non-alcoholic Ginger Brews are
unique in the beverage industry, being brewed, not manufactured and
using fresh ginger, spices and fruits in a brewing process that
predates commercial soft drinks. The Company owns the top-selling
root beer line in natural foods, the Virgil's Root Beer product line,
and the top-selling cola line in natural foods, the China Cola
product line. In 2012, the Company launched Reed's Culture Club
Kombucha line of organic live beverages. Other product lines include:
Reed's Ginger Candies and Reed's Ginger Ice Creams. In 2009, Reed's
started producing private label natural beverages for select national
chains. Reed's products are sold through specialty gourmet and
natural food stores, mainstream supermarket chains, retail stores and
restaurants nationwide, and in Canada, as well as through private
label relationships with major supermarket chains. 
For more information about Reed's, please visit the Company's website
at: http://www.reedsinc.com or call 800-99-REEDS. 
Follow Reed's on Twitter at http://twitter.com/reedsgingerbrew 
Reed's Facebook Fan Page at https://www.facebook.com/ReedsGingerBrew 
SAFE HARBOR STATEMENT 
 Some portions of this press release,
particularly those describing Reed's goals and strategies, contain
"forward-looking statements." These forward-looking statements can
generally be identified as such because the context of the statement
will include words, such as "expects," "should," "believes,"
"anticipates" or words of similar import. Similarly, statements that
describe future plans, objectives or goals are also forward-looking
statements. While Reed's is working to achieve those goals and
strategies, actual results could differ materially from those
projected in the forward-looking statements as a result of a number
of risks and uncertainties. These risks and uncertainties include
difficulty in marketing its products and services, maintaining and
protecting brand recognition, the need for significant capital,
dependence on third party distributors, dependence on third party
brewers, increasing costs of fuel and freight, protection of
intellectual property, competition and other factors, any of which
could have an adverse effect on the business plans of Reed's, its
reputation in the industry or its expected financial return from
operations and results of operations. In light of significant risks
and uncertainties inherent in forward-looking statements included
herein, the inclusion of such statements should not be regarded as a
representation by Reed's that they will achieve such forward-looking
statements. For further details and a discussion of these and other
risks and uncertainties, please see our most recent reports on Form
10-K and Form 10-Q, as filed with the Securities and Exchange
Commission, as they may be amended from time to time. Reed's
undertakes no obligation to publicly update any forward-looking
statement, whether as a result of new information, future events, or
otherwise. 
Contact:  
Investor Relations 
Reed's, Inc.
(310) 217-9400 ext. 18
Email: ir@reedsinc.com
www.reedsinc.com 
 
 
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