Sleep Number Introduces New Degree of Sleep

  Sleep Number Introduces New Degree of Sleep

   New DualTemp Layer Uses ActiveAir Technology to Address Top Sleep Issue

Business Wire

MINNEAPOLIS -- June 3, 2013

Sleep too hot or sleep too cool? You’re not the only one. According to SLEEP
NUMBER^® research, 75 percent of sleepers said that feeling too hot disrupts
their sleep. Additionally, more than half (55 percent) of participants in
another Sleep Number study admitted they disagree with their sleep partner
about temperature in the bedroom.

The DualTemp layer has two wireless remotes so each sleeper can adjust their
side to their ideal tem ...

The DualTemp layer has two wireless remotes so each sleeper can adjust their
side to their ideal temperature preference. Each remote can be individualized
with the sleeper's name and has a timer that allows for automatic shut off.
(Photo: Sleep Number)

To address this common issue, Sleep Number developed DualTemp^™, which uses
proprietary ActiveAir^™ technology to heat and cool each side and evenly
distribute the temperature throughout a breathable comfort layer that can be
added to any mattress.

“Through consumer insights, we identified a need that wasn’t being met…the
need to individualize temperature on each side of the bed to achieve better
sleep,” said Annie Bloomquist, chief product officer, Sleep Number. “We
believe that only air can truly provide individualized comfort, and our
ActiveAir technology – coupled with a simple user experience – offers an
exclusive, premium product that combines high function and design to solve
sleepers’ pervasive temperature problem.”

The DualTemp layer has two wireless remotes so each sleeper can adjust their
side to their ideal temperature preference. Each remote can be individualized
with the sleeper’s name and has a timer that allows for automatic shut off.

The new DualTemp layer only is available in one of the more than 400 Sleep
Number stores across the country and online at SleepNumber.com. The retail
price of a queen Sleep Number DualTemp layer is $1,699.99 and includes a
100-night trial and three-year limited warranty.

Sleep Number^® Beds and Products
Designed around customers’ unique sleep preferences, the Sleep Number bed has
improved more than eight million lives. Unlike other mattresses that feature
foam or springs inside, only the Sleep Number bed has DualAir^™ technology
inside, which allows couples to adjust each side to their individual comfort
and support at the touch of a button. Each Sleep Number bed comes with a
25-year limited warranty and a 100-night in-home trial.

Sleep Number also offers a complete, exclusive line of innovative sleep
products designed to meet every individual’s needs. From pillows that adjust
for cradling comfort, to adjustable bases, to dual-warmth comforters, Sleep
Number has solutions designed to improve sleep.

Consumers only can find the individualized benefits of Sleep Number beds and
bedding at Sleep Number stores, not at other mattress retailers. The company’s
3,000 Sleep Professionals are dedicated to helping customers find better sleep
for life.

About Select Comfort Corporation
Select Comfort Corporation is leading the industry in delivering an
unparalleled sleep experience by offering consumers high-quality, innovative
and individualized sleep solutions and services, which include a complete line
of SLEEP NUMBER^® beds and bedding. The company is the exclusive manufacturer,
marketer, retailer and servicer of the revolutionary Sleep Number bed, which
allows individuals to adjust the firmness and support of each side at the
touch of a button. The company offers further individualization through its
solutions-focused line of Sleep Number pillows, sheets and other bedding
products. And as the only national specialty-mattress retailer, consumers can
take advantage of an enhanced mattress-buying experience at one of more than
400 Sleep Number stores across the country, online at SleepNumber.com, or via
phone at (800) Sleep Number or (800) 753-3768.

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Contact:

Select Comfort Corporation
Media Contact:
Sarah Reckard, 763-551-6076
sarah.reckard@selectcomfort.com
 
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