PLX PCI Express Gen3 Switches Provide Interconnect Backbone to New Advantech Video-Streaming Platform

PLX PCI Express Gen3 Switches Provide Interconnect Backbone to New Advantech  Video-Streaming Platform  SUNNYVALE, CA -- (Marketwired) -- 06/03/13 --  PLX Technology, Inc. (NASDAQ: PLXT), the global leader in PCI Express(R) (PCIe(R)) silicon and software connectivity solutions enabling emerging data center architectures, today announced that the PLX(R) ExpressLane(TM) PEX8748 PCIe Gen3 switch is providing the high-performance connectivity support for the recently unveiled Advantech high-definition video platform.  Demonstrated at the 2013 National Association of Broadcasters conference (NAB Show), Advantech's HTTP Live Streaming (HLS) platform based on eInfochips software, takes advantage of the PEX8748's high-speed throughput of 8 Gigatransfers per second, per lane, in full duplex mode to enable a wide range of applications, including broadcasting, content creation, cinema projection, video conferencing, and other uses that require raw processing power for high-performance video.  The HLS platform featuring the PEX8748 switch (12 ports, 48 lanes) is based on Advantech's DSPC-8682 video cards with multi-core digital signal processors (DSPs) and supports high-performance video applications -- from core servers to edge nodes. This rich combination of cutting-edge technology enables original equipment manufacturers (OEMs) of video products to select the most cost-effective yet performance-optimized platform for their particular applications.  "Advantech's new HLS platform serves as a tremendous example of how PLX ExpressLane switches are architected to solve the performance challenges of demanding new applications such as professional video," said Gene Schaeffer, executive vice president of worldwide sales at PLX. "OEMs will realize through this platform developed by our valued partner Advantech that PLX PCI Express Gen3 technology continues to unleash the processing power in an ever-growing number of designs."  "To deliver much higher channel density to content providers, video streaming servers need resource-intensive transcoding operations to be offloaded onto dedicated media processing engines like Advantech's DSPC-8682," said David Lin, senior director of DSP solutions at Advantech. "The PEX8748 switch from PLX allows the DSPC-8682 to maintain the highest possible data rate with the host for premium quality video delivery across multiple streams."  Connectivity, Scalability, Bandwidth  The PEX8748 provides the Advantech HLS platform and other designs with multi-host PCIe Gen3 switching capability that enables users to connect multiple hosts to their respective endpoints via scalable, high-bandwidth, non-blocking interconnection to a wide variety of applications including servers, storage, communications, and graphics platforms. Ideal for fan-out, aggregation, and peer-to-peer traffic patterns, the expansive PLX ExpressLane PCIe Gen3 portfolio today features 18 switches ranging from a streamlined 12-lane, three-port device to the industry's only 96-lane, 24-port switch, the PEX8796.  About Advantech  Advantech's DSP portfolio includes ATCA, AdvancedMC(TM) and PCI Express products, enabling unprecedented levels in DSP core density, boosting voice call capacity and increasing video transcoding quality and throughput. Multimedia Processing Engines (MPE) in full- and half-length PCIe form factor offer impressive HD transcoding performance and are targeted at applications in digital media, as well as a variety of broader industry markets. Advantech also offers high-level system integration by leveraging its standard product offerings ranging from a wide selection of chassis, backplanes, single-board computers (SBCs), appliances and servers. Combined with Advantech's video cards, these integrated video platforms can be tailored and configured to meet a range of system requirements in terms of video channel density, power budget, physical dimensions and cost. Such near-turn-key solutions significantly reduce the time-to-market efforts for customers and also provide optimized video platforms to the market in a timely manner. Advantech Website: www.advantech.com/dsp  About PLX  PLX Technology, Inc. (NASDAQ: PLXT), based in Sunnyvale, Calif., USA, is the industry-leading global provider of semiconductor-based PCI Express connectivity solutions primarily targeting enterprise data center markets. The company develops innovative software-enriched silicon that enables product differentiation, reliable interoperability and superior performance. Visit PLX on plxtech.com, LinkedIn, Facebook, Twitter and YouTube.  PLX, the PLX logo, and ExpressLane are trademarks of PLX Technology, Inc., which may be registered in some jurisdictions. All other product names that appear in this material are for identification purposes only and are acknowledged to be trademarks or registered trademarks of their respective organizations.  PLX Contact: David Hurd Sr. Director, Corporate Communication Tel: +1 (408) 328-3594 dhurd@plxtech.com   Advantech Media Contact: Paul Stevens Marketing Director Tel: +33 1 4119 7575 paul.stevens@advantech.com     
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