OurTime.com, the Nation's Largest 50+ Dating Site, Reveals that Dating Never
Top 10 Fastest Growing Cities for 50+ Dating Revealed
OurTime.com Infographic breaks down "50+ Dating by the Numbers"
LOS ANGELES, May 29, 2013
LOS ANGELES, May 29, 2013 /PRNewswire/ --Today, OurTime.com, the largest
online dating community for 50+ singles, reveals new data that offers insight
into what - and who - is behind the ever-growing trend of Boomers and senior
online dating. Consider there are 107MM singles in U.S., and more than 1/3 of
them are over 50!* Yet despite their prevalence, this influential and growing
demographic of daters remains largely misunderstood. According to
OurTime.com, these tech-savvy singles come from every background, every part
of the country and every walk of life – and are blowing the lid off
pre-conceived notions around what it means to be 50, 60, and even 70+ and
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"This is a vibrant, growing community of singles that's taking the dating
scene by storm, and rightfully so," said Dr. Terri Orbuch, relationship expert
for OurTime.com. "By and large this age group is happier, more secure, and
even feeling sexier than their younger counterparts. They also are a better
judge of the type of person who will make them happy, so it's the perfect
stage of life to be looking for love."
Internal member data from OurTime.com, as well as information from sister-site
Match.com's 2013 Singles in America survey, paints a surprising picture of the
50+ online dating demographic.
Just who are these 50+ daters?
oSingle Moms and Dads Comprise the Population: The membership ratio for
OurTime.com is 45% men to 55% women, and 69% of these sassy singles are
oThe Wedding Bells Aren't Ringing: Almost 70% of OurTime.com members have
previously wed (54%Divorced, and 15% Widowed), but only 20% of members in
their 50s are willing to walk down the aisle again (compared to 8% in
their 60s and 5% in their 70s).
oSenior and Surfing… Online: OurTime.com members log-on an average of 44
times and view 81 profiles over a 90-day period. And 1 in 5 OurTime.com
members will log-on through a mobile device, with the iPad being their
oOutdoorsy Types: "Nature and Outdoors" is the #1 interest stated on
profiles by male and female OurTime members (54%). For male members,
sports ranks #2 (30%) and fitness came in third (30%). For females, the
#2 interest was family and friends (43%), while travel was #3 (33%).
oHot & Happy:87% of singles ages 50-70 said physical attraction between a
partner was a "must have,"and singles 65+ are happier with their love
lives than singles in their 20s (62% vs. 53%).
oUbiquitous Elders: Given the growth of the demographic, it's no surprise
that OurTime.com has seen membership jump 66% in the last two years. But
online dating is booming for 50+ singles in certain cities, especially.
Based on internal data, OurTime.com has determined the Top 10 fastest
growing cities for 50+ dating:
1.Kansas City, MO
3.San Diego, CA
5.St. Louis, MO
8.San Jose, CA
OurTime.com is the largest dating community for singles ages 50 plus, one of
the fastest-growing demographics in the market. OurTime provides a premier
experience tailored to celebrate the unique needs of those over 50, helping
them to easily connect with likeminded singles. Millions of members have
joined OurTime.com in the last year, and thousands of singles credit the site
with introducing them to someone special. For more information, visit
About People Media
People Media, a business unit of IAC, is the number-one provider of targeted
online dating communities for singles seeking meaningful relationships. These
specialty sites provide a customized experience for those who wish to date
within a specific demographic. A rapidly growing innovator in the online
dating space, the company operates 28 individual web properties including
BlackPeopleMeet.com and SingleParentMeet.com. The flagship site, OurTime.com,
was created by combining the membership of People Media's SeniorPeopleMeet.com
and SeniorsMeet.com. With more than one million active members, OurTime.com is
now the largest online community catering to singles over 50. The company is
based in West Hollywood, California.
*According to the 2012 US Census
SOURCE People Media
Contact: Amy Canaday, firstname.lastname@example.org, 214.576.9416; Caitlin O'Neill,
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