Big Data Gets a Boost from Splunk and Hortonworks Strategic Alliance

  Big Data Gets a Boost from Splunk and Hortonworks Strategic Alliance

 Big Data Leaders Enable Operational Intelligence for the Open Source Apache
                               Hadoop Ecosystem

Business Wire

SAN FRANCISCO -- May 23, 2013

Splunk Inc. (NASDAQ: SPLK), the leading software platform for real-time
operational intelligence, and Hortonworks, a leading contributor to Apache™
Hadoop®, today announced a strategic alliance to enable organizations to gain
operational intelligence using open source Apache Hadoop. The alliance ensures
that organizations can take advantage of Splunk® Enterprise and Hortonworks
Data Platform (HDP) utilizing Splunk Hadoop Connect, which easily and reliably
moves data between Splunk Enterprise and Hadoop.

“Splunk Enterprise delivers more value as organizations integrate larger and
more diverse datasets to the platform. Hortonworks, with its open source roots
and ability to operate on Microsoft® Windows Server, brings an entirely new
data proposition to Splunk customers utilizing Hadoop,” said Bill Gaylord,
senior vice president of business development, Splunk. “The integration of HDP
and Splunk Hadoop Connect opens up exciting new data possibilities. For
example, customers can easily use Splunk Enterprise to collect machine data
from across the organization and deliver it to Hadoop for batch analytics.
Likewise, the output of Hadoop jobs can be imported into Splunk Enterprise for
rapid analysis and visualization.”

“Developers who combine HDP and Splunk Enterprise can realize true end-to-end
big data analytics with less workload and more payoff,” said Shaun Connolly,
vice president of corporate strategy, Hortonworks. “HDP is the only
100-percent open source data management platform for Apache Hadoop and the
only distribution available for Windows Server. The alliance with Splunk will
help extend the Apache Hadoop ecosystem and further drive open source
community innovation for the next-generation enterprise data platform.”

Neustar, a trusted provider of real-time information and analysis to the
Internet, telecommunications, information services, financial services,
retail, media and advertising sectors utilizes both Splunk Enterprise and HDP
to help its customers promote and protect their businesses.

“Data and analytics are at the heart of Neustar’s products, and that’s why we
rely on both Splunk and Hortonworks,” said Mike Peterson, vice president of
platforms and data architecture, Neustar. “Splunk Enterprise monitors and
analyzes the infrastructure of Neustar Media Operations and is vital to the
reliability of flagship products like UltraViolet, and HDP is our trusted
Hadoop distribution for a wide range of data storage and batch MapReduce
processing. Splunk Hadoop Connect will allow us to make our products more
valuable to our customers.”

Visit the Splunk website to learn more about Splunk Enterprise and Splunk
Hadoop Connect. To learn more about the Hortonworks Data Platform, visit the
Hortonworks website.

About Hortonworks

Hortonworks develops, distributes and supports the only 100-percent open
source distribution of Apache Hadoop explicitly architected, built and tested
for enterprise grade deployments. Developed by the original architects,
builders and operators of Hadoop, Hortonworks stewards the core and delivers
the critical services required by the enterprise to reliably and effectively
run Hadoop at scale. Our distribution, Hortonworks Data Platform, provides an
open and stable foundation for enterprises and a growing ecosystem to build
and deploy big data solutions. Hortonworks also provides unmatched technical
support, training and certification programs. For more information, visit

About Splunk Inc.

Splunk Inc. (NASDAQ: SPLK) provides the engine for machine data™. Splunk®
software collects, indexes and harnesses the machine-generated big data coming
from the websites, applications, servers, networks, sensors and mobile devices
that power business. Splunk software enables organizations to monitor, search,
analyze, visualize and act on massive streams of real-time and historical
machine data. More than 5,200 enterprises, universities, government agencies
and service providers in over 90 countries use Splunk Enterprise to gain
Operational Intelligence that deepens business and customer understanding,
improves service and uptime, reduces cost and mitigates cybersecurity risk.
Splunk Storm®, a cloud-based subscription service, is used by organizations
developing and running applications in the cloud.

To learn more, please visit

Splunk, Splunk Storm and the engine for machine data are registered trademarks
or trademarks of Splunk Inc., and/or its subsidiaries and/or affiliates in the
United States and/or other jurisdictions. All other brand names, product names
or trademarks belong to their respective holders. © 2013 Splunk Inc. All
rights reserved.


Splunk Inc.
Tom Stilwell, 415-852-5561
Kim Rose, 650-759-6385
Splunk Inc.
Ken Tinsley, 415-848-8476 (Investors)
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