Industry Pioneers to Join British Airways Aboard ‘UnGrounded’ Innovation Lab Held at 30,000 Feet

  Industry Pioneers to Join British Airways Aboard ‘UnGrounded’ Innovation Lab
  Held at 30,000 Feet

   Lt. Governor Gavin Newsom, Craig Newmark, Gina Bianchini, Among Leaders
           Confirmed to Participate in Global Technology Challenge

Business Wire

NEW YORK -- May 22, 2013

British Airways today revealed a selection of industry leaders and change
agents set to take part in UnGrounded, the company’s inaugural Innovation Lab
in the Sky. The group will work on global challenges at 30,000 feet, aboard a
private British Airways flight from San Francisco to London on June 12, 2013.
Confirmed participants include California Lieutenant Governor and entrepreneur
Gavin Newsom, Gina Bianchini, CEO of Mightybell, and Craig Newmark, founder,
craigslist and craigconnects.

All participants have been hand selected to participate based on their
experience and passion for driving the acceleration of innovation within
developed and emerging communities across the world. The ideas and solutions
created on the flight will be received by the United Nations ITU Secretary
General at the DNA (Decide Now Act) Summit in London.

Additional innovators confirmed to participate include:

  *Andrew D’Souza, COO, Top Hat
  *Claudia Fan Munce, VP Corporate Strategy, Managing Director, IBM Venture
    Capital Group
  *Will Young, Director of Zappos Labs, Zappos; General Partner, Vegas Tech
  *Alexis Ringwald, CEO and Cofounder, LearnUp
  *David Raskino, CTO, Microsoft Global Start-Up
  *Anthony Goldbloom, Founder and CEO, Kaggle
  *Penny Abeywardena, Head of Girls and Women, Associate Director,
    Commitments, Clinton Global Initiative
  *James Beshara, CEO, CrowdTilt
  *Tiffany Shlain, Filmmaker & Founder, The Webby Awards

The group will be joined by like-minded pioneers from the UK and entrepreneurs
representing emerging entrepreneurial communities in India and throughout

In addition, Mashable, a leading source for news, information and resources
for the connected generation selected ten flight participants as part of its
“Best Idea” contest. The contest asked readers to share information about how
they came up with their best idea. Mashable selected the following winners
based on who they felt best embodied the spirit of the flight based on their

  *Jen Padgett, Executive Director, CTA
  *Derek Shanahan, Director of Marketing, Playerize
  *Brian Doll, VP of Marketing, GitHub
  *Keren Douek, Recruitment Solutions, jobdreaming
  *Sheel Tyle, Associate, New Enterprise Associates
  *Kimberlie Cerrone, CEO, Tiatros, Inc.
  *Kristen Christian, Founder, Bank Transfer Day
  *Kofi Frimpong, Founder, Meal Tics
  *Peter Sheehan, Regional Sales Director, TeraMedica
  *Kelly Hoey, Co-founder, Women Innovate Mobile

More details on the Mashable winners and their entries can be found here.

“As we’re approaching the launch of UnGrounded on June 12, we’re excited to
see visionaries and leaders from Silicon Valley bring their distinct
perspectives and skills together to tackle the critical global challenge
around the STEM skills gap,” said Simon Talling-Smith, EVP of the Americas for
British Airways. “Face-to-face connection ignites the exchange of amazing
ideas, and by bringing these bright minds together, British Airways and our
partners, the United Nation and DNA Summit, look to spark and accelerate
innovation to affect global change.”

About the UnGrounded Innovation Lab in the Sky

Taking place at 30,000 feet in the air aboard a private British Airways flight
from San Francisco to London in June, the UnGrounded Innovation Lab in the Sky
will address the misalignment between where science and technology talent is
emerging and where opportunity exists. Developing solutions will be for the
purpose of accelerating global innovation. Upon arrival in London, the group
will present their approach to delegates from the United Nations during the
DNA Summit.For more information visit, like us on
Facebook, or follow us @BritishAirways and join the #BAInnovate conversation.

Key Facts: The UnGrounded Flight

  *The inaugural UnGrounded flight will travel from San Francisco to London
    on June 12, 2013.
  *British Airways has chosen to launch the UnGrounded flight from Silicon
    Valley, the global hub for technology and the de-facto model for how
    amazing ideas can be cultivated when people are together.
  *Participants on the UnGrounded flight will include some of Silicon
    Valley’s most prominent thinkers – from budding entrepreneurs to seasoned
    business leaders, VCs and scholars.
  *UnGrounded brings together talent from diverse backgrounds to disrupt and
    co-create to effect change within the global innovation community
  *Upon touching down in London, flight participants will attend the DNA
    Summit, a meeting that connects the best minds in the world to progress
    talk into action.
  *During the DNA Summit, passengers will present their solution to the
    challenge to a group of like-minded, global innovators. The outcome will
    be received by the Secretary General of the ITU - the UN agency for
    information and communication technologies.


Hannah Slocum, 212-331-8410
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