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School’s Out and Reading’s In As Barnes & Noble Kicks off Annual Summer Reading Program



  School’s Out and Reading’s In As Barnes & Noble Kicks off Annual Summer
  Reading Program

  Free Summer Reading Kit for Students & Educators Provides Activity Sheets,
              Reading Journal & Opportunity to Earn a Free Book

  Special Promotions Featuring Roald Dahl & Dan Gutman Books Offer Children
                         Extra Fun & Parents Savings

  Special Selection of Summer Skills Workbooks Helps Keep Learning Alive All
                                 Summer Long

Business Wire

NEW YORK -- May 22, 2013

School is out and reading is in at Barnes & Noble, Inc. (NYSE: BKS). The
leading retailer of content, digital media and educational products today
announced the launch of its 2013 Summer Reading Program: Imagination's
Destination, for children in grades 1-6. The Barnes & Noble Summer Reading
Program encourages children to engage their imaginations all summer long and
earn a free book by reading eight books and turning in a completed reading
journal sheet about the books they read. Free books include popular titles
such as Pete the Cat: Play Ball by James Dean (grades 1-2); How to Train Your
Dragon by Cressida Cowell (grades 3-4); and Wings of Fire Book One: The
Dragonet Prophecy by Tui T. Sutherland (grades 5-6).

This year, Imagination’s Destination features two special promotions to
encourage young readers to explore their imaginations all summer long. From
May 21 through July 15, customers will receive a free Roald Dahl insulated
lunch bag when they purchase any two books from the magical world of Roald
Dahl. Later this summer through September 3, customers will take home a free
My Weird School tin pencil case set complete with pencils, erasers, a
sharpener and ruler when they purchase any two books from the fun and zany My
Weird School series by Dan Gutman.

Parents looking for a terrific read for their child this summer can visit
www.bn.com/summerreading and discover Staff Picks—recommendations by grade
from Barnes & Noble’s expert Children’s Department booksellers. Additionally,
to help prevent summer learning loss, Barnes & Noble is proud to offer the
best selection of summer skills workbooks to keep learning alive all summer
long.

Summer Reading Activity Kit

For students and educators, Barnes & Noble has created a Summer Reading
Activity Kit designed to reinforce learning, nurture imaginative skills and
motivate students to extend their reading through their summer vacation.
Summer Reading Kits are available in all Barnes & Noble stores nationwide or
online at www.bn.com/summerreading. Activities in the kit include:

Find Your Favorites: Children are encouraged to identify their favorite
authors and illustrators. This is an important part of exploring the world of
books.

Fiction & Non-Fiction: Children are encouraged to explore different genres of
literature and understand the difference between fiction and non-fiction.

Playing Roles: Reading allows us to imagine ourselves in the roles played by
other people—historical figures or fictional characters. Children list five
characters who captured their imagination and describe ways in which they are
similar and different from themselves.

Realms of Imagination: Our imaginations shape our sense of what is possible.
Children are encouraged to plan their ideal summer vacation, mixing elements
of real life with places they'd like to visit—maybe even a fictional
destination from their favorite book.

The Reading Journal: Children can choose eight books to read over the summer.
Parents fill out the reading journal with the books a child has read and
discuss who they would recommend each book to and why. Once they've read eight
books, parents can bring the completed reading journal to any Barnes & Noble
location to receive a free book.

“Our Summer Reading Program encourages children to read for pleasure,
inspiring a lifelong love of reading. It’s so much fun to see a child’s face
light up when they turn in their completed journal sheet and get to choose a
free book from the store display,” said Sarah DiFrancesco, Director of
Business Development for Barnes & Noble. “Our stores partner with their local
schools and libraries to get the word out in the community. Educators and
librarians love the program, too, because they also want to encourage children
to read during the summer months. Add our special promotions with Roald Dahl
and Dan Gutman books and the best lineup of summer skills workbooks, and
Barnes & Noble is truly the best destination for summer reading fun, learning
and savings.”

The Barnes & Noble Summer Reading Program ends September 3, 2013.

For information about Barnes & Noble events, visit www.bn.com/storelocator for
store locations and details. Events are free and open to the public.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE:BKS) is a Fortune 500 company and the leading
retailer of content, digital media and educational products. The company
operates 677 Barnes & Noble bookstores in 50 states, and one of the Web’s
largest e-commerce sites, BN.com (www.bn.com). Its NOOK Media LLC subsidiary
is a leader in the emerging digital reading and digital education markets. The
NOOK digital business offers award-winning NOOK® products and an expansive
collection of digital reading and entertainment content through the NOOK
Store™ (www.nook.com), while Barnes & Noble College Booksellers, LLC operates
678 bookstores serving over 4.6 million students and faculty members at
colleges and universities across the United States. Barnes & Noble is proud to
be named a J.D. Power and Associates 2012 Customer Service Champion and is
only one of 50 U.S. companies so named. Barnes & Noble.com is ranked the
number one online retailer in customer satisfaction in the book, music and
video category and a Top 10 online retailer overall in customer satisfaction
according to ForeSee E-Retail Satisfaction Index (Spring Top 100 Edition).

General information on Barnes & Noble, Inc. can be obtained via the Internet
by visiting the company's corporate website: www.barnesandnobleinc.com.

Contact:

Barnes & Noble
Carolyn J. Brown, 212-633-4062
Corporate Communications
cbrown@bn.com
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