Association launched to fight illicit trade in excisable goods

MONTREAL, May 22, 2013 /CNW Telbec/ - The world's four largest international 
tobacco companies have forged a joint venture to fight the illegal trafficking 
of excisable consumer goods. 
British American Tobacco, Imperial Tobacco Group, Japan Tobacco International 
and Philip Morris International today launch the Digital Coding & Tracking 
Association (DCTA), set up to promote international standards and digital 
technologies to help governments fight smuggling, counterfeiting and tax 
The DCTA draws upon the industry's collective expertise in securing 
international supply chains and developing sophisticated technologies to help 
distinguish genuine product from counterfeit. 
Eliminating the illicit trade in cigarettes and alcohol requires international 
cooperation and smarter tools to help customs, border and tax officials tackle 
the criminals who carry it out. The DCTA offers a proven, secure and 
cost-effective solution, based on Codentify® technology, for this purpose. 
Codentify® makes the leap into the digital age, offering quick and easy 
access through a mobile phone to all the information governments need to 
protect tax revenues, verify the legitimacy of shipments and meet 
international regulatory requirements, including the World Health 
Organisation's protocol to eliminate the illicit trade in tobacco. 
Pat Heneghan, spokesperson for the DCTA, said, "Today's legal supply chains 
are global, complex and involve many parties. When combined with the 
sophistication of the criminals and terrorists who traffic illicit goods, it 
means national governments must use the latest advances in technology to 
secure supply chains if they are to make any real progress in addressing this 
dangerous and growing problem. 
"The world's four largest international tobacco manufacturers have come 
together to launch the Digital Coding & Tracking Association in order to offer 
governments a twenty first century solution to the international problem of 
illicit trade. 
Heneghan concluded: "With governments looking at ways to secure tax revenues 
in these austere times and crack-down on the criminals that prosper from the 
black market, we are certain that the DCTA can provide the technologies and 
expertise needed to make a real impact." 
The Digital Coding & Tracking Association (DCTA) promotes technical standards 
and digital solutions designed to secure supply chains for excisable fast 
moving consumer goods, such as tobacco and alcohol. We aim to provide all 
stakeholders - from finance ministries and customs to the trade and consumers 
- with the tools, information and capacity needed to really tackle illicit 
According to independent research, it is estimated that around 12% of the 
global cigarette market is illicit, equivalent to some 660 billion cigarettes 
each year(1), costing national governments more than US$40 billion a year in 
lost tax revenues(2). The illicit alcohol trade is also substantial, with the 
World Health Organisation estimating that around 30% of all alcohol consumed 
globally is illegally produced, or 'unrecorded'(3). 
(1) Framework Convention Alliance (2008) and International Union Against
Tuberculosis and Lung Disease (2009). 
(2) Framework Convention Alliance How eliminating the illicit cigarette trade
would increase tax revenue and save lives, INB3 Fact Sheet 
(3) World Health Organisation, 
 DCTA Representative: Mark Hill Tel: +44 
7967 467030 
DCTA Representative: Nathan Jones Tel: 
+44 7720 940824 
SOURCE: Digital Coding & Tracking Association (DCTA) 
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CO: Digital Coding & Tracking Association (DCTA)
ST: Quebec
-0- May/22/2013 13:10 GMT
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