MONTREAL, May 22, 2013 /CNW Telbec/ - The world's four largest international
tobacco companies have forged a joint venture to fight the illegal trafficking
of excisable consumer goods.
British American Tobacco, Imperial Tobacco Group, Japan Tobacco International
and Philip Morris International today launch the Digital Coding & Tracking
Association (DCTA), set up to promote international standards and digital
technologies to help governments fight smuggling, counterfeiting and tax
The DCTA draws upon the industry's collective expertise in securing
international supply chains and developing sophisticated technologies to help
distinguish genuine product from counterfeit.
Eliminating the illicit trade in cigarettes and alcohol requires international
cooperation and smarter tools to help customs, border and tax officials tackle
the criminals who carry it out. The DCTA offers a proven, secure and
cost-effective solution, based on Codentify® technology, for this purpose.
Codentify® makes the leap into the digital age, offering quick and easy
access through a mobile phone to all the information governments need to
protect tax revenues, verify the legitimacy of shipments and meet
international regulatory requirements, including the World Health
Organisation's protocol to eliminate the illicit trade in tobacco.
Pat Heneghan, spokesperson for the DCTA, said, "Today's legal supply chains
are global, complex and involve many parties. When combined with the
sophistication of the criminals and terrorists who traffic illicit goods, it
means national governments must use the latest advances in technology to
secure supply chains if they are to make any real progress in addressing this
dangerous and growing problem.
"The world's four largest international tobacco manufacturers have come
together to launch the Digital Coding & Tracking Association in order to offer
governments a twenty first century solution to the international problem of
Heneghan concluded: "With governments looking at ways to secure tax revenues
in these austere times and crack-down on the criminals that prosper from the
black market, we are certain that the DCTA can provide the technologies and
expertise needed to make a real impact."
The Digital Coding & Tracking Association (DCTA) promotes technical standards
and digital solutions designed to secure supply chains for excisable fast
moving consumer goods, such as tobacco and alcohol. We aim to provide all
stakeholders - from finance ministries and customs to the trade and consumers
- with the tools, information and capacity needed to really tackle illicit
According to independent research, it is estimated that around 12% of the
global cigarette market is illicit, equivalent to some 660 billion cigarettes
each year(1), costing national governments more than US$40 billion a year in
lost tax revenues(2). The illicit alcohol trade is also substantial, with the
World Health Organisation estimating that around 30% of all alcohol consumed
globally is illegally produced, or 'unrecorded'(3).
(1) Framework Convention Alliance (2008) and International Union Against
Tuberculosis and Lung Disease (2009).
(2) Framework Convention Alliance How eliminating the illicit cigarette trade
would increase tax revenue and save lives, INB3 Fact Sheet
(3) World Health Organisation,
DCTA Representative: Mark Hill Email:email@example.com Tel: +44
DCTA Representative: Nathan Jones Email:firstname.lastname@example.org Tel:
+44 7720 940824
SOURCE: Digital Coding & Tracking Association (DCTA)
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-0- May/22/2013 13:10 GMT
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