Laurentian Bank Concludes a Partnership with the Réseau des ingénieurs du Québec Offering a VISA Card Exclusive to Its

Laurentian Bank Concludes a Partnership with the Réseau des ingénieurs du 
Québec Offering a VISA Card Exclusive to Its Members 
MONTREAL, May 21, 2013 /CNW Telbec/ - Laurentian Bank is pleased to announce 
that it has established a partnership with the Réseau des ingénieurs du 
Québec (RéseauIQ) involving the implementation of a dedicated banking 
program. The centrepiece of this program is a brand-new VISA Infinite card 
exclusive to the members of RéseauIQ. 
More specifically, this win-win arrangement between the Bank and the network 
of engineers provides access to a number of exclusive and attractive benefits 
to meet the needs of the 62,000 members served by the RéseauIQ. At the same 
time, the Bank is expanding its clientele by gaining access to the largest 
network of professionals in Québec. 
Of all the prestige cards available on the market, Laurentian Bank's Infinite 
VISA card offered solely to engineers is the one that features the greatest 
number of benefits. The program is complemented by a new banking package for 
engineering professionals with very interesting characteristics and rates. 
Moreover, a Réseau des ingénieurs student VISA card featuring a beneficial 
reward program and banking package is also available to the members of 
RéseauIQ who are in the process of completing their studies. 
A Choice Segment 
With the conclusion of this partnership, Laurentian Bank is demonstrating its 
flexibility in developing offers adapted to the reality and needs of a prime 
clientele. "We are very proud of the work we have accomplished in 
collaboration with the Réseau des ingénieurs," underlines Stéphane Gagnon, 
Senior Vice-President of Marketing and Product Management at Laurentian Bank. 
"Once again, we are showing our ability to innovate in order to respond to the 
needs of specific clienteles. The implementation of this program is the 
product of extraordinary teamwork among numerous sectors of the Bank and 
RéseauIQ." 
About Laurentian Bank
Laurentian Bank of Canada is a pan-Canadian banking institution that has more 
than $34 billion in balance sheet assets and $36billion in assets under 
administration. Founded in 1846, Laurentian Bank was selected in 2012 as one 
of the 10 winners of the Canada's Passion Capitalists program in recognition 
of its sustained success through the promotion of passion within its ranks. 
The Bank employs more than 4,200 people. 
Recognized for its excellent service, proximity and simplicity, Laurentian 
Bank serves more than one million clients in market segments in which it holds 
an enviable position. In addition to occupying a choice position among 
consumers in Québec, where it operates the third largest branch network, the 
Bank has built a solid reputation across Canada in the area of real estate and 
commercial financing thanks to its teams working out of more than 35 offices 
in Ontario, Québec, Alberta and British Columbia. Its subsidiary, B2B Bank, 
is a Canadian leader in providing banking products as well as investment 
accounts and services to financial advisors and brokers, while Laurentian Bank 
Securities is an integrated broker, widely recognized for its expertise and 
effectiveness nationwide. 
Mary-Claude Tardif Public Relations Advisor 514 284-4500, extension 4695 
mary-claude.tardif@banquelaurentienne.ca   
SOURCE: Laurentian Bank of Canada 
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CO: Laurentian Bank of Canada
ST: Quebec
NI: FIN NP  
-0- May/21/2013 14:21 GMT
 
 
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