Market Leader Launches Comprehensive Mobile Tools for Busy, On-the-Go Real Estate Professionals

Market Leader Launches Comprehensive Mobile Tools for Busy, On-the-Go Real 
Estate Professionals 
Market Leader Mobile Enables Customers to Take Their Office Anywhere
-- Instantly Respond to Leads, Add Contacts to Marketing Campaigns
and More, Directly From Their Smartphones and Other Mobile Devices 
KIRKLAND, WA -- (Marketwired) -- 05/21/13 --  Market Leader (NASDAQ:
LEDR), a leader in online marketing and technology solutions for real
estate professionals, today announced a comprehensive set of mobile
marketing tools designed to help its real estate professional
customers stay productive and connected wherever they are. 
Market Leader Mobile extends the power of Market Leader Professional
and Business Suite to smartphones, tablets and other mobile devices
at no additional cost for customers. Market Leader Mobile provides
lightning-fast access to follow up with leads, add contacts to
marketing campaigns, and stay in touch with an entire database of
"It is absolutely critical that busy, successful agents have instant
access to their business throughout the day, and Market Leader Mobile
makes that easier than ever," said Ian Morris, chief executive
officer for Market Leader. "Market Leader Mobile sets a new standard
for real estate CRM and lead management by taking the power of our
industry-leading Market Leader software onto any device, anywhere." 
According to research by Leads360, following up with new leads within
three minutes can double conversion to paid customers, and even
following up under an hour can increase conversion by 36 percent.
Statistics from the National Association of REALTORS indicates that
more than 55 percent of buyers & sellers work with the first agent
who contacts them. 
Market Leader Mobile enables real estate brokers & agents to: 

--  Get new leads instantly, anywhere, on any device
--  See what prospects are searching for from any mobile device
--  Call, email or text the lead
--  Add comments and set reminders
--  Put contacts on "set it and forget it" marketing campaigns
--  Search for existing contacts and add new ones
--  Much more

"Speed is the name of the game," said Karen Roszyk, Realtor with
PalmerHouse Properties & Associates in Alpharetta, GA. "With Market
Leader's mobile access, I have instant access to all of my contacts
and email, which is extremely important to provide quick service and
differentiate me from other agents." 
For more information about Market Leader Mobile, please visit or call 1-800-963-3213. 
About Market Leader 
 Market Leader, founded in 1999, provides
innovative online technology and marketing solutions for real estate
professionals across the United States and Canada. The company serves
more than 135,000 real estate agents, brokerages and franchisors,
offering complete end-to-end solutions that enable them to grow and
manage their businesses. Market Leader customers earn more than twice
the median income of the typical NAR member. Market Leader's
subscription-based real estate marketing software -- including
websites, contact management, a marketing center, and lead generation
services -- helps customers generate a steady stream of prospects,
plus provides the systems and training they need to convert those
prospects into clients. In addition, the company's national consumer
real estate sites give its customers access to millions of future
home buyers and sellers, while providing consumers with free access
to the information they seek. 
ActiveRain is the real estate market's largest social media network,
with more than 330,000 professional members, and is owned by Market
For more information on Market Leader visit  
Press Contact:
Matt Heinz
Heinz Marketing for Market Leader Inc.
Investor Contact:
Mark Lamb
Director of Investor Relations
Market Leader, Inc.
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