Family Dollar Recognizes Trade Area Systems with Strategic Partner of the Year Award

  Family Dollar Recognizes Trade Area Systems with Strategic Partner of the
  Year Award

Business Wire

MATTHEWS, N.C. -- May 20, 2013

Family Dollar Stores, Inc. (NYSE: FDO) today announced that Trade Area
Systems, a supplier of enterprise market knowledge systems for retail, has
been named Family Dollar’s IT Strategic Partner of the Year. The award was
presented during the Company’s fifth annual IT Strategic Partner Summit on
April 9, 2013.

Family Dollar worked with Trade Area Systems in September 2012 to implement
TAS Unity, an editable, data-collection software system that allows real
estate managers to input photos and comments about stores, competitors and
opportunities directly into the system from their mobile devices.

“In retail real estate, having visibility to the latest data and information
is critical for our management teams. Through the implementation of TAS Unity,
we have been able to improve visibility for the real estate management team
and enhance collaboration between internal teams,” said Brian Strickland,
Divisional Vice President of Portfolio Management at Family Dollar.

“The relationship with Family Dollar on the rollout of this new technology has
been a case study for vendor–customer collaboration. We have jointly
implemented a solution that is exactly what Family Dollar needs to stay ahead
of its competition and we are committed to building in even more
functionality,” said Joe Rando, President of Trade Area Systems.

The IT Strategic Partner of the Year award is designed to recognize
exceptional partnerships in the categories of Vendor Commitment, Innovative
Excellence, Outstanding Achievement and Benefits Realization. Trade Area
Systems was one of four finalists for Partner of the Year along with Staley
Technologies, Cognizant and Dematic.

About Family Dollar

For more than 50 years, Family Dollar has been providing value and convenience
to customers in easy-to-shop neighborhood locations. Family Dollar’s mix of
name brands, and quality, private brand merchandise, appeals to shoppers in
more than 7,800 stores in rural and urban settings across 45 states. Helping
families save on the items they need with everyday low prices creates a strong
bond with customers who refer to their neighborhood store as “my Family
Dollar.” Headquartered in Matthews, North Carolina, just outside of Charlotte,
Family Dollar is a Fortune 300, publicly held company with common stock traded
on the New York Stock Exchange under the symbol FDO. For more information,
please visit


Bryn Winburn
Public Relations Manager
(704) 814-3604
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