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Inception Media Group Acquires “Twinkle Toes DVD Music Video Collection” for Distribution across North America

  Inception Media Group Acquires “Twinkle Toes DVD Music Video Collection” for
  Distribution across North America

DVD/CD release features videos and music from the animated film “Twinkle Toes:
      The Movie” inspired by the bestselling SKECHERS Kids footwear line

Business Wire

LOS ANGELES -- May 17, 2013

Inception Media Group, LLC, a diversified media company specializing in the
production, acquisition and distribution of entertainment content, today
announced it has acquired the North American rights to “Twinkle Toes DVD Music
Video Collection.” The title includes music videos from the animated 2012 film
“Twinkle Toes: The Movie” which was distributed by Universal Studios Home
Entertainment and based on the popular line of girls’ footwear from SKECHERS.

Kids and tweens will dance the days away with 13 fun and uplifting music
videos seen in “Twinkle Toes: The Movie,” including four additional videos
with new content as well as featured performances from Laura Baruch, the voice
of Twinkle Toes star Grace Hastings. The DVD will be packaged with a bonus CD
featuring music from the animated film. The DVD/CD set will be released May
21, 2013 and available at SKECHERS retail stores, Amazon, Toys "R" Us,
Wal-Mart, Target, Kroger's, Albertson's, select Redbox kiosks and hundreds of
other retail locations across the country. The title was licensed from In The
Zone Entertainment.

“With SKECHERS’ influential advertising and marketing campaigns for the
Twinkle Toes brand, retailers will welcome this title on their shelves with
open arms,” said Steven DeMille, executive vice president, marketing of
Inception Media Group, LLC. “The brand already has a loyal following and this
DVD/CD release will extend that excitement into consumers’ living rooms.”

About SKECHERS USA, Inc.

SKECHERS USA, Inc. (NYSE:SKX), based in Manhattan Beach, California, designs,
develops and markets a diverse range of footwear for men, women and children
under the SKECHERS name. SKECHERS footwear is available in the United States
via department and specialty stores, Company-owned SKECHERS retail stores and
its e-commerce website, and over 100 countries and territories through the
Company’s global network of distributors and subsidiaries in Brazil, Canada,
Chile, Japan, and across Europe, as well as through joint ventures in Asia.
For more information, please visit www.skechers.com, and follow us on Facebook
(www.facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).

About Inception Media Group

Inception Media Group, LLC is based in Los Angeles and is a diversified media
company specializing in the production, acquisition and distribution of motion
pictures and other filmed

entertainment across all media platforms and channels of distribution.
Inception Media Group's management team has extensive relationships with
exhibitors, retailers, distributors and technology companies, enabling the
Company to maximize the services performed on behalf of its content partners.
The company boasts a catalog of approximately 100 filmed entertainment
properties and over 2,500 hours of digital content encompassing feature films,
episodic television series, documentaries and special interest programming.
More information is available at www.inceptionmediagroup.com.

This announcement may contain forward-looking statements that are made
pursuant to the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995. Forward-looking statements include, without limitation,
any statement that may predict, forecast, indicate or simply state future
results, performance or achievements, and can be identified by the use of
forward looking language such as "believe," "anticipate," "expect,"
"estimate," "intend," "plan," "project," "will be," "will continue," "will
result," "could," "may," "might," or any variations of such words with similar
meanings. Any such statements are subject to risks and uncertainties that
could cause actual results to differ materially from those projected in
forward-looking statements. Factors that might cause or contribute to such
differences include the resignation of the Company’s former independent
registered public accounting firm, and its withdrawal of its audit reports
with respect to certain of the Company’s historical financial statements,
international, national and local general economic, political and market
conditions including the ongoing global economic slowdown and market
instability; entry into the highly competitive performance footwear market;
sustaining, managing and forecasting costs and proper inventory levels; losing
any significant customers, decreased demand by industry retailers and
cancellation of order commitments due to the lack of popularity of particular
designs and/or categories of products; maintaining brand image and intense
competition among sellers of footwear for consumers; anticipating,
identifying, interpreting or forecasting changes in fashion trends, consumer
demand for the products and the various market factors described above; sales
levels during the spring, back-to-school and holiday selling seasons; and
other factors referenced or incorporated by reference in the Company’s annual
report on Form 10-K for the year ended December 31, 2012. The risks included
here are not exhaustive. The Company operates in a very competitive and
rapidly changing environment. New risks emerge from time to time and the
companies cannot predict all such risk factors, nor can the companies assess
the impact of all such risk factors on their respective businesses or the
extent to which any factor, or combination of factors, may cause actual
results to differ materially from those contained in any forward-looking
statements. Given these risks and uncertainties, you should not place undue
reliance on forward-looking statements as a prediction of actual results.
Moreover, reported results should not be considered an indication of future
performance.

Contact:

The Honig Company, LLC
Steve Honig, 818-986-4300
press@honigcompany.com