An Inspiring Partnership: Cirque du Soleil® and Macy’s Join Forces to Bring World-Class Entertainment to Macy’s Iconic

  An Inspiring Partnership: Cirque du Soleil® and Macy’s Join Forces to Bring
  World-Class Entertainment to Macy’s Iconic Events

  Partnership Kicks-off This Summer with Special Performances from Cirque du
   Soleil at Macy’s Passport Presents Glamorama^® and Continues with a New
   One-of-a-Kind Float in the 87^th Annual Macy’s Thanksgiving Day Parade^®

Business Wire

NEW YORK -- May 16, 2013

Two of the world’s most iconic entertainment brands join forces to bring
awe-inspiring entertainment to audiences nationwide. The internationally
renowned masters of imagination, Cirque du Soleil^® will kick-off a three-year
partnership with Macy’s (NYSE:M) this summer that will bring the unique
theatrical flair of Cirque du Soleil to several of Macy’s most iconic events
including Macy’s Passport presents Glamorama^® and the famed Macy’s
Thanksgiving Day Parade^®.

Macy's and Cirque du Soleil join forces to bring world-class entertainment to
Macy's iconic events. ...

Macy's and Cirque du Soleil join forces to bring world-class entertainment to
Macy's iconic events. (Photo: Business Wire)

“We are thrilled to welcome Cirque du Soleil to the Macy’s family of iconic
events,” said Amy Kule, group vice president, Macy’s Parade & Entertainment
Group. She added, “Combining the unique artistry of Cirque du Soleil with
Macy’s signature ability to create magical moments for millions of spectators,
I’m sure that working together will add a fantastic new layer of imagination
to our world-famous spectaculars.”

“We are delighted to partner with Macy’s for these spectacular events across
the United States and to bring the imagination of Cirque du Soleil to Macy’s
Thanksgiving Day Parade,” said Mario D’Amico, chief marketing officer of
Cirque du Soleil. “This creative collaboration between Cirque du Soleil and
Macy’s will provide a fantastic platform for both brands, creating a unique
experience for customers.”

The magic begins with special performances of select acts from Cirque du
Soleil during this summer’s Macy’s Passport presents Glamorama events. Macy’s
iconic high-fashion and entertainment extravaganza showcases the latest
fashion from the hottest designers, show-stopping dance, visuals and staging,
as well as incredible musical and other performances. Taking place at theatres
in Minneapolis, Chicago, Los Angeles and San Francisco, Macy’s Glamorama this
year is themed “Fashion in a New Light,” highlighting the mystery and magic of

The partnership continues later this year with the debut of a new Cirque du
Soleil float and performance in the 87^th annual Macy’s Thanksgiving Day
Parade. A wonder to behold, the float will combine the whimsical Macy’s Parade
magic with the extraordinary artistry of Cirque du Soleil.

“The creative vision of Cirque du Soleil partnered with Macy’s expertise will
allow us to deliver an inspiring experience during Macy’s iconic Parade,” said
Yasmine Khalil, director of Special Events, Cirque du Soleil. “This is a
fantastic opportunity for Cirque du Soleil to work with Macy’s given their
expertise to design floats and our world-class artistry and performers.”

Macy’s Passport presents Glamorama will take place on Aug. 2 in Minneapolis,
Aug. 9 in Chicago; Sept. 12 in Los Angeles; and Sept. 19 in San Francisco. An
exclusive American Express^® pre-sale for Minneapolis and Chicago tickets runs
May 30 through June 5 for American Express cardholders only. Tickets are
available for purchase at

The 87^th Annual Macy’s Thanksgiving Day Parade airs nationwide on NBC-TV, on
Thursday, Nov. 28, 2013 from 9 a.m. - Noon in all time zones.

About Macy’s Passport presents Glamorama:

Macy’s high-fashion and entertainment spectacle features the hottest fashion,
dance and musical performances of the season. For almost 30 years, over $41
million has been raised to help fight childhood illness, cancer and HIV/AIDS
at Macy's Glamorama, formerly known as Macy's Passport. For more information,
please visit

About the Macy’s Thanksgiving Day Parade:

With more than 50 million viewers across the country and more than 3.5 million
spectators that line up along the streets of New York City each year, the
Macy’s Thanksgiving Day Parade is a national icon that has grown into a
world-famous holiday event. For more than 85 years, the Macy’s Thanksgiving
Day Parade has marked the official start of the holiday season. Growing in
size and scale, the Parade proudly marches down a more than two-mile route in
New York City with more than 8,000 participants in tow including Macy’s
employees, their families, celebrities, athletes, clowns and dance groups
spreading holiday cheer. The Parade also features America’s best marching
bands, fabulous floats and Macy’s signature giant helium character balloons.
For more information on the Macy’s Parade please visit or
call the Parade hotline at (212) 494-4495.

About Cirque du Soleil:

From a group of 20 street performers at its beginnings in 1984, Cirque du
Soleil is a major Québec-based organization providing high-quality artistic
entertainment. The company has 5,000 employees, including more than 1,000
artists from more than 50 different countries. Cirque du Soleil has brought
wonder and delight to more than 100 million spectators in more than 300 cities
in over forty countries on six continents. In Las Vegas, Cirque du Soleil has
eight permanent resident shows. These productions include Mystère at Treasure
Island, “O” at Bellagio Resort & Casino, Zumanity, The Sensual Side of Cirque
du Soleil at New York-New York Hotel & Casino, KÀ at MGM Grand Hotel & Casino,
The Beatles LOVE at The Mirage Hotel & Casino, CRISS ANGEL Believe at Luxor
Hotel and Casino, Zarkana at ARIA Resort & Casino and Michael Jackson ONE at
Mandalay Bay Resort and Casino. In Orlando, La Nouba is presented exclusively
in Downtown Disney West Side at Walt Disney World Resort. For more
information, visit Like us on Facebook or Tweet us:

Photos/Multimedia Gallery Available:



Orlando Veras, 646-429-7450
Cirque du Soleil:
Lakiya Arrington, 407-934-8117
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