ServiceNow Transforms Cloud Provisioning

  ServiceNow Transforms Cloud Provisioning

             Public and Private Clouds Now Provisioned in Minutes

Knowledge13 Conference

Business Wire

LAS VEGAS -- May 15, 2013

ServiceNow® (NYSE: NOW), the enterprise IT cloud company, today announced
ServiceNow Cloud Provisioning, a new orchestration application that enables IT
to automate the entire cloud management lifecycle. From self-service cloud
selection to automated, standardized cloud creation and resource optimization,
ServiceNow Cloud Provisioning speeds the deployment of cloud environments from
weeks or months to just minutes. Without special training or manual
intervention, cloud administration is transformed from day-to-day IT
management overhead to an automated business self-service—all within
parameters determined by IT.

Benefits of the ServiceNow Cloud Provisioning Application

  *Automated provisioning of cloud services. Together with the ServiceNow IT
    Service Automation Application Suite, Cloud Provisioning optimizes the
    management of heterogeneous cloud environments within a single, integrated
    system of record. Business users can now request cloud infrastructure
    through an intuitive self-service interface using the ServiceNow Service
    Catalog. Cloud Provisioning orchestrates a fully automated process to
    provision clouds based on Amazon EC2 or VMware in minutes. ServiceNow
    Change Management then allows the definition and enforcement of change
    policies for full change control.
  *Eliminate VM sprawl. Through lifecycle automation, resources can be leased
    and include retirement provisions or scheduled reviews to determine
    necessity, thereby eliminating the common problem of virtual machine
    sprawl and optimizing utilization of virtual infrastructure.
  *Visibility to cloud operations. The cloud operations portal provides a
    consolidated view of virtual asset status, the state of resource requests
    and provisioning exceptions.

“While cloud computing brings efficiency and agility to the enterprise,
companies are using old means of management, resulting in tremendous waste of
resources and slow responsiveness to cloud provisioning needs,” said Matt
Schvimmer, vice president of product management, ServiceNow. “With ServiceNow
Cloud Provisioning, IT can now effectively manage heterogeneous cloud
environments through zero-touch automation thus accelerating business
transformation.”

“IT organizations that implement extensive automation and orchestration
technologies can significantly improve operational productivity and end-to-end
service levels,” said Mary Johnson Turner, research vice president, Enterprise
Systems Management Software, IDC. “A consistent user interface that is tightly
integrated with the cloud provisioning workflow automation engine is a
critical enabler in helping IT to improve business performance across the
enterprise.”

This week at Knowledge13™, the largest gathering of IT professionals using
cloud services for enterprise IT service automation, ServiceNow is offering
sessions, labs and demos dedicated to ServiceNow Cloud Provisioning and
orchestration applications. In addition, ServiceNow expects to provision
approximately 16,000 ServiceNow instances at the event using ServiceNow
Orchestration.

Availability

The ServiceNow Cloud Provisioning application is available today. For more
information, please go to http://www.servicenow.com/cloud-provisioning.do.

Follow ServiceNow

  *Online: Go to http://bit.ly/knowledge13 for continuous ServiceNow updates
    from Knowledge13
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  *Social Media: Like ServiceNow on Facebook, follow @ServiceNow on Twitter
    and join the conversations using #Know13
  *Community: Network with other ServiceNow users at community.servicenow.com

About ServiceNow

ServiceNow is the enterprise IT cloud company. We focus on transforming
enterprise IT by automating and standardizing business processes and
consolidating IT across the global enterprise. Organizations deploy our
service to create a single system of record for enterprise IT, lower
operational costs and enhance efficiency. Additionally, our customers use our
extensible platform to build custom applications for automating activities
unique to their business requirements. For more information, visit
www.servicenow.com.

ServiceNow and the ServiceNow logo are registered trademarks of ServiceNow.
Knowledge is a trademark of ServiceNow. All other brand and product names are
trademarks or registered trademarks of their respective holders.

Contact:

Media Contacts:
ServiceNow
Liza S. Goldberg, 408-501-8553
liza.goldberg@servicenow.com
or
Schwartz MSL
Kim McCrossen, 781-684-6253
servicenow@schwartzmsl.com
or
Investor Contact:
ir@servicenow.com
 
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