McDonald's New Master Plan for a More Eco-Friendly Identity With the Solar
Carports by Giulio Barbieri S.p.A.
BURGERBRUG, The Netherlands, May 15, 2013
BURGERBRUG, The Netherlands, May 15, 2013 /PRNewswire/ --
McDonald's has decided to renewing its brand image integrating the
architecture of its restaurants with a renewable energy source thanks to new
solar carports built to offer customers a useful and ecological way to protect
(Photo: http://photos.prnewswire.com/prnh/20130515/613419 )
Alkmaar, Schagen and Burgerbrug are the towns chosen for this experimental
project: the installation of a carport for 8 cars manufactured by the Italian
company Giulio Barbieri S.p.A with high performance solar panels.
"Our commitment does not stop trying to reduce as much as possible the
environmental impact of our restaurants by using advanced equipments for the
recycling of our packages and to maximize energy saving, but it moves on
providing our guests with real sustainable services, that is services powered
by renewable energy sources, like the new solar charging station for electric
vehicles" says Richard Pach, McDonald's owner and operator for McBurger Bridge
Holding BV. "If this test is successful, we will be happy to extend the
initiative to other restaurants in order to meet our customers' needs, who are
increasingly aware of the importance of a responsible environmental culture".
"We take great pride in collaborating with a giant of the calibre of
McDonald's, whose efforts, exactly like ours, are mainly put in trying to work
according to the respect and protection of the environment" says Giulio
Barbieri S.p.A., president of the eponymous firm. "Our carports consist of
aluminium profiles, recyclable material, which does not require any
maintenance over time; in addition our carports can be quickly installed
without foundations, respecting therefore the environment and the integrity of
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Contact: Simona Rizzardi, Direct line: +39(0)532-82-15-14
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