Rawlings Introduces First-of-its-Kind Batting Helmet Rating System

  Rawlings Introduces First-of-its-Kind Batting Helmet Rating System

 Know Your Speed campaign focuses on educating consumers about Rawlings’ new
batting helmets designed to provide increased protection against higher pitch
                               velocity levels

Business Wire

ST. LOUIS -- May 15, 2013

Rawlings Sporting Goods Company, Inc., a subsidiary of Jarden Corporation
(NYSE: JAH), today announced the introduction of the Rawlings Performance
Rating™ (RPR™) system, a first-of-its-kind batting helmet classification
system designed to educate consumers on selecting and purchasing the best
option of protective headwear based on expected pitch velocities covering all
levels of baseball competition.

Rawlings Performance Rating™ system, a first-of-its-kind batting helmet
classification system design ...

Rawlings Performance Rating™ system, a first-of-its-kind batting helmet
classification system designed to educate consumers on the best option of
protective headwear based on expected pitch velocities covering all levels of
baseball competition. (Photo: Business Wire)

As part of the RPR rollout, Rawlings also launched a new line of batting
helmets tailored specifically for players facing advanced pitchers throwing at
higher pitch velocities. The Rawlings S90™, Rawlings S80™ and Rawlings S70™
feature increased velocity protection against 90, 80, and 70 miles-per-hour
pitch speeds, respectively, exceeding industry standard of 68 miles-per-hour
pitch speed set by the National Operating Committee for Standards on Athletic
Equipment® (NOCSAE®).

The new RPR batting helmets join the recently adopted Rawlings S100® Pro Comp™
as the new standard throughout Major League Baseball® and the original
Rawlings S100, the exclusive batting helmet of Minor League Baseball®.
Rawlings is the Official Batting Helmet of Major League Baseball.

“We continually strive to deliver best-in-class products to the baseball
community,” said Robert Parish, president and chief executive officer for
Rawlings. “We protect the best players at the highest level of baseball and we
take the same perspective and engineering expertise to create this new,
first-of-its-kind rating system and high-performance batting helmets for all
levels of baseball.”

According to a recent survey Rawlings conducted of players, parents and
coaches across the U.S., 78.3% of respondents thought the minimum protection
threshold for batting helmets was above 70 miles-per-hour and 40.6% believed
it was at least 100 miles-per-hour. The RPR system focuses on educating
consumers in four specific areas: understanding the current standards and
minimum protection threshold for batting helmets; distinguishing competition
levels by each player or age segment; knowing the expected pitch speeds common
at each competitive level; and selecting the most appropriate batting helmet
for a particular skill level or personal preference.

“Many individuals do not understand the current standard for batting helmets
in the market today, as established by NOCSAE,” said Art Chou, senior vice
president of product for Rawlings. “We’re confident the Rawlings Performance
Rating system will enable consumers to make informed decisions about the
protective equipment they need based on the level of baseball they play in
terms of pitch speed.”

The Rawlings’ “Know Your Speed™” campaign will engage and educate individuals
about this system and its new batting helmets. Rawlings’ professional advisory
staff, collegiate coaches and amateur organization partners will use
#KnowYourSpeed to increase awareness amongst players, parents and coaches and
to provide a better understanding of the protective needs for all competitive
levels in baseball. Baseball advocates can join the conversation
@RawlingsSports via Twitter.

The new Rawlings RPR batting helmets are currently available for purchase
online at Baseball Express (www.baseballexpress.com), Baseball Savings
(www.baseballsavings.com) and Monkey Sports (www.homerunmonkey.com), and will
be available at sporting goods retailers nationwide in the coming months.

For more information, please visit www.rawlings.com.

About Rawlings

Rawlings Sporting Goods Company, Inc. is an innovative manufacturer and
marketer of sporting goods worldwide. Founded in 1887, Rawlings is an
authentic global sports brand, trusted by generations of athletes from the
sandlot to the pros. Rawlings’ unparalleled quality and expert craftsmanship
are the fundamental reasons why more athletes choose Rawlings, and why
Rawlings is the Official Batting Helmet and Ball Supplier of Major League
Baseball®, the official baseball of Minor League Baseball™ and the NCAA®, and
the approved baseball, basketball, football and softball of the National High
School Federation®. For more information, please visit www.rawlings.com or by
phone at (314) 819-2800.

About Jarden Corporation

Jarden Corporation is a leading provider of a diverse range of consumer
products with a portfolio of over 100 trusted, quality brands sold globally.
Jarden operates in three primary business segments through a number of well
recognized brands, including: Outdoor Solutions: Abu Garcia®, Aero®, Berkley®,
Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, Invicta®, K2®, Marker®,
Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Stearns®, Stren®,
Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Breville®,
Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®,
Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and
Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®,
Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®,
Lehigh®, Lifoam®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®,
Quickie®, Spontex® and Tigex®. Headquartered in Rye, N.Y., Jarden ranks #383
on the Fortune 500 and has over 25,000 employees worldwide. For further
information about Jarden, please visit www.jarden.com.

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Contact:

Rawlings Sporting Goods Company, Inc.
Media Contact:
Janet Reinhardt/Matt Lindberg, 203-682-8200
rawlings@icrinc.com
or
Marketing Contact:
Kurt Hunzeker, 314-819-5348
khunzeker@rawlings.com