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Brown Shoe Company Announces Sale of Avia and Nevados



  Brown Shoe Company Announces Sale of Avia and Nevados

                            Company Retaining Ryka

Business Wire

ST. LOUIS -- May 14, 2013

Brown Shoe Company, Inc. (NYSE: BWS) (brownshoe.com) today announced it has
sold Avia and Nevados for $74 million, with the transaction closing
immediately. Galaxy Brand Holdings, Inc. acquired the Avia and Nevados brands,
while Brown Shoe Company is retaining Ryka, and other brands, and plans to use
the proceeds from the sale to pay down debt.

Brown Shoe Company acquired Avia and Nevados as part of its American Sporting
Goods (ASG) acquisition completed in February 2011 for $145 million and
assumed debt. In October of 2011, the company sold the AND 1 brand, which was
also part of the ASG acquisition, for $55 million.

“Although we were not actively marketing Avia for sale, it’s a great brand
with a strong heritage that appealed to Galaxy Brand Holdings. As a result,
they made an offer which we believe is in the best interest of our
shareholders to accept,” said Diane Sullivan, president and chief executive
officer of Brown Shoe Company. “We’re excited about continuing to expand and
strengthen the Ryka brand, which is the most integral and relevant part of the
ASG acquisition for Brown Shoe Company.”

“We are excited by the tremendous potential in both Avia and Nevados, and look
forward to building on their foundations in the athletic and outdoor space,”
said Eddie Esses, chief executive officer of Galaxy Brand Holdings. “Both
brands enjoy a loyal consumer base, and we are committed to continuing a
tradition of serving all of our retail partners with innovative, high-quality
products. We see significant opportunity -- in both domestic and international
markets -- to drive the growth and continued development of these brands.”

The realignment and integration related costs associated with this transaction
are expected to result in a charge of $15 million to $17 million in fiscal
2013, or approximately $0.28 to $0.33 per diluted share on a GAAP basis. Of
this amount, $11 million to $13 million is expected to be non-cash.

First Quarter Earnings Call Details

Brown Shoe Company will announce its first quarter 2013 financial results
before market open on Wednesday, May 29. Company executives will host a
financial analyst call at 9:00 a.m. ET that day, to discuss first quarter
earnings and to provide a general business update.

The dial-in number for financial analysts in North America is (877) 217-9089
or (706) 679-1723 for international analysts, and the conference ID is
70291031. To participate, please dial in a few minutes before the scheduled
time. Employees, the media and the public are invited to listen to the call at
investor.brownshoe.com/news/events.

A replay of the call will be available through Wednesday, June 12, 2013, by
dialing (855) 859-2056 in North America (404) 537-3406 internationally and
using the conference ID 70291031. A webcast replay will also be archived for a
limited period at investor.brownshoe.com/news/events/archive.

Safe Harbor Statement Under the Private Securities Litigation Reform Act of
1995

This press release contains certain forward-looking statements and
expectations regarding the company’s future performance and the performance of
its brands. Such statements are subject to various risks and uncertainties
that could cause actual results to differ materially. These risks include (i)
changing consumer demands, which may be influenced by consumers’ disposable
income, which in turn can be influenced by general economic conditions; (ii)
intense competition within the footwear industry; (iii) rapidly changing
fashion trends and purchasing patterns; (iv) customer concentration and
increased consolidation in the retail industry; (v) political and economic
conditions or other threats to the continued and uninterrupted flow of
inventory from China, where Brown Shoe Company relies heavily on manufacturing
facilities for a significant amount of their inventory; (vi) the ability to
recruit and retain senior management and other key associates; (vii) the
ability to attract, retain and maintain good relationships with licensors and
protect intellectual property rights; (viii) the ability to secure/exit leases
on favorable terms; (ix) the ability to maintain relationships with current
suppliers; (x) compliance with applicable laws and standards with respect to
lead content in paint and other product safety issues; (xi) the ability to
source product at a pace consistent with increased demand for footwear; and
(xii) the impact of rising prices in a potentially inflationary global
environment. The company’s reports to the Securities and Exchange Commission
contain detailed information relating to such factors, including, without
limitation, the information under the caption Risk Factors in Item 1A of the
company’s Annual Report on Form 10-K for the year ended February 2, 2013,
which information is incorporated by reference herein and updated by the
company’s Quarterly Reports on Form 10-Q. The company does not undertake any
obligation or plan to update these forward-looking statements, even though its
situation may change.

About Brown Shoe Company

Brown Shoe Company is a $2.6 billion, global footwear company whose shoes are
worn by people of all ages, from all walks of life. Our products are available
virtually everywhere — in the nearly 1,300 Famous Footwear and Naturalizer
retail stores we operate, in hundreds of major department and specialty
stores, on 14 branded ecommerce sites, and on many additional third-party
retail websites. Through our broad range of products, we serve three key
market segments. Our Family brands — Famous Footwear, Famous.com, and
shoes.com — are one-stop-shopping destinations for high quality, affordable
styles for a family’s every occasion. Active people who want comfort, style
and performance can look to our Healthy Living brands — Naturalizer, Dr.
Scholl’s Shoes, LifeStride and Ryka. Our Contemporary Fashion brands — Via
Spiga, Vera Wang, Vince, Sam Edelman, Franco Sarto, Carlos Santana and Fergie
Footwear — keep fashionistas in step with the latest trends. At Brown Shoe
Company, we inspire people to feel good and live better... feet first!

About Galaxy Brand Holdings, Inc.

Galaxy Brand Holdings, Inc. is a New York-based brand acquisition and
development firm recently founded by a team of industry veterans. The company
was formed to acquire brands and other intellectual property in the apparel,
footwear and accessory markets, which have broad, global, consumer appeal.

Contact:

Brown Shoe Company, Inc.
Investors:
Peggy Reilly Tharp, 314-854-4134
ptharp@brownshoe.com
or
Media:
Kelly Malone, 314-854-4093
kmalone@brownshoe.com
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