Next Generation Philips Hue App is full of bright ideas with geofencing, a new channel on IFTTT, recurring schedules and more

Next Generation Philips Hue App is full of bright ideas with geofencing, a new
                channel on IFTTT, recurring schedules and more

The world's smartest LED bulb expands possibilities in connected LED lighting
thanks to developer and customer feedback

PR Newswire

SOMERSET, N.J., May 14, 2013

SOMERSET, N.J., May 14, 2013 /PRNewswire/ --Philips today launched the next
generation application for the Hue lighting system, allowing consumers to
control their light bulbs using a smartphone or tablet with even more
flexibility, depth and breadth than before. The new Philips Hue channel on
IFTTT (If This Then That) enables the Hue system access to any application
programming interface (API) on the Internet, allowing Hue smart bulbs to act
as informational gateways and visual cues for updates on weather, stock
quotes, sports scores, email, social media and more.


Other features in V1.1 of the system include geofencing and "recurring
schedules" – both of which were added to the feature set in response to user
feedback collected since Hue launched last fall. Geofencing approximates the
managing device's location and controls lights as a user's smartphone or
tablet approaches or leaves the home. In this way, lights can automatically
turn on or change settings as a Hue user arrives home or the bulbs can shut
down as a homeowner walks out the front door – all without the user even
having to take their smartphone out of their pocket.

With the recurring schedules addition, Hue enthusiasts can now calendarize
popular timer settings so that repetitive, daily behaviors in the home, like
waking up and going to sleep, are supported and enhanced by Hue without having
to reset them each day. The timer function can now also be set to "randomize"
lights so that they turn on and off organically at unexpected times when an
owner is away from home for extended periods, adding another level of

A new "synchronous scenes" feature works in the background to assure that
large batches of Hue bulbs change scenes in a smooth, immediate manner.
Pre-set scenes are now stored in the bulbs themselves, eliminating a "wave" or
domino effect that can currently occur as the bulbs relay a command among
multiple bulbs throughout a home.

"People have really taken to Hue with the idea of connected lighting being a
stepping stone to the connected home and in the last six months alone it has
exceeded sales expectations by 300 percent," said Ed Crawford, general manager
and senior vice president of the Professional Channel, Philips Lighting
Americas. "We have built a vibrant, vocal community at and the
feedback of those voices has been invaluable. The guidance given by our most
enthusiastic users was a major factor in bringing our latest updates to life
and we can't wait to see what they think of next."

On March 11, Philips published Hue's open APIs and released related guides and
libraries in an iOS software developers' kit (SDK), reinforcing its commitment
to helping the developer community and the end user leverage Hue to its full
potential. In fact, since publishing Hue's open APIs, dozens of new apps have
already hit the market. Some of these new apps now instruct the bulbs to
coordinate with music and album art, adjust according to a person's
biorhythms, assist in planetary study, respond to spoken commands, and
synchronize with television screens for an ambient, immersive viewing

Combine this recent proliferation of SDK-inspired apps with the new IFTTT
(pronounced like "gift" without the "g") partnership and the evolution of Hue
apps is expected to continue at a steady pace. Like the current capacity for
users to share "Light Recipes" or "scenes" at, IFTTT will make new
API "Recipes" and apps possible that can prompt a user's bulbs to behave in
specific ways based on predetermined "Triggers" and resulting "Actions." For
example, a Hue bulb may be set to change color if it is going to rain or start
blinking if the user has received an urgent email.

Using the ZigBee LightLink standard, Hue bulbs can not only communicate with
each other, they have the potential for communicating with other ZigBee-based
devices such as motion sensors and home thermostats, while offering a broad
signal range and using significantly less stand-by power than traditional
Wi-Fi systems. Software updates for the bulbs like those announced today are
done automatically via the bridge and the bulbs themselves, and additional
apps developed for the system are available through app stores or,
making it easy and intuitive for users to update Hue with applications and
functionality that will enhance their lighting experience.

Current iOS Hue users will be prompted by their hand held device to accept the
update or can visit for more information, with updates to
Android and Kindle devices coming this month. Hue starter kits comprising
three bulbs and a Smartbridge are available at Apple stores and Amazon.
Additional bulbs can also be purchased for $59.

For more information about Philips Hue and its capabilities visit

About Royal Philips Electronics
Royal Philips Electronics (NYSE: PHG, AEX: PHIA) is a diversified health and
well-being company, focused on improving people's lives through meaningful
innovation in the areas of Healthcare, Consumer Lifestyle and Lighting.
Headquartered in the Netherlands, Philips posted 2012 sales of EUR 24.8
billion and employs approximately 118,000 employees with sales and services in
more than 100 countries. The company is a leader in cardiac care, acute care
and home healthcare, energy efficient lighting solutions and new lighting
applications, as well as male shaving and grooming and oral healthcare. News
from Philips is located at

SOURCE Royal Philips Electronics

Contact: Silvie Casanova, Philips Lighting North America, Tel: (978) 659-7467,
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