Nu Skin Announces Details Of Its Latest ageLOC Innovation At Annual Meeting For Top Sales Leaders

 Nu Skin Announces Details Of Its Latest ageLOC Innovation At Annual Meeting
                            For Top Sales Leaders

PR Newswire

PROVO, Utah, May 13, 2013

PROVO, Utah, May 13, 2013 /PRNewswire/ -- Nu Skin Enterprises, Inc. (NYSE:
NUS) today announced that its executive management team recently met with the
company's top international sales leaders in Kauai,Hawaii to unveil ageLOC^®
TR90™, the highly-anticipated weight management and body shaping system that
is scheduled to begin rolling out in the second half of the year. The ageLOC
TR90 system is the latest product in the company's successful ageLOC
anti-aging product portfolio, which focuses on providing nutritional and skin
care solutions that target the sources of aging. 

"We were extremely pleased with the positive reaction of our top sales leaders
as we released the details of our new ageLOC TR90 system," said Truman Hunt,
president and chief executive officer. "This latest ageLOC offering adds to
our successful anti-aging product portfolio, capitalizing on one of the
largest consumer product categories—weight management. Given the strength of
the new ageLOC weight management system, the enthusiasm of our sales leaders
and the great potential of this consumer category, we anticipate the global
limited-time offer in the second half of the year will be our largest product
launch ever."

Powered by Nu Skin's exclusive anti-aging science, ageLOC TR90 was developed
to enable consumers to begin to transform their body composition in just 90
days. It includes four proprietary nutritional products and science-based
eating plan, along with lifestyle suggestions, to help consumers reach their
goals. The nutritional supplements in the ageLOC weight management system are
designed to target three important areas for weight management: healthy
metabolism, lean muscle and appetite control.

"Our research shows that many weight management programs focus on maximizing
pounds lost, whether the weight comes from fat, muscle or both," said Joseph
Chang, Ph.D., chief scientific officer and executive vice president, product
development. "In contrast, we are focusing our system on improving overall
body composition—with the ideal of supporting the maintenance of lean muscle
while promoting healthy, overall weight loss."

Nu Skin plans to introduce the ageLOC TR90 system as a limited-time offer at
its global convention in October, with regional introductions taking place
throughout 2014.

About Nu Skin Enterprises, Inc.
Nu Skin Enterprises, Inc. demonstrates its tradition of innovation through its
comprehensive anti-aging product portfolio, independent business opportunity
and corporate social responsibility initiatives. The company's scientific
leadership in both skin care and nutrition has established Nu Skin as a
premier anti-aging company. The company's anti-aging products feature the new
ageLOC^® suite of products including the ageLOC^® R^2 nutritional supplement,
ageLOC^® Galvanic Spa System and ageLOC^® Galvanic Body Spa™, as well as the
ageLOC^® Transformation daily skin care system. A global direct selling
company, Nu Skin operates in 53 markets worldwide and is traded on the New
York Stock Exchange under the symbol "NUS." More information is available at

Please Note: This press release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities Exchange Act of 1934, as amended that represent the
company's current expectations and beliefs. All statements other than
statements of historical fact are "forward-looking statements" for purposes of
federal and state securities laws and include, but are not limited to,
statements of management's expectations regarding the company's performance,
initiatives, strategies and new product introductions; statements of belief;
and statements of assumptions underlying any of the foregoing. In some cases,
you can identify these statements by forward-looking words such as "believe,"
"expect," "project," "anticipate," "estimate," "intend," "plan," "targets,"
"likely," "will," "would," "could," "may," "might," the negative of these
words and other similar words.

The forward-looking statements and related assumptions involve risks and
uncertainties that could cause actual results and outcomes to differ
materially from any forward-looking statements or views expressed herein.
These risks and uncertainties include, but are not limited to, the following:

  oany failure of planned initiatives or products to generate interest among
    distributors and consumers;
  orisks related to accurately predicting, delivering or maintaining
    sufficient quantities of products to support our planned initiatives or
    launch strategies, including possible ingredient supply limitations;
  orisks that order cancellations, product returns, and cannibalization of
    other product sales will exceed management's expectations; and
  oregulatory risks associated with the company's products, which could
    require the company to modify its claims or inhibit the company's ability
    to import or sell a product in a market if it is unable to register the
    product in a timely manner under applicable regulatory requirements.

The forward-looking statements contained herein are further qualified by a
detailed discussion of associated risks set forth in the documents filed by
the company with the Securities and Exchange Commission. The forward-looking
statements set forth the company's beliefs as of the date that such
information was first provided and the company assumes no duty to update the
forward-looking statements contained in this release to reflect any change
except as required by law.

SOURCE Nu Skin Enterprises, Inc.

Contact: Investors, Scott Pond +1-801-345-2657, or, Media,
Kara Schneck +1-801-345-2116,
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