"Green Curtain" Initiative: KYOCERA Greens Company Buildings and Saves Energy

  "Green Curtain" Initiative: KYOCERA Greens Company Buildingsand Saves

In harmony with spring, Kyocera employees plant curtains of foliage at company
  sites in order to conserve energy, growing morning glory vines and summer

Business Wire

KYOTO, Japan -- May 13, 2013

As part of its traditional environmental protection and sustainability
activities, Kyocera Corporation (NYSE:KYO)(TOKYO:6971) plants Green Curtains
every spring at its sites in Japan and select Kyocera Group companies in other
parts of the world. Through the hot summer, curtains of foliage are grown on
trellises in front of office windows and walls at company sites. This not only
provides shade but also shields the buildings from heat radiation — decreasing
inside room temperatures by approximately 3.6 degrees Fahrenheit^*, which
contributes to a reduction of energy consumption from air conditioner usage.

Green Curtains shading a Kyocera Group facility in Hiroshima, Japan (Photo:
Business Wire)

Green Curtains shading a Kyocera Group facility in Hiroshima, Japan (Photo:
Business Wire)

Furthermore, Green Curtains not only reduce the creation of, but also absorb
CO[2] emissions: one square meter of foliage absorbs approximately 7.7 lbs of
CO[2] per year. In 2012, Green Curtains grown by Kyocera stretched a length of
2,723 ft and an area of 36,780 ft^2 — equivalent to the area of 13 tennis
courts — helping to meet regional energy saving targets in Japan stemming from
nuclear power plant stoppage in the wake of the 2011 earthquake and tsunami.

Since Kyocera first started growing Green Curtains at its Okaya Plant in the
Japanese prefecture of Nagano in 2007, the company has expanded this activity
to 28 sites in Japan and affiliates overseas including China, Thailand and
Brazil. This year, Kyocera will also green its headquarters in Kyoto by
growing morning glory vines outside the building and on the third-floor

On its Website about Green Curtain activities, Kyocera offers a comprehensive
outline and explanation about this environmental initiative and encourages
individuals and businesses to adopt the practice by publishing photos and
illustrations which provide information on the necessary materials, and easily
comprehensible instructions for making Green Curtains flourish at the
workplace or at home. Furthermore, with the use of trellises, the foliage
creates an attractive lush green and flowery decor on building facades,
improving not only ecology, but also aesthetics.

Along with morning glory vines and goya, a traditional summer vegetable of the
southern Okinawa Prefecture in Japan commonly known as bitter gourd, Kyocera
cultivates cucumbers and peas as Green Curtains at its sites. After
harvesting, these vegetables become delicious ingredients in special dishes
served in employee cafeterias. Eating nutrient-rich bitter gourd helps to
prevent fatigue in the hot summer season.

* Source: Japan Ministry of Land, Infrastructure, Transport and Tourism

For further information about the Green Curtain Activities:


Kyocera Corporation (NYSE:KYO)(TOKYO:6971) (http://global.kyocera.com/), the
parent and global headquarters of the Kyocera Group, was founded in 1959 as a
producer of fine ceramics (also known as "advanced ceramics"). By combining
these engineered materials with metals and integrating them with other
technologies, Kyocera has become a leading supplier of solar power generating
systems, mobile phones, printers, copiers, electronic components,
semiconductor packages, cutting tools and industrial ceramics. During the year
ended March 31, 2013, the company's net sales totaled 1.28 trillion yen
(approx. USD13.6 billion). The company is ranked #492 on Forbes magazine's
2013 "Global 2000" listing of the world's largest publicly traded companies.

Photos/Multimedia Gallery Available:



KYOCERA Corporation (Japan)
Hina Morioka, +81-(0)75-604-3416
Corporate Communications
Fax: +81-(0)75-604-3516
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