Castle Brands Inc. Announces Appointment Of Sergio Zyman To Board of Directors
NEW YORK, May 9, 2013
NEW YORK, May 9, 2013 /PRNewswire/ -- Castle Brands Inc. (NYSE MKT:ROX), a
developer and international marketer of premium beverage alcohol brands, is
pleased to announce the appointment of Sergio Zyman to its Board of Directors.
Mr. Zyman is the Chairman and Founder of Zyman Marketing Group and the former
Chief Marketing Officer of The Coca-Cola Company. Zyman Marketing Group has
helped businesses ranging from the largest of the Global 1000 to high-tech
growth companies improve their marketing results. These offerings include
strategic marketing consulting services, market research and consumer
Mr. Zyman's marketing experience also includes tenures with Coca-Cola, PepsiCo
and Procter & Gamble. At Coca-Cola, Mr. Zyman oversaw the marketing department
during the growth of Coca-Cola's worldwide annual sales volume from 9 to 15
billion cases - the most explosive growth period in the company's history. Mr.
Zyman is also the respected author of several books on marketing, brand
building and advertising.
Mark Andrews, Chairman of the Board, said, "His knowledge and experience in
the realm of beverage marketing make him a valuable asset for Castle Brands
Inc. We enthusiastically welcome Mr. Zyman to the Board and look forward to
benefitting from his expertise."
Mr. Zyman is a native of Mexico City. He has attended graduate schools in
London, Paris and Jerusalem and is a graduate of the Harvard University
Advanced Management Program.
About Castle Brands Inc.
Castle Brands is a developer and international marketer of premium beverage
alcohol brands, including: Gosling's Rum^®, Jefferson's Bourbon^®, Jefferson's
Presidential Select™ ^ and Jefferson's Reserve^® Bourbon, Boru^® Vodka,
Castello Mio™ Sambuca, Pallini^® Limoncello, Raspicello and Peachcello,
Knappogue Castle Whiskey^®, Clontarf^® Irish Whiskey, Celtic Honey^® Liqueur,
Brady's^® Irish Cream, Travis Hasse's Original^®Liqueurs, Tierras™ Tequila and
Gozio™ Amaretto Liqueur. Additional information concerning Castle Brands is
available on the company's website, www.castlebrandsinc.com.
For more information please contact: Donna Hibbert
Contact: Donna Hibbert (ext. 205)
Castle Brands Inc
SOURCE Castle Brands Inc.
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