Fishing Enthusiasts Can Access Real-Time Information from Fishidy at Walmart

 Fishing Enthusiasts Can Access Real-Time Information from Fishidy at Walmart

Maps, tips, fishing reports and more available in 2,600 Walmart stores

PR Newswire

MADISON, Wis., May 9, 2013

MADISON, Wis., May 9, 2013 /PRNewswire/ --Fishidy, a leader in the delivery
of superior fishing and on-the-water fishing information based in Madison,
Wis., today announced its fishing resources will be available in approximately
2,600 Walmart stores to help anglers of all kinds maximize their upcoming
fishing outing.

"Our mission, quite simply, is to help anglers learn and determine where, when
and how to fish – and ultimately to help them have more fun," said Brian
Jensen, CEO of Fishidy. "Since the launch of Fishidy last year, our catalog of
information and our user base have grown exponentially. We look forward to
continuing to make Fishidy even more valuable and fun for our user base."

Through signage and a display interface found in the Outdoors section, Walmart
customers can use Fishidy to access maps, tips and fishing reports by zip
code, as well as browse a checklist of recommended items to bring on their
fishing outing.

Linked by common waterways and a love of fishing, Fishidy is a network of
anglers and fishing resources, including professional and serious anglers,
fishing groups, guides and businesses. Through both an interactive website and
a mobile app, Fishidy users have full access to accurate fishing maps for
thousands of freshwater and saltwater waterways – the kind of information
unavailable anywhere else online today. In addition, users have the ability to
track, record and catalog their catches and hot spots. They also can join the
rapidly growing Fishidy community and share their tallest fishing tales,
upload photos and videos of their catches, make new friends and more.

There is no cost to use Fishidy, however premium memberships are available to
those who desire access to additional fishing insights such as marked maps
with fishing hot spots, details on underwater composition and structures,
real-time sea surface temperature charts and more.

About Fishidy
Fishidy, which is owned and operated by Outdoor InSite, LLC, creates and
delivers a one-of-a-kind fishing resource to help anglers of all ages and
skill levels catch more fish. Fishidy delivers interactive fishing maps,
social connections and a wealth of proven, valuable information on thousands
of waterways across the country, including freshwater, saltwater and Great
Lakes maps. Fishidy also works to enhance other outdoor sports experiences
through innovation, intelligence and technology. For more information, visit

SOURCE Fishidy

Contact: Brian Jensen, Fishidy, 608-836-1500,, or Jason
Sprenger, For Fishidy, 612-327-1886,
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