Butterball to Discuss SAP & SEEBURGER Integration Projects at ASUG May 14

  Butterball to Discuss SAP & SEEBURGER Integration Projects at ASUG May 14

PR Newswire

ATLANTA, May 9, 2013

ATLANTA, May 9, 2013 /PRNewswire/ --Todd Butner, E-Systems manager for turkey
products producer Butterball, LLC, is scheduled to discuss how the company has
handled integration projects designed to streamline business processes at next
week's ASUG Annual Conference next week in Orlando. Butner's session -
"Using SAP's ALE Integration Layer: Talking Turkey with Butterball" - will
examine Butterball's experience with both SAP's Application Link Enabling
(ALE) middleware and SEEBURGER's business integration platform, including the
company's recommended best practices for executing integration projects both
inside and outside SAP ERP.

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With five plants, Butterball has a disparate technical environment that
includes a mix of Windows and AS/400 applications as well as SQL Server and
Oracle databases. Integration projects have included various EDI/B2B
improvements that have increased automation by increasing trading partners'
participation in Butterball's EDI program; connectivity between the company's
transportation management system and the 3PLs handling shipments; a
vendor-managed inventory (VMI) implementation that pushes inbound planning
information to the company's JDA demand and forecasting software and the
resulting orders into SAP; and more.

The projects have helped Butterball solve supply chain and technical
challenges ranging from heavy peak season volumes and rapid order turnaround
requirements to batch processing delays, growth in trading partner numbers and
serialization issues on inbound shipments.

Butner's session is scheduled at 3:30 p.m. Tuesday, May 14. The complete ASUG
agenda is available at

About Butterball:

Headquartered in Garner, N.C., Butterball is the largest producer of turkey
products in the U.S. – producing approximately 1 billion pounds of turkey each
year. For more than 50 years, the company has provided foodservice and retail
products to customers and consumers around the world. As an industry leader in
quality and food safety, the company employs numerous processes to ensure the
health of flocks and implements recognized prevention measures to exceed food
safety standards. Butterball products are currently distributed throughout the
U.S. and in more than 30 countries. Butterball operates five processing plants
located in North Carolina, Arkansas and Missouri.

For consumer questions or information, please visit Butterball.com or call
1-800-BUTTERBALL (1-800-288-8372). Visit ButterballCorp.com for corporate
information about the company.


Website: http://www.seeburger.com
Website: http://www.butterball.com
Website: http://www.ButterballCorp.com
Contact: Lauren Gillaspey, +1-847-415-9321, lgillapsey@sspr.com
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