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Kia Announces Complimentary Scheduled Maintenance Program For The All-New 2014 Cadenza Premium Sedan

Kia Announces Complimentary Scheduled Maintenance Program For The All-New 2014
                            Cadenza Premium Sedan

Flagship Sedan Arrives with Flagship-Level Maintenance Program

-- Complimentary scheduled maintenance program covers up to 36 months or
37,500 miles[1]

-- Cadenza differentiated from competition in newly emerging market segment

PR Newswire

IRVINE, Calif., May 9, 2013

IRVINE, Calif., May 9, 2013 /PRNewswire/ -- Kia Motors America (KMA) today
announced a complimentary scheduled maintenance program available for the
all-new 2014 Cadenza premium sedan. The program covers the first five
factory-scheduled service appointments and is applicable for 36 months or
37,500 miles. The program highlights yet another way Kia is elevating value
to new levels of sophistication and promises to further differentiate the
Cadenza from its competition.

"The Cadenza competes in a class in which customers have higher expectations
for their ownership experience. Our complimentary scheduled maintenance
program – a benefit many would not have previously associated with the Kia
brand – fulfills those expectations," said John Crowe, vice president of
service and after sale operations, KMA. "The program helps differentiate the
Cadenza from its competition and illustrates Kia's intentions of launching a
credible contender into the emerging space between mainstream and luxury."

Already a tremendous value at a starting MSRP of just $35,100^2 (not including
$800 destination), the Cadenza packs power, technology and refinement in Kia's
first full-size sedan, and the newly announced complimentary scheduled
maintenance program only adds to the vehicle's value proposition in its
segment. Complimentary scheduled maintenance is available to customers who
either purchase or lease^3 a new 2014 Cadenza and complete the maintenance
work for their vehicles at participating Kia retailers. The complimentary
scheduled maintenance program, which excludes wear and tear items such as
tires and brakes, is another benefit along with Kia's industry leading 10
year/100,000 mile new-car warranty and Roadside Assistance^4.

UVO eServices Makes Complimentary Scheduled Maintenance Easy

As Kia's most technologically advanced vehicle, the 2014 Cadenza comes
standard with UVO eServices^5, which makes scheduling service appointments
easier than ever. UVO eServices monitors service intervals and will alert the
owner when it's time to schedule an appointment at a Kia retailer. Following
on-screen prompts, the system has the ability to contact the retailer and
schedule service appointments at the owner's convenience. UVO eServices is an
enhanced telematics suite that offers a number of safety, maintenance and
infotainment functions, including Automatic Diagnostics^6, Manual Diagnostics,
Scheduled Diagnostics, vehicle maintenance, and eServices Guide, many of which
are run through the owner's Smartphone^7 equipped with the UVO eServices app,
which is available at no charge^8.

Through the UVO eServicesowner's portal, known as "Car Care Web," owners can
checkvehicle diagnostics, vehicle status, maintenance schedules,
drivingbehavior, and schedule appointments with their preferred or nearby Kia
retailervia their home computer or mobile device. If UVO'seServices
identifies a problem by way of the Automatic Diagnosticsfunction, it will
communicate the vehicle's issue(s) and itslocation to Kia's 24/7 call center
or will schedule an appointment onlinewith the nearest Kia dealership upon
the owner's request. Additionally,the user can take advantage of Scheduled
Diagnostics from theirSmartphone, setting a monthly diagnostic check of the
vehicle. Upon completion, any issues found areautomatically forwarded to Car
Care Web.

Kia:One of the World's Fastest Moving Global Automotive Brands

Kia Motors America is one of only three auto brands to increase U.S. sales in
each of the past four years, and in 2012 the company surpassed the 500,000
unit mark for the first time. With a full line of fun-to-drive cars and CUVs,
Kia is advancing value to new levels of sophistication by combining
European-influenced styling – under the guidance of chief design officer Peter
Schreyer – with cutting-edge technologies, premium amenities, affordable
pricing and the lowest cost of ownership in the industry. Kia recently joined
the exclusive ranks ofInterbrand's "Top 100 Best Global Brands," and is
poised to continue its momentum with seven all-new or significantly redesigned
vehicles scheduled to arrive in showrooms in 2013. Over the past decade Kia
Motors has invested more than $1.4 billion in the U.S., including the
company's first U.S. assembly plant in West Point, Georgia – Kia Motors
Manufacturing Georgia – which is responsible for the creation of more than
11,000 plant and supplier jobs. The success of the U.S.-built* Optima
andSorento in two of the industry's largest segments has fueled Kia's rapid
growth and is complemented by Kia's comprehensive lineup which includes the
Cadenza flagship sedan, Soul urban passenger vehicle,Sportage compact CUV,
Optima Hybrid, the Forte sedan, 5-door andKoup compacts, Rio and Rio 5-door
sub-compacts and the Sedona minivan.

About Kia Motors America

Kia Motors America is the marketing and distribution arm of Kia Motors
Corporation based in Seoul, South Korea. KMA offers a complete line of
vehicles through more than 765 dealers throughout the United States and serves
as the "Official Automotive Partner" of the NBA and LPGA. In 2012, KMA
recorded its best-ever annual sales total and gained U.S. market share for the
18th consecutive year. Kia is poised to continue its momentum and will
continue to build the brand through design innovation, quality, value,
advanced safety features and new technologies.

Information about Kia Motors America and its full vehicle line-up is available
at its website –www.kia.com. For media information, including photography,
visit www.kiamedia.com. To receive custom email notifications for press
releases the moment they are published, subscribe at
http://www.kiamedia.com/us/en/newsalert.

* The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI
Turbo are built in the United States from U.S. and globally sourced parts.

^1 Purchasers and lessees of new 2014 Kia Cadenzas are eligible. Participating
Kia authorized dealers only. The Program provides certain factory scheduled
maintenance work, for the first five normal maintenances, for 37,500 miles or
30 months, whichever comes first (see Normal Maintenance Schedule in Owner's
Manual); however,the fifth maintenance will be covered up to the 36th month.
Non-transferable. Terms, conditions and exclusions apply. See participating
dealers for program details.

^2 MSRP $35,100 for Premium (base) model. MSRP excludes destination and
handling, taxes, title, license fees, options and retailer charges. Actual
prices set by retailer and may vary.

^3 Offer applies to first purchaser or lessee only. Offer is not transferable
to subsequent owners or lessees.

^4 The Kia 10-year/100,000-mile warranty program includes various warranties
and roadside assistance. Warranties include powertrain and the New Vehicle
Limited Warranty (Basic). All warranties and roadside assistance are limited.
See retailer for details or go to kia.com.

^5 App requires UVO eServices equipped vehicle and runs on your Smartphone
cellular data service. Normal data rates will apply.

^6 Vehicle Diagnostics do not take the place of regularly scheduled
maintenance. Feature checks powertrain, chassis, and airbag systems only, and
requires initial activation. For factory-recommended maintenance schedule,
see the Maintenance Feature of UVO eServices or the Owner's Manual.

^7 As of May 2013, select Android™ and iPhone® devices are the only UVO
eServices compatible devices. iPhone® is a registered trademark of Apple
Inc. Android™ is a registered trademark of Google Inc. Additional compatible
devices expected late 2013.

^8 No charge for the UVO eServices app. App runs on your smartphone cellular
data service. Normal data rates will apply.

SOURCE Kia Motors America

Website: http://www.kiamedia.com
Website: http://www.kia.com
Contact: Scott McKee, 949-468-4813, smckee@kiausa.com, or James Hope, Kia
Motors America, 949-468-1875, jhope@kiausa.com