CORRECTING and REPLACING 5OTH Anniversary of Academy-Award Winning ‘Cleopatra’ to Be Celebrated on Cinemark’s Classic

  CORRECTING and REPLACING 5OTH Anniversary of Academy-Award Winning
  ‘Cleopatra’ to Be Celebrated on Cinemark’s Classic Series Screens Cinemark Holdings, Inc.

Business Wire

PLANO, Texas -- May 7, 2013

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Cinemark Holdings, Inc. (NYSE: CNK), one of the world’s largest motion picture
exhibitors, is pleased to announce a special in-theatre performance of the
1963 Twentieth Century Fox masterpiece CLEOPATRA in over 120 Cinemark theatres
across the country as part of Cinemark’s Classic Series. Performances will be
on Wednesday, May 22, 2013 at two separate show times, 2pm and 7pm, with an
additional Sunday matinee on May 26 at 2pm.

“A film like CLEOPATRA is why we created the Classic Series,” states James
Meredith, VP of Marketing for Cinemark. “From award winning costumes and
lavish sets, to the epic vision of the director, to the iconic performances of
Elizabeth Taylor, Richard Burton and Rex Harrison, this film is a visual feast
in so many ways.”

Twentieth Century Fox has meticulously restored the 243-minute original
theatrical version of CLEOPATRA to commemorate its 50th anniversary. The new
digitally restored transfer will receive a world premiere as an official
selection of Cannes Classics at the 2013 Cannes Film Festival on May 21 in the
Sixtieth Anniversary Theater.

Tickets for Cinemark’s Classic Series are now available at or
at the participating theatre box office. For a full list of participating
Cinemark locations, advance ticket purchases and show time information go to
the Cinemark web site.

In 51 BC, Cleopatra became queen of the Egyptian Empire: the wealthiest and
most revered kingdom the world has ever known. More than 2,000 years later
Twentieth Century Fox Studios set out to tell her epic story in what would
become, at the time, the most ambitious and lavish moviemaking endeavor in
Hollywood history. Elizabeth Taylor signed a one million dollar contract to
play the title role of Cleopatra, becoming the first female star to command
such a sum for one picture. Elaborate sets and costumes, production delays and
the relocation of principal filming from London to Rome added to the
skyrocketing budget.

Directed by Academy Award® winner Joseph L. Mankiewicz, the historical epic
shot on 70mm film took home four Academy Awards and was one of the highest
grossing films of 1963 earning more than $57 million in its initial release.
CLEOPATRA infamously cost an unprecedented $42 million to make (equivalent to
over $300 million today) and was racked with scandal as the onscreen love
affair between Cleopatra (Taylor) and Mark Antony (Burton) spilled over into
real life during the three-year production in Rome. Burton celebrated his
great love for Ms. Taylor with exquisite gifts from Bulgari.

On May 28, CLEOPATRA will make its Blu-ray debut in a 2-Disc 50th Anniversary
Edition artfully packaged with a full-color book featuring rare images that
provides a fascinating behind-the-scenes look at the making of this legendary
film. The Blu-ray is packed with dazzling bonus materials featuring
never-before-seen exclusive content including Cleopatra’s lost footage,
commentary from Chris Mankiewicz, Tom Mankiewicz, Martin Landau and Jack
Brodsky, behind-the-scenes featurettes, and more. Additionally, fans can watch
footage from the film’s original theatrical premieres in both New York and Los


Cinemark is a leading domestic and international motion picture exhibitor,
operating 467 theatres with 5,259 screens in 39 U.S. states, Brazil, Mexico,
Argentina and 10 other Latin American countries as of March 31, 2013. For more
information go to


Cinemark Holdings, Inc.
James Meredith, 972-665-1060
VP, Head of Marketing & Communications
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