Global telecom provider Telefonica chooses TOA Technologies as its worldwide partner for mobile field service management

 Global telecom provider Telefonica chooses TOA Technologies as its worldwide
            partner for mobile field service management solutions

Telefonica will deploy TOA's cloud-based solution to provide one view of
worldwide field operations, standardizing business processes and enhancing the
customer experience

PR Newswire

MADRID and CLEVELAND, April 10, 2013

MADRID and CLEVELAND, April 10, 2013 /PRNewswire/ -- As a central piece of its
global business transformation project, Telefonica selected TOA Technologies
and its mobile workforce management software solution to manage its worldwide
field technician workforce. Based in Spain, Telefonica is one of the largest
telecom providers in the world with operations in 24 countries in Latin
America and Europe, more than 315 million customers and a large mobile
workforce of field service technicians.

Telefonica evaluated its field service management strategy in an effort to
transform its mobile workforce operations and standardize its customers'
service experience across its footprint. Telefonica chose TOA Technologies
because its cloud-based software solution offers:

  oThe shortest time to deploy: By using a field service management solution
    delivered natively in the cloud, time to deployment will be minimal
  oOne view: TOA's solution provides a single view into all of Telefonica's
    global field operations, from field service managers to the mobile
    workforce, both employees and contractors
  oScalability: The solution can scale to be the global standard for mobile
    workforce management, and the flexibility to support specific business
    processes and operations in individual countries
  oUniversality: The application is device, operating system and language
  oThe most accurate appointment scheduling engine: Telefonica will be
    empowered to increase its on-time arrivals at customers' homes
  oProven track record: TOA has a record of going above and beyond to
    successfully deliver its solutions to customers

"Telefonica is committed to providing our global customers with the most
innovative products and highest quality service. It was this commitment that
guided our strategic decision to evaluate and transform our mobile workforce
management strategy towards simpler and more efficient business processes and
to select a new technology to support it," said Enrique Blanco, global CTO for
Telefonica. "Telefonica is delighted to announce our decision to partner with
TOA Technologies as our field service management solution provider. We made
this selection not only because their technology is able to scale to our
global needs and meet our goals for fast deployment, but also because our
vision for a customer-focused field workforce aligns with TOA Technologies'
vision for the future of field service."

"In a highly competitive world like the global telecommunications industry,
having complete, real-time visibility into the operations of the mobile
workforce is critical to ensuring revenue, increasing cost savings and
building lasting positive relationships with customers. TOA shares
Telefonica's vision and its goals for a global strategic business
transformation project," said Yuval Brisker, co-founder and CEO, TOA
Technologies. "TOA is proud to partner with Telefonica, a global innovator in
telecom services. We look forward to working with their worldwide business,
technology and delivery teams to provide the most advanced field service
management solution available today to enable continued efficiency and
customer service excellence."

TOA Technologies' field service management solution leverages time-based
performance pattern recognition and predictive analytics to personalize the
workday for each mobile employee. For service organizations of all sizes, this
ensures that the right mobile employee arrives at the right appointment with
the right information on time, every time. TOA is a Leader in the Gartner
Magic Quadrant for Field Service Management in recognition of its visionary
innovation and strong business execution.

For more information about TOA Technologies and how its field service
management solutions create optimized field workforces and enhance customer
service, visit

About Telefonica

Telefonica  is one of the largest telecommunications companies in the world in
terms of market capitalisation and number of customers. From this outstanding
position in the industry, and with its mobile, fixed and broadband businesses
as the key drivers of its growth, Telefonica has focused its strategy on
becoming a leading company in the digital world.

The company has a significant presence in 24 countries and a customer base
that amounts close to 316 million accesses around the world. Telefonica has a
strong presence in Spain, Europe and Latin America, where the company focuses
an important part of its growth strategy.

Telefonica is a 100% listed company, with more than 1.5 million direct
shareholders. Its share capital currently comprises 4.551.024.586 ordinary
shares traded on the Spanish Stock Market (Madrid, Barcelona, Bilbao and
Valencia) and on those in London, New York, Lima, and Buenos Aires.

About TOA Technologies
TOA Technologies is the leading provider of field service and mobile workforce
management applications. TOA's patented platform for field service management
improves customer service while dramatically reducing operational costs and
delivering immediate and lasting return on investment. As the industry's only
complete on-demand solution, TOA's solution uses time-based pattern
recognition and predictive analytics to provide the most advanced and accurate
field service management application on the market, providing results to
reduce customer wait times while increasing field workforce efficiency. TOA's
solutions are cloud-based, quickly deployed, highly configurable and easily
integrated with existing CRM, ERP and other solutions.

Across four continents, TOA Technologies' platform manages the mobile
workforces of some of the world's most recognizable global brands in the
satellite/cable/broadband, telecom, utilities, insurance, home services and
retail industries. Named a Leader in the Gartner Magic Quadrant for Field
Service Management, 2012, TOA Technologies is headquartered in the United
States and has offices throughout Europe, Latin America and Australia/New

Available Topic Expert(s): For information on the listed expert(s), click
appropriate link.

Francis Barassi |

Yuval Brisker |

Media contacts
Kayleigh Fitch, TOA Technologies

Press office, Telefonica S.A.
Tel: +34.91.482.38.00

SOURCE TOA Technologies

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