Marvel's 'Iron Man 3' Has Record-breaking Global Weekend In IMAX® Theatres Worldwide, Grossing $28.6 Million

Marvel's 'Iron Man 3' Has Record-breaking Global Weekend In IMAX® Theatres 
Worldwide, Grossing $28.6 Million 
LOS ANGELES, May 6, 2013 /CNW/ - IMAX Corporation (NYSE: IMAX; TSX: IMX) and 
Marvel Entertainment announced that Marvel's Iron Man 3 has grossed an 
estimated $28.6 million for the weekend in 592 IMAX® theatres worldwide, 
setting an all-time global IMAX opening weekend record. The film, which 
premiered in North America Friday, May 3, and returns star Robert Downey Jr. 
to his now-iconic title role, established several other IMAX records and 
benchmarks, including: 
(Logo: ) 

    --  The film generated $15.6 million domestically, setting a new
        IMAX opening-weekend record for May and establishing the
        second-best IMAX opening weekend in North America
    --  Multiple individual theatre opening weekend records with 27
        IMAX theatres establishing new Friday records, and 22 setting
        new marks for Saturday
    --  Record-breaking IMAX openings in key territories, including
        China ($63,000 per screen), Russia ($77,000 per screen) and
        Ukraine ($47,000 per screen)

Iron Man 3 has now grossed $39.3 million in IMAX at the global box office, and 
the film overall has grossed $174.2 million domestically and $677 million 
globally so far.

Dave Hollis, Executive Vice President, Theatrical Exhibition Sales and 
Distribution, The Walt Disney Studios, said, "IMAX continues to be an 
in-demand format for premium, immersive moviegoing experiences like those 
created by Marvel's action-packed films, and we're very proud of the 
record-setting performance of Marvel's Iron Man 3 on IMAX screens around the 

"Iron Man 3 is a bona fide global hit and the perfect property to kick off the 
summer season," said Greg Foster, Chairman and President of IMAX 
Entertainment. "Films like this form a strong foundation for our portfolio and 
we once again congratulate Marvel, Disney and the film's cast and crew for 
creating a film that so clearly resonates with IMAX fans around the world."

About IRON MAN 3™

Marvel's Iron Man 3 pits brash-but-brilliant industrialist Tony Stark/Iron Man 
against an enemy whose reach knows no bounds. When Stark finds his personal 
world destroyed at his enemy's hands, he embarks on a harrowing quest to find 
those responsible. This journey, at every turn, will test his mettle. With his 
back against the wall, Stark is left to survive by his own devices, relying on 
his ingenuity and instincts to protect those closest to him. As he fights his 
way back, Stark discovers the answer to the question that has secretly haunted 
him: does the man make the suit or does the suit make the man?

Starring Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Guy Pearce, Rebecca 
Hall, Stephanie Szostak, James Badge Dale with Jon Favreau and Ben Kingsley, 
Marvel's Iron Man 3 is directed by Shane Black from a screenplay by Drew 
Pearce & Shane Black and is based on Marvel's iconic super hero Iron Man, who 
first appeared in the pages of "TALES OF SUSPENSE #39" in 1963 and had his 
solo comic book debut with "THE INVINCIBLE IRON MAN #1" in May of 1968.

Marvel's Iron Man 3 is presented by Marvel Studios in association with 
Paramount Pictures and DMG Entertainment. Marvel Studios' President Kevin 
Feige is producing and Jon Favreau, Louis D'Esposito, Charles Newirth, 
Victoria Alonso, Stephen Broussard, Alan Fine, Stan Lee and Dan Mintz are 
executive producers. The film is distributed by Walt Disney Studios Motion 
Pictures. You can learn more about Marvel's Iron Man 3 by visiting Marvel's 
official site at

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney 
Company, is one of the world's most prominent character-based entertainment 
companies, built on a proven library of over 8,000 characters featured in a 
variety of media over seventy years.  Marvel utilizes its character franchises 
in entertainment, licensing and publishing.  For more information visit

About The Walt Disney Studios

For more than 85 years, The Walt Disney Studios has been the foundation on 
which The Walt Disney Company (NYSE: DIS) was built. Today, the Studio brings 
quality movies, music and stage plays to consumers throughout the world. 
Feature films are released under four banners: Walt Disney Pictures, which 
includes Walt Disney Animation Studios and Pixar Animation Studios; 
Disneynature; Marvel; and Touchstone Pictures, which includes the distribution 
of live action films from DreamWorks Studios. Through the Home Entertainment 
division, innovative distribution methods provide access to creative content 
across multiple platforms. Original music and motion picture soundtracks are 
produced under Walt Disney Records and Hollywood Records, while Disney 
Theatrical Group produces and licenses live events, including Broadway 
theatrical productions, Disney on Ice and Disney LIVE!.  For more information, 
please visit

About IMAX Corporation

IMAX, an innovator in entertainment technology, combines proprietary software, 
architecture and equipment to create experiences that take you beyond the edge 
of your seat to a world you've never imagined. Top filmmakers and studios are 
utilizing IMAX theatres to connect with audiences in extraordinary ways, and, 
as such, IMAX's network is among the most important and successful theatrical 
distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in 
London, Tokyo, Shanghai and Beijing.  As of Mar. 31, 2013, there were 738 IMAX 
theatres (606 commercial multiplexes, 19 commercial destinations and 113 
institutions) in 53 countries.

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D 
Experience®, The IMAX Experience® and IMAX Is Believing® are trademarks of 
IMAX Corporation. More information about the Company can be found at You may also connect with IMAX on Facebook 
(, Twitter ( and YouTube 

This press release contains forward looking statements that are based on IMAX 
management's assumptions and existing information and involve certain risks 
and uncertainties which could cause actual results to differ materially from 
future results expressed or implied by such forward looking statements. These 
risks and uncertainties are discussed in IMAX's most recent Annual Report on 
Form 10-K and most recent Quarterly Reports on Form 10-Q.

For additional information please contact:

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– New York                                                          |
|Media:                                                                                             |                    
|IMAX Corporation - New York                                                                        |Teri Loxam          
|Ann Sommerlath                                                                                     |                    
|212-821-0155                                                                                       |212-821-0110        
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|Entertainment Media:                                                                               |                    
|Principal Communications Group - Los Angeles                                                       |Business Media:     
|Melissa Zukerman/Paul Pflug                                                                        |                    
|323-658-1555                                                                                       |Sloane & Company 
– New York                                                          |
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|      |Whit Clay                                                                                  |
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PRN Photo Desk, 
SOURCE: IMAX Corporation 
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-0- May/06/2013 21:16 GMT
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