ELEAD1ONE and 3M Bring a New Interactive Virtual Sales Tool to the Auto Industry

  ELEAD1ONE and 3M Bring a New Interactive Virtual Sales Tool to the Auto

ELEAD1ONE and 3M Introduce a New Innovative Means for Car Dealers to
Merchandise Vehicles from the Service Lane

Business Wire

DALLAS -- May 3, 2013

Industry leading automotive CRM and marketing provider ELEAD1ONE announced
today they have teamed with 3M, a global innovation company, to provide auto
dealers a groundbreaking virtual sales tool. The new ELEAD1ONE Virtual
Interactive Presenter (eVIP) will first appear in select service departments.
The eVIP engages service customers with consistent interactive communication
scripted to generate additional sales opportunities and increase service to
sales conversion.

The eVIP projects a spokesperson onto a shaped projection screen that is
linked to the ELEAD1ONE best-in-class Perfect Prospect data mining technology
through interactions with customers via a touch kiosk. The eVIP educates
service customers on exchanging their current vehicle with the newest model.
Through scripted interactions, eVIP qualifies sales opportunities, identifies
vehicles in inventory, sends real-time alerts to the sales team and even
schedules test drives.

“The eVIP is a novel and non-confrontational way to interact with service
customers,” stated Bill A. Hibbard, Business Development Manager of 3M. “The
3M™ Virtual Presenter, a dynamic merchandising solution, uses a proprietary
means to shape digital content and project a life-like shaped image onto a
screen. Dealerships are able to attract service customers with the benefits of
trading up their existing model to a new vehicle.”

“This combination of game-changing technology and low maintenance virtual
staffing has already proven very effective in other retail spaces. Customers
really gravitate and listen; we knew immediately this would provideaunique
and consistent interactionindealerships.Numerous applications of the
eVIPwill bedeveloped to generate additional sales opportunities,” stated
Hugh Hathcock, Owner of ELEAD1ONE, a division of Data Software Services,
L.L.C. “Teaming with 3Mto unlock these untapped opportunities isjustanother
example of our unwavering dedication to providing clients with the
mostinnovativeprofit-building strategies.”

For more information on eVIP, view


For over 30 years, ELEAD1ONE has defined itself as the trusted source for more
industry leaders, top dealers, dealer groups and OEMs. Our web-based platform
strategically manages customer database, marketing, sales process and customer
retention. A single login gives access to the nation’s #1 automotive-only
Virtual BDC, CRM and complete retail management solution. Through the
continuous investment in people, processes, technology and client service,
ELEAD1ONE provides the industry’s best solution to sell more cars and maximize
customer lifetime profitability. For more information, visit our Website, like
us on Facebook, YouTube or follow us on Twitter.

About 3M

3M captures the spark of new ideas and transforms them into thousands of
ingenious products. Our culture of creative collaboration inspires a
never-ending stream of powerful technologies that make life better. 3M is the
innovation company that never stops inventing. With $30 billion in sales, 3M
employs 84,000 people worldwide and has operations in more than 65 countries.
For more information, visit www.3M.com or follow @3MNews on Twitter.


Melissa Maxey, 229-469-9903
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