iovation to Present on the Power of Device Reputation for Fraud Prevention at Key Experian Events

iovation to Present on the Power of Device Reputation for Fraud Prevention at 
Key Experian Events 
Experian to Leverage iovation's Expertise at Vision 2013 and
Insurance Summit 2013 
PORTLAND, OR -- (Marketwired) -- 05/02/13 --  iovation, protecting
business across the globe from Internet fraud and identifying good
online customers with its device reputation technology, today
announced that it has been invited to present in early May at two
events hosted by technology partner and global information services
company Experian. At the events, iovation and Experian will jointly
detail how businesses can layer device reputation alongside
traditional identity authentication and risk assessments to further
protect themselves and their customers from fraud while reducing
friction to the online customer experience. 
Max Anhoury, iovation's Vice President of Global Sales, will first
present to Experian customers at the Vision 2013 conference in
Carlsbad, California. In the breakout session titled "Click Here for
More Customers -- Fraud Prevention and Customer Retention in Your
Growing Online and Mobile Channels," Anhoury will explain how
businesses can utilize shared device intelligence for increased fraud
catch, while concurrently streamlining the online customer
experience. Joining him in the session on May 6, 2013, at 4:15pm PDT
will be Experian product experts Matt Ehrlich, Director of Product
Management - Fraud and Identity Solutions, and Sanjay Kwatra, Lead
Product Manager, Platform Initiatives for Credit & Identity
Protection Products, Experian Consumer Services.  
"While businesses take every precaution to protect against fraud,
these prevention methods often create friction and slow down
customers as they try to complete transactions," said Anhoury. "By
analyzing a consumer's online activity from their collective devices,
businesses are able to get a better idea of who has been associated
with fraud in the past, both at an individual level and in the
context of larger fraud rings. Acting on this knowledge leads to a
significant reduction in fraud, while allowing businesses to process
a good customer's transactions more quickly and more securely." 
Chris Thomas, iovation's Director of Business Development in Northern
and Eastern Europe, will present at Experian's 2013 Insurance Summit
in London. The event, which is attended by senior managers from
across the industry, is a focal point for understanding the latest
developments in the application of data and analytics technology in
underwriting, claims management and fraud detection. Chris Thomas
will explain how businesses can protect themselves and their
customers from fraud in the insurance sector by minimizing risk and
realizing opportunity. The session titled "How Innovation and
Technology Can Protect Customers and Insurers from Loss" will be held
on May 8, 2013, at 2:50pm BST during the one-day conference. 
Experian and iovation work together globally to fight fraud by using
a combination of identity authentication, shared device reputation
analysis and real-time risk evaluation. The companies' combined
solutions protect businesses and agencies that deliver customer
services via online and mobile access channels from fraudulent
transactions, fraud rings or recurring fraud activities. 
Rob Haslingden, Head of Marketing, Insurance, Experian UK&I,
commented, "We're delighted to have the opportunity to showcase the
work that Experian and iovation are doing in partnership with
insurers to improve their understanding and detection of fraud
throughout the consumer lifecycle. The continued growth in online
engagement between consumers and insurers in Europe means that
organisations must be more vigilant than ever to the threat of
device-driven ID theft and organized fraud. iovation provides an
invaluable tool which can be used to protect insurers and consumers
from this threat and associated losses." 
Working in tandem with the Experian Precise ID platform for identity
fraud protection and the Experian Hunter technology for application
fraud detection, iovation's ReputationManager 360 tracks the online
behaviors of 1.3 billion devices, aggregating data on a full range of
devices including desktops, laptops, mobile phones, tablets, gaming
consoles and smart TVs. By utilizing iovation's device reputation
intelligence -- gathered across 10 billion transactions from its
network of thousands of security professionals and their online
businesses -- customers can determine whether or not a device is
likely to conduct a fraudulent transaction. 
"Experian is committed to delivering the most robust and effective
identity risk assessment services in the market, and by working with
iovation we are able to leverage our combined expertise and provide
our clients with the technologies to help them prevent fraud and
achieve optimal process efficiencies while preserving positive
end-user customer experiences critical to our clients," said Keir
Breitenfeld, Vice President, Fraud and Identity solutions, Experian
Decision Analytics. "We are excited to be presenting at our
industry-leading Vision Conference with an innovative company such as
iovation that is on the vanguard of online trust, reputation and
fraud prevention technologies." 
For further information please contact Steve Hanson, Director of
Business Development, iovation, 
About Experian
 Experian is the leading global information services
company, providing data and analytical tools to clients around the
world. The Group helps businesses to manage credit risk, prevent
fraud, target marketing offers and automate decision-making. Experian
also helps individuals to check their credit report and credit score,
and protect against identity theft. 
Experian plc is listed on the London Stock Exchange (EXPN) and is a
constituent of the FTSE 100 index. Total revenue for the year ended
March 31, 2012, was $4.5 billion. Experian employs approximately
17,000 people in 44 countries and has its corporate headquarters in
Dublin, Ireland, with operational headquarters in Nottingham, UK;
California, US; and Sao Paulo, Brazil. 
For more information, visit 
Experian and the Experian marks used herein are service marks or
registered trademarks of Experian Information Solutions, Inc. Other
product and company names mentioned herein are the property of their
respective owners. 
About iovation
 iovation protects online businesses and their end
users against fraud and abuse through an industry-leading combination
of advanced device identification, shared device reputation and
real-time risk evaluation. More than 2,000 fraud managers around the
globe leverage iovation's database of Internet devices and
relationships between them to determine the level of risk associated
with any type of online transaction. Retail, financial services,
insurance, social network, gaming and other companies make real-time
queries to iovation's knowledge base of more than 1.3 billion devices
from every country in the world. Clients also leverage iovation's
Fraud Force Community, an exclusive virtual crime-fighting network of
the world's foremost security experts sharing intelligence about
cybercrime and prevention techniques. Every day, iovation stops more
than 150,000 fraud attempts. For more information, visit 
iovation Inc. 
Connie Gougler 
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