HAVAS: 1st Quarter 2013

HAVAS: 1st Quarter 2013 
PUTEAUX CEDEX, FRANCE -- (Marketwired) -- 05/02/13 --  
* Q1 2013 revenue flat: EUR386 million versus EUR387 million in
Q1 2012 (-0.3% net     growth and -0.9% organic growth) 
* Net New Business(1 )firm: EUR402 million 
David  Jones, Global CEO Havas, said: "The  Group held up well
against the sharp
downturn  in the European market overall in the
first quarter of 2013, achieving
positive performances in the key
markets of France and the UK. Business in North
America  slowed after
outperforming the market  in Q4 2012, but emerging markets
remain 
solid. Digital, media, advertising and healthcare communication all
made
significant contributions to Group performance." 
1.  KEY FIGURES 
See the attached file (PDF). 
2.  GENERAL COMMENTS 
Consolidated  Group  revenue  for  the  1(st) quarter  of  2013 was
EUR386 million
compared  with  EUR387  million  for  Q1  2012, a 
slight  decrease of - 0.3% on an unadjusted basis. 
Organic  growth in Q1 2013 was  -0.9%, set against +3.5% for  the
same period in 2012. 
The  euro strengthened against the US dollar and GB pound in Q1 2013
as compared
to Q1 2012, leading to a negative impact on revenue of
almost EUR4 million. The  Group's key  performance indicators  in Q1 
2013 were broadly  in line with
plan. 
Highlights by region: 
Europe: 
Results  in Europe were mixed, with  France reporting organic growth
of +1.2% in Q1  2013, despite a high 2012 baseline, driven largely by
advertising, media and digital.  The  UK  returned  to  growth,  with
organic growth up +0.7% versus Q1 2012, despite  budget cuts  by
certain  clients. The  Rest of Europe reported an overall  decline 
(-2.4%) with  the  exception  of  the  digital business,
which
continues  to  perform  well  across  the  board. Germany and
Turkey continue to report good growth. 
North America: 
Following a very strong Q4 2012 (+6.5%), North America posted
negative growth (- 3.9%) driven  by high comparisons  and certain
one-off  account losses from last
year  including  Dell  at  Arnold, 
and  Sprint  and  Exxon  at Havas Worldwide.
Healthcare 
communications  continued  to  outperform  and deliver strong
growth
despite  significant declines in Pfizer,  as did media. We 
expect the impact of the one-off losses to tail off in Q2 2013. 
Rest of world: 
Latin  America once again reported  good growth thanks to  the
digital and media
businesses, and to strong growth in Mexico. 
Growth  continued in Asia-Pacific  despite the loss  of a significant
account in Australia  and the  slow down  of the  corporate
communications business in Hong
Kong. 
Healthcare communications and advertising made positive
contributions. 
3. NET NEW BUSINESS(1) 
The Group delivered strong new account wins in Q1 2013, with net new
business(1)
of EUR402 million. 
Significant wins in Q1 2013 include: 


 
Havas Creative Group:
Bacardi - Camp + King & BETC London
Carrefour - Havas Worldwide Paris
Citroen - Havas Worldwide Shanghai
Del Monte - Havas Worldwide Delhi
Del Monte Milkbone - Arnold New York
DMK - Global PR win, led out of Germany
Ideal Standard - Havas PR UK for pan-European brief
IPSEN - Havas Worldwide Paris
La Poste - BETC & Havas Worldwide Paris
Mothercare - Havas Worldwide London
Ubisoft - BETC Paris
United Nations - Havas PR
Volvo - Havas Worldwide Munich & Dusseldorf
Volvo Australia - Arnold Furnace

 
Havas Media Group: 


 
Agrolimen - Arena Spain
Artiach - Havas Media Barcelona
TV Azteca - Arena Colombia
Banque PSA Finance (Distingo savings account) - Havas Media France
Bakrie Telecom - Havas Media Indonesia
Burger King - Arena Argentina
Burn - Havas Sports & Entertainment US, ignition, HS&E UK, HS&E Spain
Credit Agricole - Arena Poland
General Mills - Havas Media France
H&R Block - Havas Media Canada
Ifema - Havas Media Spain (Madrid)
Lembaga Penjamin Simpanan - Havas Media Indonesia
Leroy Merlin - Proximia Spain
Mazuma Mobile - Havas Media UK
Mutua Madrilena - Havas Media Spain (Madrid)
Reckitt Benckiser - in several markets
Saint Maclou - Havas Media France
Santa Lucia Seguros - Arena Spain (Madrid)
Tourism of Turkey - Havas Media Germany, plus the UK, Sweden, Norway and
Denmark
Vivil - Havas Media Germany
Yahoo! - ignition US, HS&E France, UK, Spain, Italy, Germany

 
Digital wins included: 


 
Ale Combustiveis - Media Contacts Brazil
LaCentrale.fr - Havas Media France
Leboncoin.fr - Havas Media Regions France
LVMH - Havas Media US
Pizza Hut - Havas Worldwide Hong Kong
Roquefort - Havas 360
Simple - Havas EHS
Snuggle - Havas 360
SCA - Havas Worldwide Digital Athens
Unilever (Rexona Women) - Havas Worldwide Digital Warsaw

 
4. TALENT 
The first quarter of the year has been one of rapid expansion in
Havas's pool of talent, with the announcement of several major new
hires at Havas Worldwide,
Havas Media and Arnold. Starting in
January, former Arnold Worldwide CEO Andrew
Benett was named to the
new post of Havas Worldwide Global President, reporting
to David
Jones, who remains Global CEO of the Havas Worldwide network.
Robert
LePlae, formerly Global President at Arnold, steps in to
Benett's CEO role there. 
Matt Weiss joined the network as Global Chief Marketing Officer, and
Matt Howell
stepped into the additional role of Chief Digital Officer
for Havas Creative
Group, expanding his responsibilities to both the
Arnold and the Havas Worldwide
networks. 
Havas Worldwide recruited Vin Farrell from R/GA to fill the new role
of Global
Chief Content Officer, and Sean Lyons, also formerly of
R/GA, as Global Chief
Digital Officer. And in Chicago, Laura Maness
was tapped to head new business
development and agency growth as U.S.
Chief Growth Officer. 
Brendan Tansey, digital pioneer and former CEO of Wunderman UK, was
named CEO of Socialistic China, part of Havas Worldwide Digital. This
new startup was launched at the beginning of April and will
specialize in digital work in Greater China. 
Following  the simplification of its global network and the success
of its global rebranding at the beginning of the year, Havas Media
Group also made several senior management announcements: Dominque
Delport was appointed Global
Managing Director, and Raphael De
Andreis joined Havas Media France as CEO. 
5. AWARDS & RECOGNITIONS 
The  Gunn Report, published in January, named  "The Bear" for Canal+
the world's
most  awarded TV spot,  not just in  2012 but in the 
entire history of the Gunn
report. 
The  Mobius  International  Festival  awarded  BETC  a Best  of  Show
for Canal+
(Borgia)  plus  a  further  three  Mobius  awards  for 
Canal+ in the Online and Television  (Entertainment Media Promotion
and Direction) categories, as well as a Mobius in New Media for MCM
Pizzas. 
At  the Andy  Awards, Arnold  Boston was  awarded Bronze  in the
Direct Response
category for Al Gore's "Reality Drop" for Climate
Reality. 
Havas  Worldwide Amsterdam was  recognized in the  Social Media
category for its "Tweetphony" campaign for the Metropole Orchestra at
the IAC Awards. 
In  the Asia-Pacific region, Havas Worldwide Sydney won a Gold for
Virgin Mobile
"Fair Go Bro" and an award in the Integrated category in
addition to a Silver in Interactive  for Sony NEX "DSLR Gear No Idea"
at the Adfest and Host took Silver
for  Air New  Zealand.  At  the
A.W.A.R.D,  Havas Worldwide Australia, Host, One Green  Bean  and 
Havas  Worldwide  Singapore  scooped  a  total  of ten
awards,
including seven Silver and three Bronze. 
At  the Dubai Lynx, Havas  Worldwide Dubai netted Gold  in Promotion
for Reckitt
Benckiser/Det
tol.  Havas  Digital  Middle-East  took  four
 Bronze awards at the Cristal MENA awards for Reckitt
Benckiser/Durex. 
Havas  Sports  &  Entertainment  UK  was  awarded  for  Lloyds  at 
the European
Sponsorship Association Excellence Awards. 
In France, BETC topped CB News magazine's Hits d'Or creative league
table; Havas
Worldwide  Paris, BETC  and W&Cie  were awarded  a Grand 
Prix, a Special Prize,
three  Gold and a Silver at the Top  Com
Corporate Business awards; the Club des DA  presented a total of 15
awards to Leg, BETC, Havas Worldwide Paris and H; at the  Grand Prix
Strategies du  Marketing Digital, BETC walked  away with a Grand Prix
 for Evian, two more awards for Evian  and Air France and a
Distinction for Peugeot, while Leg achieved a Distinction for SFR. 
Havas  Worldwide London took two Bronze awards at the British Arrows;
AIS London
took  Best Integrated Company for Sony Music  at the IAB
Creative Showcase Grand
Prix  awards; Havas Engage won a Silver and a
Gold at the Mixx Awards in Turkey;
Havas  Worldwide Prague won  a
Silver and  four Bronze awards  at the Louskacek;
Havas Worldwide
Zurich won two Bronze awards at the ADC Switzerland. 
Cake New York won a Silver SABRE award in the "TV Format Creation and
Licensing"
category for Glaceau Vitaminwater and Cake UK won the top
award in the "Best
Widget/Mobile Application" category for its Mobile
Memories campaign for Carphone Warehouse. 
In  the United States,  Havas PR North  America took a  Gold and a
Bronze at the Bulldog Digital/Social PR Awards and a further two
prizes at the CSR Awards plus
a  place on the "CSR A-List" for the
second year running. At the Golden Hedgehog
PR  Awards, Havas PR  UK
carried off  the Grand Prix  and a Campaign of the Year
award for
Asda. 
In  Asia, the  Youth Marketing  Forum/Social Media  Summit &  Awards
named Havas
Worldwide  Digital Matrix India as Social Media  Agency of
the Year; Havas Media
China took two prizes at the Adworld Awards and
another at the RTV China Awards. 
One  Green Bean  named PR  Agency of  the Year  by Ad News
(Australia) and Havas
Gurisa (Uruguay) named Agency of the Year by
Desachate. 
6. CALENDAR 
The  Annual Shareholders' Meeting will be held on June 5(th), 2013 at
9 a.m., at the Havas headquarters in Puteaux. 
About Havas 
Havas (Euronext Paris SA: HAV.PA) is one of the world's largest
global advertising, digital and communications groups. Headquartered
in Paris, Havas
operates through its two Business Units: Havas
Creative Group and Havas Media
Group. 
Havas Creative Group incorporates the Havas Worldwide
(www.havasworldwide.com)
network - formerly Euro RSCG Worldwide -
(316 offices in 75 countries), the Arnold (www.arn.com) micro-network
(16 agencies in 15 countries on 5 continents)
as well as several
other strong agencies. 
Havas Media Group (www.havasmedia.com), is the world's fastest
growing media
group, operating in over 100 countries, and incorporates
two major commercial
brands: Havas Media (ex MPG) and Arena. 
A multicultural and decentralized Group, Havas is present in more
than 100 countries through its networks of agencies and contractual
affiliations. The
Group offers a broad range of communications
services, including digital, advertising, direct marketing, media
planning and buying, corporate communications, sales promotion,
design, human resources, sports marketing, multimedia interactive
communications and public relations. Havas employs approximately
15,000 people. Further information about Havas is available on the
company's website: www.havas.com 
Forward-Looking Information 
This document contains certain forward-looking statements which speak
only as of the  date  on  which  they  are  made.  Forward  looking 
statements relate  to projections,  anticipated  events  or  trends, 
future plans and strategies, and reflect  Havas' current views about
future events. They are therefore subject to inherent  risks and
uncertainties that may cause Havas' actual results to
differ
materially  from those expressed in  any forward-looking
statement. Factors that
could  cause actual results  to differ
materially  from expected results include
changes  in the global
economic environment  or in the business environment, and in  factors
 such  as  competition  and  market regulation. For more
information
regarding risk factors relevant to Havas, please see
Havas' filings with the AMF (Autorite  des  Marches  Financiers) 
(documents  in  French) and, up to October 2006, with  the U.S. 
Securities and  Exchange Commission  (documents in English
only).
Havas does not intend, and disclaims any duty or obligation, to
update or revise  any forward-looking statements contained in this
document to reflect new information, future events or otherwise. 
(1): Net New Business 
Net  new business  represents the  estimated annual  advertising
budgets for new business  wins (which includes new clients, clients
retained after a competitive
review,  and  new  product  or  brand 
expansions for existing clients) less the estimated  annual
advertising budgets for  lost accounts. Havas' management uses
net
new business as a measurement of the effectiveness of its client
development
and  retention efforts. Net new business is  not an
accurate predictor of future
revenues,  since what  constitutes new 
business or  lost b
usiness is subject to differing  judgments, the
amounts  associated with individual  business wins and losses depend
on estimated client budgets, clients may not spend as much as
they
budget,  the timing  of budgeted  expenditures is  uncertain,
and  the amount of budgeted expenditures that translates into
revenues depends on the nature of the expenditures  and the
applicable fee  structures. In addition, Havas' guidelines
for 
determining the amount  of new business  wins and lost  business may
differ
from those employed by other companies. 
Organic  growth is  calculated by  comparing revenue  for the 
current financial
period against revenue for the previous financial
period adjusted as follows: 
-  revenue for the previous financial  period is recalculated using
the exchange
rates for the current financial period; 
-  to this resulting revenue is added  the revenue of companies
acquired between
January  1 of the  previous financial  period and 
the acquisition  date for the period in which these companies were
not as yet consolidated; 
-   revenue  for  the  previous  financial  period  is  also 
adjusted  for the
consolidated  revenue of companies disposed of or
closed down between January 1 of the previous financial period and
the date of disposal or closure. Organic growth calculated by this
method is therefore adjusted for variations in exchange   rate  
against   the  euro,  and  for  variations  in  the scope  of
consolidation. 
pdf_format:
http://hugin.info/143438/R/1698846/560219.pdf 
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that: 
(i) the releases contained herein are protected by copyright and    
other applicable laws; and 
(ii) they are solely responsible for the content, accuracy and     
originality of the information contained therein. 
Source: HAVAS via Thomson Reuters ONE 
[HUG#1698846] 
Contacts: 
Communications:
Lorella Gessa
 Communications Director, Havas Group
  Tel: +33 (0)1 58 47 90 36
  Lorella.gessa@havas.com 
Investor Relations:
Aurelie Jolion 
Director of Investor Relations, Havas Group 
Tel: +33 (0)1 58 47 92 42 
aurelie.jolion@havas.com 
29-30 quai de Dion Bouton 92817
Puteaux Cedex, France
Tel +33 (0) 1 58 47 80 00
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www.havas.com
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