Thailand in View 2013: Changing the Digital Landscape

 
Thailand in View 2013: Changing the Digital Landscape 
Bangkok, May 2, 2013 - (ACN Newswire) - CASBAA returns to Thailand to host an
in depth forum examining the multichannel TV industry in the country with
Thailand in View 2013, 30 May at Centara Grand & Bangkok Convention Centre
at CentralWorld. 
"We are turning the spotlight again on the vibrant multichannel TV market
in Thailand," said Christopher Slaughter, CEO, CASBAA. "With a
thriving broadcasting industry brimming with opportunity and possibilities,
Thailand is an emerging market with a promising future and this forum will
explore the potential and examine the pitfalls of broadcasting in the
country." 
With over 22 million TV households in Thailand, multichannel TV's 65%
household penetration translates into 14.3 million households or 45 million
people (source Nielsen). Cable and satellite TV penetration has tripled over
the last three years, due in part, to the government's decision to allow
advertising on pay-TV and local cable and falling satellite dish prices. 
In the news, the ongoing English Premier League rights negotiations, digital
terrestrial TV broadcasting licensing and the ongoing battle with the
NBTC's "must-carry" rule over sporting events have dominated
the headlines recently. 
Built around current issues affecting the country now, Thailand in View 2013
has created an agenda that is both topical and timely with panels including: 
-- The Neighborhood is Getting Crowded -- Digital Terrestrial Licensing and
its effects on the CabSat Ecosystem
-- It's about the Money, Money, Money -- Advertising on CabSat TV in
Thailand
-- Meeting Diverse Demands -- New Content for Thailand
-- Driving Take-Up of CabSat Platforms in Thailand -- Is Football Really the
Key?
-- Thailand's New Regulatory Framework -- Is it Promoting Growth?
-- The Times They Are A-Changing... and People Watch TV Differently 
Lending their expertise and sharing their insights, a local and international
roster of industry leaders will spearhead the discussion through keynote
addresses, panels and conversations. Guests at this year's forum include
Dr. Natee Sukonrat (Vice Chairman, Broadcasting Committee, National
Broadcasting and Telecommunications Commission), Sompan Charumilinda
(Executive Vice Chairman, True Visions), Nilufar Fowler (MD, Mindshare), Nadia
Hwang (Executive Director, Regional Entertainment Advertising Sales, Turner
International Asia Pacific), Adisak Limprungpatanakij (President, Nation
Broadcasting Corporation PCL), Niphon Naksompop (Chairman, Satellite
Television Association (Thailand)), Adrian New (MD Asia-Pacific, Chelsea
Football Club), Jiradej Nusthit (SVP, Chief of Strategic and Corporate
Planning, Cable Thai Holding), Sinthu Peatrarut (MD, Media Client Leadership
Thailand, Nielsen), Wannee Ruttanaphon (President, Media Agency Association of
Thailand (MAAT); Chairman, IPG Mediabrands), Thinakorn Thianprathum (GM, Me
Television Co., Ltd.), Dr. Pana Thongmeearkhom (Executive Committee,
Broadcasting and Telecommunications Research and Development Fund for the
Public Interest) and many others. 
In conjunction with the Forum, CASBAA will also be releasing an updated
Thailand in View country report with the most up-to-date information on
Thailand's exciting pay-TV market and containing important TV industry
data and regulatory information. 
Thailand in View 2013 is generously supported by Presenting Sponsor True
Visions and by Sponsors Conax, Irdeto and Thaicom. 
For more information please visit www.casbaa.com . 
About CASBAA 
Established in 1991, CASBAA is the Association for digital multichannel TV,
content, platforms, advertising and video delivery across Asia. Spanning 18
geographic markets, CASBAA and its Members reach over 445 million connections
through a footprint ranging from China to Australasia, Japan to Pakistan. The
CASBAA mission is to promote the growth of multichannel TV and video content
through industry information, networking exchanges and events while promoting
global best practices. To view the full list of CASBAA members, and more
information, please visit www.casbaa.com . 
CASBAA 
Desmond Chung
PR & Communications Manager
CASBAA
Tel: +852-3929-1712
Email: desmond@casbaa.com 
Copyright 2013 ACN Newswire. All rights reserved. 
Provider ID: 00013000
 
 
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