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Walmart declares May 2 its National Day of Savings, Launches Frugal Heroes Challenge

Walmart declares May 2 its National Day of Savings, Launches Frugal Heroes Challenge

    --  Coast-to-coast challenge on May 2 brings fun into budgeting and
        saving money
    --  Canadians invited to share their budgeting ideas on
        and on Twitter at #WalmartFrugalHeroes

MISSISSAUGA, ON, May 1, 2013 /CNW/ - Walmart Canada has declared May 2 its own 
national day of savings, to bring some fun to budgeting and saving.

To kick off the day, Walmart Canada will host the first-ever Frugal Heroes 
Challenge, where bloggers from coast-to-coast will find cost-effective 
solutions to every day budget challenges. Canadians are invited to join the 
Challenge, share their own budgeting tips and follow the action on and on Twitter (#WalmartFrugalHeroes).

"The Frugal Heroes Challenge brings some fun to budgeting and saving and is 
part of Walmart's promise to help Canadians save money and live better," said 
Shelley Broader, president and CEO of Walmart Canada. "This initiative is a 
way for us to bring saving money to life. We are looking forward to seeing how 
Canadian bloggers stay on budget at Walmart on May 2."

Walmart Canada issued the challenge to bloggers to embark on their own 
personal savings challenge—from buying healthy groceries, to outfitting 
their family, to decorating a room or outdoor living space. This challenge is 
part of a year-long campaign to make 2013 the Year of Saving Money at Walmart.

Fast Facts About Walmart Canada
    --  Walmart is Canada's most visited store—8 million
        Canadians visit Walmart each week*
    --  Walmart is ranked as Canada's number one retailer for helping
        moms stay on budget**
    --  Walmart price checks over 100,000 items every week to ensure
        they offer everyday low prices to Canadians

About Walmart Canada
Walmart Canada operates a growing chain of more than 375 locations nationwide 
serving more than one million customers each day, as well as its flagship 
online store,, which is visited by over 250,000 Canadians 
daily. With over 95,000 associates, Walmart Canada is one of Canada's largest 
employers and is recognized by Waterstone Human Capital as having one of 
Canada's top 10 corporate cultures. Walmart Canada is focused on helping 
Canadian families in need. Since 1994, Walmart has donated and raised more 
than $160 million to Canadian charities and not-for-profit organizations. 
Additional company information can be found at, and at

*Momdex, October 2012

** (Source for "Walmart is ranked as Canada's number one retailer for helping 
moms stay on budget")

you can reach Walmart Canada at

SOURCE: Walmart Canada

To view this news release in HTML formatting, please use the following URL:

CO: Walmart Canada
ST: Ontario

-0- May/01/2013 10:00 GMT

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