W Network Launches Be The Boss Canada From the Production Team Behind
Undercover Boss Canada
-- New series features Canadian employees in head-to-head
challenges for a life-changing job opportunity
-- Companies include Pizza Pizza, Anytime Fitness and Pita Pit
-- Series premieres on Thursday, June 6 at 9 p.m. ET/PT
TORONTO, May 1, 2013 /CNW/ - This June, from Corus Entertainment's W Network
and the award-winning production team behind Undercover Boss Canada, comes a
new competition series that offers a huge twist and life-changing opportunity
for Canadian employees. Be The Boss Canada gives employees at leading national
franchises a once-in-a-lifetime chance to take control of their future, rise
through the ranks and become the boss, through exciting head-to-head
challenges. Be The Boss Canada (6x60) premieres Thursday, June 6 at 9 p.m.
ET/PT. Viewers can follow Be The Boss Canada on Twitter @BeTheBossCanada,
"Louder and fiercely competitive, Be The Boss Canada, is a perfect extension
of Undercover Boss Canada." said Vibika Bianchi, Vice President, Original
Programming, Lifestyle, Reality, Factual Entertainment, Corus Entertainment.
"This new series offers an emotional and intensely entertaining insider's view
into a once in a lifetime career competition."
"Our series features top Canadian franchise brands. We have had the pleasure
of working with Pizza Pizza in Undercover Boss Canada with Paul Goddard as an
outstanding Undercover Boss. Now, Be The Boss Canada features the executive
team of Pizza Pizza and two great employees who are ready to "go for it" in a
huge way." saidThomas Howe, Executive Producer.
The pressure is on each week as the series follows two outstanding employees
from companies including Pizza Pizza, Anytime Fitness and Pita Pit as they try
to balance diplomacy and competitiveness in a series of challenges to win a
huge promotion - but unbeknownst to them, one may actually walk away with the
keys to their very own franchise. The participants take part in week-long job
interview for what each believes is a chance for a promotion, with enticing
pay and perks. Meanwhile, the bosses are hiding a closely-guarded secret as
the two employees battle to be the best and out-perform each other. The
employee who doesn't win the promotion will be in for the surprise of their
life when they are told that they have in fact won their very own franchise,
instantly making the jump from employee to business owner. Will they rise to
the occasion, or will they crack under the pressure?
To view the complete release, please visit
All times are ET/PT.
For high-resolution images, please visit http://mediacentre.corusent.com.
Follow Corus PR on Twitter @CorusPR
Follow Be The Boss Canada on Twitter @BeTheBossCanada
Follow W Network on Twitter @W_Network, #BeTheBossCanada and Facebook
For more information, images or screeners, please contact:
Monique Camenzuli UNIT:PR Inc. 416.506.1277 firstname.lastname@example.org
Danielle Sefton Corus Entertainment 416.479.6094
Image with caption: "W Network's Be The Boss Canada from the team behind
Undercover Boss Canada. (CNW Group/Corus Entertainment Inc.)". Image available
SOURCE: Corus Entertainment Inc.
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-0- May/01/2013 15:00 GMT
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