10th Annual “May is Gold Month” Online, In-Store, and On-Air at Retailers Nationwide Business Wire NEW YORK -- May 1, 2013 The month of May is full of golden opportunities, from Mother's day to graduations, bridal showers to weddings, and the May is Gold Month event is back to celebrate. Commemorating its 10th anniversary, this national retail campaign is bigger than ever--boasting more prizes, a wider selection of participating retailers, and more chances to take home your own piece of Gold Jewelry. This press release has an accompanying Smart Marketing Page providing further details about the organization, products and services introduced below. You can access the Smart Marketing Page via the following link: http://smp.businesswire.com/pages/may-gold-month By visiting MayisGoldMonth.com, users can enter daily for a chance to win up to nine premium Gold Jewelry items, and even increase their chances by mentioning the event across social networks like Twitter and Facebook. Even more, this year's event even includes a May is Gold Month "PinToWin" sweepstakes, where users can enter for a chance to win a $1,000 gift certificate from a list of participating Jewelry retailers. "Nothing feels as good as real Gold," says Ramona Genao, EVP of Merchandising and Product Development at Richline Group, the sponsor of the event. "The intrinsic value of this enduring metal, along with its long lasting beauty and radiance, makes it a smart, chic accessory to a spring wardrobe, as well as a meaningful compliment for mothers, graduates and bridal party members." The May is Gold Month promotion launches soon in participating retailers, including fine Jewelry stores Fred Meyer, Helzberg, and Kay Jewelers, department stores JC Penney, Macy's, Sears, and Kohls, discount stores Kmart, Sam's Club and Walmart, broadcast retailer QVC and online retailer Amazon. Participating retailers will offer many new Gold Jewelry selections, featuring pendants, earrings and bangles designed for spring/summer fashions, as well as various special offers and promotions like in-store events or web specials. The month of May is filled with gift-giving and self-purchase occasions that are particularly relevant for Gold. Mother's Day, Graduation and bridal season call for meaningful Jewelry gifts with lasting sentiment and value. Wardrobe changes, summer suntans and tax refunds also inspire fashion savvy consumers to splurge on a new pair of earrings or an anklet, bracelet, chain or pendant necklace to sport during the coming beach season. In honor of these golden occasions this May, nationwide retailers are finding multiple ways to celebrate Gold and offer shoppers new selections, special values, and the unique opportunity to win their favorite new Gold Jewelry design. To view the May is Gold Month collections or learn more about the sweepstakes and special offers, visit the May is Gold Month website at MayisGoldMonth.com. About Richline Group, Inc. Richline Group, Inc., a wholly-owned subsidiary of Berkshire Hathaway Inc., is the USA’s foremost Fine Jewelry Manufacturer and Marketer. Berkshire Hathaway, and its subsidiaries, engage in diverse business activities including property and casualty insurance, utilities and energy, finance, manufacturing, retailing and services. The Common Stock of the Company is listed on the New York Stock Exchange under the symbols BRK.A and BRK.B. Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130501006755/en/ Multimedia Available:http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50619873&lang=en Contact: Richline Group, Inc. Mark Hanna, 212-886-6212 Brands@RichlineGroup.com
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10th Annual “May is Gold Month” Online, In-Store, and On-Air at Retailers Nationwide
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