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San Diego Respiratory Therapist Heads To The Young Hollywood Awards… Courtesy Of Her Crest 3D White Smile



  San Diego Respiratory Therapist Heads To The Young Hollywood Awards…
  Courtesy Of Her Crest 3D White Smile

                 What Can A Crest 3D White Smile Do For You?

Business Wire

NEW YORK -- April 30, 2013

Today,  Crest 3D White announces the winner of the “What Can A Crest 3D White
Smile Do For You?” Facebook contest. Alena Talbot's winning entry was selected
from hundreds of other smile-worthy stories. As the contest winner, Alena and
her dazzling white smile will attend the Young Hollywood Awards in Los
Angeles, in the company of Cat Deeley, the Emmy Nominated Host of Fox’s SO YOU
THINK YOU CAN DANCE.

Crest 3D White Arctic Fresh Toothpaste, Crest 3D White Arctic Fresh MultiCare
Whitening Rinse and Or ...

Crest 3D White Arctic Fresh Toothpaste, Crest 3D White Arctic Fresh MultiCare
Whitening Rinse and Oral-B 3D White Vivid Toothbrush (Photo: Business Wire)

As a respiratory therapist at Rady Children’s Hospital in San Diego, Alena’s
smile brightens the lives of some very special children and their parents
daily. “A Crest 3D White smile helps me achieve my goals and dreams each and
every day. When my smile is white and bright, I feel like I can express my
feelings and affection for these brave souls in the ward. A smile can make
them feel a little more at ease and hopefully comfort them through tough
times,” said Alena.

Thanks to Crest 3D White’s newest collection: Crest 3D White MultiCare
Whitening Rinse Arctic Fresh, Oral-B 3D White Vivid Toothbrush and NEW Arctic
Fresh flavor of Crest 3D White Toothpaste, Alena will get the star treatment,
including her very own hair and make-up team and $500 spending money to buy a
red carpet-worthy dress to match her dazzling white smile.

“By using her smile to brighten the lives of sick children, Alena truly
exemplifies what a white, bright smile can do for you and, more importantly,
for others. With the help of Crest 3D White, you too can be confident in your
smile and, in turn, put a smile on the face of those around you,” said Rishi
Dhingra, Marketing Director, Procter & Gamble.

The NEW Arctic Fresh flavor of Crest 3D White Toothpaste features a patented
Dual Silica System that removes up to 80% of surface stains. It also provides
a burst of cool freshness that lasts.

Crest 3D White MultiCare Whitening Rinse Arctic Fresh safely whitens teeth by
removing surface stains with gentle foaming action. It acts like a whitening
protector to help prevent new stains and kills bad breath bacteria.

The Oral-B 3D White Vivid Toothbrush gently removes plaque and its dual,
cup-shaped bristle design helps hold toothpaste to gently polish away surface
stains for a whiter smile.

Check out our Facebook page at www.Facebook.com/CrestWhitestrips and for more
information on Crest 3D White visit www.3DWhite.com.

About Procter & Gamble

Four billion times a day, P&G brands touch the lives of people around the
world. The company has one of the strongest portfolios of trusted, quality,
leadership brands, including Pampers^®, Tide^®, Ariel^®, Always^®, Whisper^®,
Pantene^®, Mach3^®, Bounty^®, Dawn^®, Gain^®, Charmin^®, Downy^®, Lenor^®,
Iams^®, Crest^®, Oral-B^®, Duracell^®, Olay^®, Head & Shoulders^®, Wella^®,
Gillette^®, Braun^® and Fusion^®. The P&G community includes approximately
127,000 employees working in about 80 countries worldwide. Please visit
http://www.pg.com for the latest news and in-depth information about P&G and
its brands.

About Young Hollywood Awards

The Annual Young Hollywood Awards celebrates the emerging young talent in Film
and Television throughout the entertainment industry. Regarded as the “Oscars
of Young Hollywood”, this red carpet event is a launch pad for the future
careers of actors, directors and entertainers. The Young Hollywood Awards are
a production of PMC Events, which also produces the Breakthrough of the Year
Awards and Style Awards annually.

Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20130430005325/en/

Multimedia
Available:http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50621002&lang=en

Contact:

MSLGROUP
Kellie McGettigan, 646-500-7832
Kellie.McGettigan@mslgroup.com
or
Jessica Spano, 646-500-7654
Jessica.Spano@mslgroup.com
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