Shoutlet Adds Zmags President Scott Bleczinski and Former Twitter Director
Brent Hill to Board of Directors
MADISON, WI -- (Marketwired) -- 04/30/13 -- Shoutlet(R), the
leading independent cloud-based social marketing platform, today
announced the addition of two industry veterans to its Board of
Directors, Scott Bleczinski and Brent Hill. Mr. Bleczinski was the
Executive Vice President of Sales (EVP) at ExactTarget, where for
seven plus years he supercharged the company's revenue from $3M to
$114M. He currently serves as President for Zmags, a provider of
commerce-enabled digital catalogs and publications. Mr. Hill was
previously a Director for Twitter's Central Region where he was
responsible for media sales, and now is a partner at Origin Ventures.
Mr. Hill and Mr. Bleczinski join recent addition Joe Davis, Former
CEO of CoreMetrics, as the company's newest board members.
"On top of their combined 35+ years of experience, Scott and Brent
bring immeasurable value to our leading, customer-centric, and
industry-changing business," said Aaron Everson, President and COO of
Shoutlet. "Their strategic guidance will be critical to Shoutlet's
long-term vision and their contributions will continue to strengthen
our position as the market leader."
At Zmags, Mr. Bleczinski is responsible for the overall strategic
direction and business partnership cultivation that keeps the company
a leader in its space. Previously, Mr. Bleczinski spent a significant
portion of his professional career as the EVP of Sales at
ExactTarget. During his tenure with the company, he played an
important role in business growth, helping to lead more than 28
consecutive quarters of sales growth. He was also EVP of Sales at
Compendium, VP of Sales and Marketing at Infotronics, and held key
sales and client relationship roles with Sapient Corporation and
Abbott Laboratories. Mr. Bleczinski is a seasoned board member, as he
also serves as an advisor and investor in Buyjacker and TinderBox.
"Throughout my career, I've been a part of identifying the evolving
challenges and developing market tools for digital marketers, and see
the massive impact Shoutlet is making as a leading social marketing
platform," said Scott Bleczinski, President of Zmags. "I'm confident
that my experience building successful SaaS-based platforms will add
to Shoutlet's strong needs-driven development that's made the company
what is it today. I have no doubt that its momentum will continue to
gain speed and I'm looking forward to being a part of -- and adding
to -- that journey."
During his time at Twitter, Mr. Hill served as the Central Region
Director, tasked with developing a sales organization and bringing
Twitter's monetization program to market. Prior to that, Mr. Hill
spent three years with Google as a team manager, leading the
company's Midwest Financial Services division. He's also held
leadership positions with top social and consumer companies,
including FeedBurner, Classic Kids, and Interactive Corp (IAC). Mr.
Hill also spent nearly 10 years at Accenture as a technology practice
senior manager, leading the development of a billing customer care
architecture designed for the world's leading telecom providers.
"A company rooted in developing technology that makes effort more
effective and easier to manage is aligned with my overall
professional philosophy," said Brent Hill, Partner of Origin
Ventures. "Shoutlet is doing incredibly important and useful work for
social marketers and I'm excited to be a part of its continued
Shoutlet is a leading independent cloud-based social
marketing platform that enables marketers to publish, engage, and
measure social marketing campaigns and activities on social media
platforms such as Facebook, Twitter, LinkedIn, Foursquare, and
YouTube. Its industry leading functionality includes tools for social
CRM, creative design, social listening, ads, workflow management,
contest design and execution, and top notch analytics for easy
integration with the industry's leading web analytics tools from
Google Analytics, IBM Digital Analytics, Omniture, and Webtrends.
Shoutlet's Saas-based model gives customers the control and
flexibility they want and need, and is rooted in a strategic
partnership that provides the necessary resources and counsel to
execute successful social campaigns. For more information, visit
www.shoutlet.com and follow us on Twitter @shoutlet.
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