Brian Nelson, Former Angie's List Product Management Director, Joins Shoutlet as Vice President of Application Development

Brian Nelson, Former Angie's List Product Management Director, Joins Shoutlet 
as Vice President of Application Development 
MADISON, WI -- (Marketwired) -- 04/30/13 --  Shoutlet, the leading
independent cloud-based social marketing platform, today announced
that Brian Nelson has joined the company as Vice President of
Application Development. The former Angie's List Director of Product
Management, who boasts more than 17 years of software development and
product management experience, will be responsible for scaling the
company's development team as the company continues to grow and
expand its platform offerings to meet the needs of marketers
"Brian's technical and software development skills paired with his
experience building and executing an agile product development
process is the perfect set of skill required to successfully manage
our growth," said Aaron Everson, President and COO of Shoutlet. "His
time spent deeply involved in analytics and his understanding of how
to leverage that knowledge to improve business will most certainly
spur Shoutlet's momentum and bring valued features to our customers." 
Nelson led three business-critical departments during his six-year
tenure at Angie's List -- Product Management, Software Engineering,
and the Product Release Team -- focused both on the development of
the offering as well as boosting member acquisition and search engine
optimization. Under his leadership, Brian grew the company's
world-class technology team from 15 to more than 150 people, and he
participated in the preparation and execution of Angie's List's
extremely successful IPO.  
"Shoutlet's business is the best it's ever been and it's thrilling to
come on board as it prepares for an up-swing in customer adoption,
market leadership, and global expansion," said Nelson. "I look
forward to leveraging my experience at scaling developmental needs
and processes to help drive continued growth, and ultimately,
customer success." 
Prior to Angie's List, Brian worked in product development for Baker
Hill, which was acquired by Experian in 2005, where he went on to
lead the strategic and tactical product development of Experian's
Bank2Corporate Lending products. 
About Shoutlet
 Shoutlet is a leading independent cloud-based social
marketing platform that
 enables marketers to publish, engage, and
measure social marketing campaigns and activities on social media
platforms such as Facebook, Twitter, LinkedIn, Foursquare, and
YouTube. Its industry leading functionality includes tools for social
CRM, creative design, social listening, ads, workflow management,
contest design and execution, and top-notch analytics for easy
integration with the industry's leading web analytics tools from
Google Analytics, IBM Digital Analytics, Omniture, and Webtrends.
Shoutlet's Saas-based model gives customers the control and
flexibility they want and need, and is rooted in a strategic
partnership that provides the necessary resources and counsel to
execute successful social campaigns. For more information, visit and follow us on Twitter @shoutlet. 
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