Hurricane Sandy Rebuild For Army Veteran Kicks-Off Sears Sixth-Annual Heroes
At Home Program
With Rebuilding Together, Sears Keeps Commitment to Red Hook, N.Y., Calls Upon
SHOP YOUR WAY REWARDS(SM) Members, Customers to Support Spring Fundraising
HOFFMAN ESTATES, Ill., April 29, 2013
HOFFMAN ESTATES, Ill., April 29, 2013 /PRNewswire/ -- Sears has announced the
launch of its sixth annual Heroes at Home spring renovation and fundraising
campaign with Rebuilding Together to rebuild and revive the homes of veterans
nationwide. Thanks to donations by SHOP YOUR WAY REWARDS Members, customers
and associates, the program has raised more than $17 million over the past six
years, funding more than 1,300 home rebuilds for America's military heroes.
This spring, more than 75 military family homes will be rebuilt and to kick
off the Heroes at Home campaign, the spotlight falls on a cluster of homes in
Red Hook, N.Y. that Sears and Rebuilding Together committed to rebuild last
fall in the wake of Hurricane Sandy. The "superstorm" brought more than 10
feet of water into the neighborhood, destroying basements and first floor
living areas of homeowners, including that of Vietnam War army veteran Michael
Chirieleison, the commander of VFW Post 5195 in Red Hook. Chirieleison, born
and raised in Brooklyn, received a Bronze Star, Combat Infantry Badge and Good
Conduct Medal for his dedicated service.
"Sears Heroes at Home program allows our associates, SHOP YOUR WAY REWARDS
Members and customers the opportunity to participate not only in the
rebuilding of homes, but also in the transformation of lives," said Ron Boire,
executive vice president, chief merchandising officer and president, Sears and
Kmart Formats. "It is our collective honor to assist America's veterans and
their families, who have given so much to protect our freedom, by providing
the resources necessary so that they can improve their living conditions."
Now through July 27, Sears is urging SHOP YOUR WAY REWARDS Members and
customers nationwide to donate at their local Sears store or via a link online
at sears.com/heroesathome. All funds raised go to Rebuilding Together, the
nation's leading nonprofit working to preserve affordable homeownership.
Other examples of the nationwide Heroes at Home projects that are being
completed this spring include:
oColorado Springs, Col. – Retrofitting the family home of an Iraq War Army
veteran who lost a leg in an IED attack, making his bathroom accessible,
installing a wheelchair ramp and stairway hand rails.
oMiami – Replacement of a leaking roof, major bathroom renovations and
exterior improvements to help a Vietnam War Air Force veteran and his wife
keep their home of more than 39 years.
oSacramento, Calif. – Installing new doors, repairing drafty windows and
overhauling a bathroom, to help a World War II Navy veteran provide better
care for his ailing wife.
oBoston – Repairing a leaky roof and windows, sealing drafts and making
security improvements to the home of a Korean War veteran so his wife can
stay in the home after his recent move to a nursing home.
oOakland, Calif. – A complete overhaul of the home of a former Tuskegee
Airman, to include bathroom repairs, basement, painting, heater repair,
and replacement of windows.
"Our partnership through Heroes at Home ensures our deserving veterans are
coming home to a safe, healthy, and accessible living space," said John L.
Fiegel, interim president and CEO of Rebuilding Together. "Our projects center
on providing renovations for veterans unable to live in their current home
conditions, due to injuries or obstacles that threaten their avenue to a safe
and accessible home. We feel proud that each year we are able to help our
American soldiers and veterans who dedicated their lives to serve our
In addition to working with Rebuilding Together to help veterans with home
modifications, Sears has been recognized as one of the country's leading
military employers. Sears currently employs more than 30,000 veterans, leading
recruitment programs to place them in jobs within the organization as well as
accommodations for their spouses who have relocated to be closer to them. The
company also offers a military pay differential to its full-time associates
who are reservists and serving on active duty, allowing each to continue
participating in life insurance, medical and dental programs. Sears will also
hold a comparable position for deployed employees for up to five years.
For more information about Heroes at Home, to make a donation and volunteer,
visit sears.com/heroesathome. Follow Heroes at Home on SHOP YOUR WAY at
About Sears Holdings Corporation
Sears Holdings Corporation (NASDAQ: SHLD) is a leading integrated retailer
with more than 2,500 full-line and specialty retail stores in the United
States and Canada and the home of SHOP YOUR WAY, a social shopping experience
where members have the ability to earn points and receive benefits across a
wide variety of physical and digital formats throughShopYourWay.com. Sears
Holdings is the leading home appliance retailer as well as a leader in tools,
lawn and garden, fitness equipment and automotive repair and maintenance. Key
proprietary brands include Kenmore, Craftsman and DieHard, with a broad
apparel offering, including such well-known labels as Lands' End, the
Kardashian Kollection, Jaclyn Smith and Joe Boxer, as well as Sofia by Sofia
Vergara and The Country Living Home Collection. We are the nation's largest
provider of home services, with more than 14 million service and installation
calls made annually, and have a long-established commitment to those who serve
in the military through initiatives like theHeroes at Homeprogram. We have
been named the 2011 Mobile Retailer of the Year, Recipient of the 2013 ENERGY
STAR® "Partner of the Year - Sustained Excellence Award" for Product Retailing
and Energy Management and one of the Top 20 Best Places to Work for Recent
Grads. Sears Holdings Corporation operates through its subsidiaries,
includingSears, Roebuck and Co. andKmartCorporation. For more information,
visit Sears Holdings' website atwww.searsholdings.com.
About Rebuilding Together
Rebuilding Together is a Safe and Healthy Housing organization that believes
Community Starts at Home. Our focus provides critical repairs, accessibility
modifications and energy efficient upgrades to low-income homes and community
centers at no cost to service recipients. Our impact extends beyond the
individuals served to revitalize and stabilize vulnerable neighborhoods and
communities across the country. Our nearly 200 local affiliates complete
approximately 10,000 rebuild projects a year thanks to the efforts of 200,000
volunteers from corporate partners, skilled trade professionals and everyday
good citizens. Join us — visit RebuildingTogether.org.
Brian Hanover Danny Cohn
Sears Holdings Zeno Group
SOURCE Sears Holdings Corporation
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