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Athlete and Sports Correspondent Summer Sanders Joins Jamba Juice as Newest Member of Jamba Healthy Living Council



  Athlete and Sports Correspondent Summer Sanders Joins Jamba Juice as Newest
  Member of Jamba Healthy Living Council

  Jamba Continues to Lead in Health and Wellness, Expanding Team of Globally
    Recognized Experts to Support Consumers Seeking Nutrition and Fitness
                                 Information

Business Wire

EMERYVILLE, Calif. -- April 29, 2013

Jamba Juice Company, a leading healthy, active lifestyle brand announced today
that TV sports commentator and former Olympic champion Summer Sanders will
serve as a company spokesperson and member of the Jamba® Healthy Living
Council™. The Healthy Living Council is comprised of nationally renowned
nutrition and fitness experts who work with Jamba to develop education
materials, online content and school nutrition outreach initiatives to support
healthier lifestyles for all ages. The Council also advises on nutrition and
fitness trends, and provides input on new menu concepts and healthier options
as Jamba continues to evolve its product line.

Jamba created the Council in 2011 in partnership with three nationally known
nutritionists to provide helpful health and wellness information to consumers
through panel discussions, TV appearances, webinars and through social media.
Ms. Sanders will be joining sports superstars Venus Williams and Vernon Davis,
and fitness leader Jake “Body by Jake” Steinfeld in similar activities with a
focus on fitness.

“We are thrilled to have the opportunity to work with Summer and benefit from
her knowledge and passion for healthy living,” said Jamba SVP and Chief Brand
Officer, Julie S. Washington. “Summer brings a wealth of ideas that will be
extremely helpful to consumers who are seeking common sense advice for living
healthier lives.”

“Jamba Juice® has always been a very special part of my life,” added Sanders,
whose brother opened one of Jamba’s first stores. “Having been associated with
the company from the beginning, I have appreciated Jamba’s better-for-you
products and their focus on improving the lives of consumers. As a mother of
two young children, I look forward to working with the company to make a
difference in the lives of both adult and young consumers.” Ms. Sanders will
also act as a spokesperson for Jamba’s Team Up For a Healthy America™ campaign
focused on addressing the childhood obesity crisis.

About Jamba Juice Company

Founded in 1990, Jamba Juice Company (NASDAQ: JMBA) is a leading restaurant
retailer of better-for-you, specialty beverage and food offerings, which
include great tasting, whole fruit smoothies, fresh squeezed juices and juice
blends, hot coffee and teas, hot oatmeal, breakfast wraps, sandwiches and
mini-wraps, California Flatbreads™, frozen yogurt, and a variety of baked
goods and snacks. Jamba-branded products for at-home enjoyment are also
available through select retailers across the nation and in Jamba outlets. As
of January 1, 2013, there were 809 Jamba Juice store locations globally. Jamba
is a proud sponsor of “Team Up for a Healthy America” in the fight against
childhood obesity and encourages fans to join the Team Up community of
celebrities, athletes and other leaders committed to getting kids active and
involved at www.myhealthpledge.com. Fans of Jamba Juice can find out more
about Jamba Juice's locations as well as specific offerings and promotions by
visiting the Jamba Juice website at www.JambaJuice.com or by contacting
Jamba’s Guest Services team at 1-866-4R-FRUIT (473-7848).

Contact:

For Jamba Juice Company
Mike Fuccillo, 510-596-0100, EX-7
Dir. Corporate Communications
mfuccillo@jambajuice.com
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