MEDIA ALERT: SDL to Present at Gartner Customer Summit 360 Conference
Thought leaders will gather on May 2nd in San Diego to share best
LONDON, UNITED KINGDOM -- (Marketwired) -- 04/29/13 --
WHAT: SDL (LSE:SDL) will present at Gartner Customer Summit 360 at
the Manchester Grand Hyatt on the May 2, 2013 in San Diego. The
Gartner Customer Summit 360 focuses on CIO's top business priorities,
increasing enterprise growth and attracting and retaining new
customers. SDL's David Ashton and Misia Tramp will discuss how to
deliver a better customer experience in their presentation entitled,
"Tomorrow's customer experience: How to win over the Engaged
WHY: Fundamental and permanent changes in demography, society and
technology have converged to change the way consumers engage with
products and brands. Without tools we can find ourselves in a state
of ignorance regarding this new breed of customer. Applying
behavioral and social data can provide the framework for us to
understand and engage tomorrow's global consumers.
WHO: David Ashton - VP of Consulting Services, SDL Consulting
David Ashton is an expert on the rapidly evolving ways consumers and
brands intertwine. Much of his time is spent helping companies evolve
their business models to account for the way cyber-social evolution
impacts the way businesses interact with consumers. David is a
frequent public speaker and is VP of Consulting Services at SDL,
where his team help customers drive better customer engagement for
some of the biggest brands in the world.
Misia Tramp - VP of Insight and Innovation, SDL Consulting
At the heart of her innovations around customer experience, Misia is
a multi-disciplinary researcher and is an old hand at all qualitative
and quantitative methods. Her expertise is making research tell
stories that even the most cynical board member will find credible!
She has also worked across all sectors with clients as diverse as
Dunkin Donuts, Speedo, All Recipes through to AMEX & Microsoft. Misia
is constantly developing new methods and techniques to meet client
needs and can be regularly seen on the conference circuit. Misia has
led the SDL Social Intelligence team on several award winning social
data innovations (2012 and 2013 Great Mind Award by the Advertising
Research Foundation (ARF)).
WHEN: May 2, 2013 @ 3.15pm
WHERE: Manchester Grand Hyatt, One Market Place, San Diego, CA 92101,
To register, visit
SDL enables global businesses to enrich their customers' experience
through the entire customer journey. SDL's technology and services
help brands to predict what their customers want and engage with them
across multiple languages, cultures, channels and devices.
SDL has over 1,500 enterprise customers, 400 partners and a global
infrastructure of 70 offices in 38 countries. 42 out of the top 50
brands work with SDL. For more information, visit www.sdl.com.
Yeni Hoo for SDL Consulting
+1 360 270 7309
SDL Americas - Mary Galoski Parsons
+1 617 962 5055
SDL Corporate Headquarters - Vicky Ryce
+44 (0)7792 662213
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