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Whirlpool Corporation Reaffirms Commitment to Smart Home Solutions



      Whirlpool Corporation Reaffirms Commitment to Smart Home Solutions

Flagship brand puts home management in the palm of your hand with smart
appliances

PR Newswire

BENTON HARBOR, Mich., April 29, 2013

BENTON HARBOR, Mich., April 29, 2013 /PRNewswire/ -- Global appliance leader
Whirlpool Corporation (NYSE: WHR) continues its legacy of leadership in
sustainability with the launch of a line of smart appliances with 6^th Sense
Live™ technology. The company's flagship Whirlpool brand will make smart home
management a reality this month in the Chicagoland area with the release of a
suite of smart appliances along with a free mysmartappliances app which is
available in the iTunes app store now.

To view the multimedia assets associated with this release, please click:
http://www.multivu.com/mnr/60763-whirlpool-6th-sense-live-technology-smart-appliances-sustainability 

(Photo: http://photos.prnewswire.com/prnh/20130429/MM97766)

Today, the convergence of technology with everyday household appliances is
evolving to optimize energy consumption and allow consumers to manage everyday
household tasks from their smart phones. From the establishment of Whirlpool
Corporation's office for environmental control in 1970 and its impact on in
energy policy to its efficient products and sustainable business model, this
global trailblazer has demonstrated leadership and innovation in this area
since its founding in 1911. Who better to simplify smart home management for
the consumer?

Now, home can always be as close as the tips of your fingers. This month,
Whirlpool brand will bring connected appliances to the marketplace,
introducing four appliances including a smart refrigerator, smart dishwasher
and smart washer and dryer. Each has the ability to be controlled using an app
and will communicate with the emerging Smart Grid – the next generation
electrical grid.

"Smart grid-enabled appliances have evolved into a broader conversation around
the connected home and home management. Consumers want to connect to their
homes in a meaningful way and benefit from functions that allow them to save
energy and monitor their appliances even when away from home," said Warwick
Stirling, Whirlpool Corporation's global director of sustainability.  "As
connectivity becomes more of a priority in our daily lives, seamless home
management is what 6^th Sense Live technology provides. We're proud to provide
our consumers with the peace of mind that they can manage daily, essential
tasks from anywhere with ease."

Addressing consumer desire to connect to their homes in a meaningful way,
Whirlpool brand's new appliances make home appliance management simple with
Smart Assistant features like Vacation Assistant, Remote Start/Pause and
alerts or text messages. Gone are the days when you had to guess the detergent
status in your washer or remember what water filter model you need for your
refrigerator. Whirlpool brand smart appliances offer notifications and alerts
to consumers via their smart phones and tablets and deliver real-time
information, such as what cycle the smart dishwasher is on as well as energy
rates and consumption.

Whirlpool brand smart appliances are available for purchase nationally through
Abt Electronics in Chicago and from other leading retailers later this year.
Visit whirlpool.com/smart for more information.  The line includes:

  o Whirlpool® Smart Side-by-Side Refrigerator with 6th Sense Live™ technology
    (WRL767SIAM). Available in Monochromatic Stainless Steel, MSRP $1,999.
  o Whirlpool® Smart Dishwasher with 6th Sense Live™ technology (WDL785SAAM). 
    Available in Monochromatic Stainless Steel, MSRP $949.
  o Whirlpool® Smart Front Load Washer and Electric Dryer with 6th Sense Live™
    technology (WFL98HEB/ WEL98HEB). Availability and pricing to be announced.

About Whirlpool brand
Whirlpool Corporation is the world's leading manufacturer and marketer of
major home appliances, with annual sales of approximately $18 billion in 2012,
68,000 employees and 65 manufacturing and technology research centers around
the world. We advance technology to the point of simplicity. Creating
innovations that are forward-thinking for what we choose to put in – and what
we don't. Great design that fits seamlessly into life. In addition to
designing appliance solutions based on consumer insight, Whirlpool is one of
Habitat for Humanity's largest corporate partners, donating a refrigerator and
range to every new Habitat for Humanity home built in North America. For more
information on Whirlpool Brand, please visit www.whirlpool.com or find us on
Facebook at www.facebook.com/whirlpoolusa. Additional information about the
company can be found at www.whirlpoolcorp.com.

SOURCE Whirlpool Corporation

Website: http://www.whirlpool.com
Contact: Monica Teague, Whirlpool Corporation, 269.923.7405,
media@whirlpool.com; or Mari Abe, Peppercomm for Whirlpool, 212.931.6137,
mabe@peppercomm.com
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