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Proformative Announces Second Annual CFO Dimensions Conference: Strategic Leadership in Finance: The Next Step

  Proformative Announces Second Annual CFO Dimensions Conference: Strategic
                     Leadership in Finance: The Next Step

Premiere Finance Executive Event Offers World Class Speakers, Educational
Sessions and Exclusive Peer Networking Opportunities

PR Newswire

SAN JOSE, Calif., April 29, 2013

SAN JOSE, Calif., April 29, 2013 /PRNewswire/ --Proformative, the pioneering
leader in Enterprise Social Procurement™, today announced their next exclusive
conference for chief financial officers and corporate finance leaders – CFO
Dimensions 2013: Strategic Leadership in Finance: The Next Step. Slated for
August 22 at the New York Marriott Marquis, the event will specifically
address the evolving leadership role of the CFO and the senior finance
management team. Attendees will have a unique opportunity to develop new and
valuable professional connections, share knowledge, and learn from some of the
world's leading finance professionals via valuable educational sessions and
workshops.

CFO Dimensions 2013 will feature four conference tracks: Leadership;
Governance, Risk and Compliance; Technology; and Capital, Debt and Cash. Based
on the success and feedback from CFO Dimensions 2012 attendees, this year's
event will also feature an optional day of pre-event workshop sessions focused
on some of the best in class working capital management and finance
transformation.

For sponsors, CFO Dimensions 2013 provides an opportunity to gain exposure to
a highly sought after group of decision-makers under one roof. In addition to
building relationships with CFOs and senior financial leaders, the event's
multi-platform sponsorship opportunities provide companies with an ability to
build brand awareness and establish industry authority through a range of
thought-leadership opportunities.

SAP, a market leader in enterprise application software, will be featured as
the event's exclusive Diamond Sponsor after participating last year as a
Premier Sponsor of CFO Dimensions 2012.

"There's no question that the office of the CFO is changing and the pressure
to drive strategy, raise capital, ensure compliance, among many other
competing demands, has never been more evident," commented SAP General Manager
North America, Analytics & Middleware, Eric Fearday. "CFO Dimensions offers
its attendees an opportunity to share perspectives and lessons learned with
peers, enabling them to navigate these challenges and potentially grow their
respective organizations and careers."

The close of the event will be highlighted by the 2013 CFO Dimensions Awards
for Excellence, recognizing recipients in these categories: CFO of the Year,
Most Effective Finance Organization, Visionary Finance Leader, and Leading by
Giving. For more information and submission guidelines, please visit the CFO
Dimensions Awards submission page. The deadline for submissions is July 15,
2013.

"CFO Dimensions embodies what Proformative is all about: bringing together a
diverse mix of CFOs and financial leaders to tap into the knowledge of their
peers in order to prepare for the future and grow their respective
organizations," said Proformative CEO John Kogan. "It's exciting to see
momentum continue to build, in both our online community as well as with
events like CFO Dimensions, which together are fueling accelerated community
engagement and growth."

The largest and fastest-growing online community and resource for CFOs,
Proformative has transformed the way that corporate finance professionals
connect and network, evaluate and purchase products and services, and build
their businesses. Through a peer-based online resource, world-class events and
educational programs, online Marketplace, and other business tools for the
finance community, Proformative's peer-driven community model is
revolutionizing the way the office of the CFO networks, learns, and evaluates
and procures complex products and services. With an audience reach of more
than 600,000 corporate finance and business executives at companies ranging
from small start-ups to the Fortune 500, Proformative's users are highly
active in contributing content—enabling community members to make better
business decisions and engage with a network of peers, mentors, service
providers and thought-leaders.

To register for CFO Dimensions 2013, please visit our conference registration
page. Registration for the event is $899, with early bird pricing of $350
available for qualified practitioners until May 31, 2013.

About Proformative

The largest and fastest-growing online community and resource for CFOs,
Proformative has transformed the way that corporate finance professionals
connect and network, evaluate and purchase products and services, and build
their businesses. With an audience reach of more than 600,000 corporate
finance and business executives at companies ranging from small start-ups to
the Fortune 500, Proformative is the pioneering leader in enterprise social
procurement, a peer-driven community model that is revolutionizing the way
CFOs and financial executives evaluate and procure complex products and
services. Proformative is based in Silicon Valley, CA.

SAP and all SAP logos are trademarks or registered trademarks of SAP AG in
Germany and in several other countries.

All other product and service names mentioned are the trademarks of their
respective companies.

SAP Forward-looking Statement

Any statements contained in this document that are not historical facts are
forward-looking statements as defined in the U.S. Private Securities
Litigation Reform Act of 1995. Words such as "anticipate," "believe,"
"estimate," "expect," "forecast," "intend," "may," "plan," "project,"
"predict," "should" and "will" and similar expressions as they relate to SAP
are intended to identify such forward-looking statements. SAP undertakes no
obligation to publicly update or revise any forward-looking statements. All
forward-looking statements are subject to various risks and uncertainties that
could cause actual results to differ materially from expectations The factors
that could affect SAP's future financial results are discussed more fully in
SAP's filings with the U.S. Securities and Exchange Commission ("SEC"),
including SAP's most recent Annual Report on Form 20-F filed with the SEC.
Readers are cautioned not to place undue reliance on these forward-looking
statements, which speak only as of their dates.

SOURCE Proformative

Website: http://www.proformative.com
Contact: Renee Maler, Philosophy PR + Marketing, +1-925-968-9495,
renee@philosophypr.com
 
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