Baidu Announces First Quarter 2013 Results PR Newswire BEIJING, April 25, 2013 BEIJING, April 25, 2013 /PRNewswire/ -- Baidu, Inc. (NASDAQ: BIDU), the leading Chinese language Internet search provider, today announced its unaudited financial results for the first quarter ended March 31, 2013. (Logo: http://photos.prnewswire.com/prnh/20081103/BAIDULOGO) First Quarter 2013 Highlights oTotal revenues in the first quarter of 2013 were RMB5.969 billion ($961.0 million), a 40.0% increase from the corresponding period in 2012. oOperating profit in the first quarter of 2013 was RMB2.210 billion ($355.9 million), a 5.7% increase from the corresponding period in 2012. oNet income attributable to Baidu in the first quarter of 2013 was RMB2.043 billion ($328.9 million), an 8.5% increase from the corresponding period in 2012. Diluted earnings attributable to Baidu per ADS for the first quarter of 2013 were RMB5.88 ($0.95); diluted earnings attributable to Baidu per ADS excluding share-based compensation expenses (non-GAAP) for the first quarter of 2013 were RMB6.20 ($1.00). "We saw healthy financial results in the first quarter of 2013 as we continued to invest in establishing China's leading mobile ecosystem." said Robin Li, chairman and chief executive officer of Baidu. "Our mobile offering is making exciting progress, with our flagship mobile search product having now surpassed 100 million daily active users, an over 25% increase from the end of the fourth quarter." Mr. Li continued, "Continually developing the most advanced search technology remains central to Baidu's overall strategy, and we're very excited by the possibilities opened up by innovation in image and voice recognition. Our focus will remain on tightly integrating our leading search core with valuable vertical products in areas such as travel, e-commerce and location based services to bring users the information they want as quickly as possible on both desktop and mobile devices." Jennifer Li, Baidu's chief financial officer, commented, "We remain committed to investing aggressively, particularly in marketing and R&D. By deploying resources in the most strategically important areas of our business, we're confident we can build exceptional long-term value for shareholders. For the quarter, we also recognized a whole quarter consolidation of iQiyi." First Quarter 2013 Results Baidu reported total revenues of RMB5.969 billion ($961.0 million) for the first quarter of 2013, representing a 40.0% increase from the corresponding period in 2012. Online marketing revenues for the first quarter of 2013 were RMB5.953 billion ($958.5 million), representing a 39.7% increase from the corresponding period in 2012. Baidu had about 410,000 active online marketing customers in the first quarter of 2013, representing a 27.7% increase from the corresponding period in 2012 and a 1.0% increase from the fourth quarter of 2012. Revenue per online marketing customer for the first quarter was approximately RMB14,500 ($2,335), a 9.0% increase from the corresponding period in 2012 and a 6.5% decrease compared to the fourth quarter of 2012. Traffic acquisition cost (TAC) as a component of cost of revenues was RMB609.6 million ($98.2 million), representing 10.2% of total revenues, as compared to 7.8% in the corresponding period in 2012 and 9.6% in the fourth quarter of 2012. The increase mainly reflects increased contextual ads contributions and hao123 promotions through our network. Bandwidth costs as a component of cost of revenues were RMB404.9 million ($65.2million), representing 6.8% of total revenues, compared to 5.2% in the corresponding period in 2012. Depreciation costs as a component of cost of revenues were RMB333.1 million ($53.6 million), representing 5.6% of total revenues, compared to 5.4% in the corresponding period in 2012. These increases were mainly due to an increase in network infrastructure capacity. Content costs as a component of cost of revenues were RMB95.8 million ($15.4 million), representing 1.6% of total revenues, compared to 0.7% in the corresponding period in 2012. This increase mainly reflects the full quarter impact of iQiyi's consolidation. Selling, general and administrative expenses were RMB848.1 million ($136.6 million), representing an increase of 77.2% from the corresponding period in 2012, primarily due to an increase in promotional expenses. Research and development expenses were RMB810.7 million ($130.5 million), an 82.9% increase from the corresponding period in 2012. The increase was primarily due to an increase in the number of research and development personnel. Share-based compensation expenses, which were allocated to related operating costs and expense line items, were RMB110.9 million ($17.9 million) in the first quarter of 2013, compared to RMB35.2 million in the corresponding period in 2012 and RMB66.6 million in the fourth quarter of 2012. The increase from the corresponding period was a result of increased share grants to employees. Operating profit was RMB2.210 billion ($355.9 million), representing a 5.7% increase from the corresponding period in 2012. Operating profit excluding share-based compensation expenses (non-GAAP) was RMB2.321 billion ($373.8 million), a 9.2% increase from the corresponding period in 2012. Income tax expense was RMB388.9 million ($62.6 million), compared to an income tax expense of RMB331.2 million in the corresponding period in 2012. The effective tax rate for the first quarter of 2013 was 16.2% as compared to 15.1% for the corresponding period in 2012 and 16.2% in the fourth quarter of 2012. Net income attributable to Baidu was RMB2.043 billion ($328.9 million), representing an 8.5% increase from the corresponding period in 2012. Basic and diluted earnings per ADS for the first quarter of 2013 amounted to RMB5.89 ($0.95) and RMB5.88 ($0.95), respectively. Net income attributable to Baidu excluding share-based compensation expenses (non-GAAP) was RMB2.154 billion ($346.8 million), a 12.3% increase from the corresponding period in 2012. Basic and diluted earnings per ADS excluding share-based compensation expenses (non-GAAP) for the first quarter of 2013 amounted to RMB6.20 ($1.00) and RMB6.20 ($1.00), respectively. As of March 31, 2013, the Company had cash, cash equivalents and short-term investments of RMB33.817 billion ($5.445 billion). Net operating cash inflow for the first quarter of 2013 was RMB2.186 billion ($351.9 million). Capital expenditures for the first quarter of 2013 were RMB 468.2 million ($75.4 million). Adjusted EBITDA (non-GAAP), defined in this announcement as earnings before interest, taxes, depreciation, amortization, other non-operating income and share-based compensation expenses, was RMB2.781 billion ($447.8million) for the first quarter of 2013, representing a 13.9% increase from the corresponding period in 2012. Outlook for Second Quarter 2013 Baidu currently expects to generate total revenues in an amount ranging from RMB7.370 billion ($1.187 billion) to RMB7.550 billion ($1.216 billion) for the second quarter of 2013, representing a 35.1% to 38.4% year-over-year increase. This forecast reflects Baidu's current and preliminary view, which is subject to change. Conference Call Information Baidu's management will hold an earnings conference call at 8:00 PM on April 25, 2013 U.S. Eastern Time (8:00 AM on April 26, 2013 Beijing/Hong Kong Time). Dial-in details for the earnings conference call are as follows: International: +65-6723-9381 US: +1-718-354-1231 UK: +44-20-3059-8139 Hong Kong: +852-2475-0994 Passcode for all regions: 29340159 A replay of the conference call may be accessed by phone at the following number until May 2, 2013: International: +61-2-8199-0299 Passcode: 29340159 Additionally, a live and archived webcast of this conference call will be available at http://ir.baidu.com. About Baidu Baidu, Inc. is the leading Chinese language Internet search provider. As a technology-based media company, Baidu aims to provide the best way for people to find information. In addition to serving individual Internet search users, Baidu provides an effective platform for businesses to reach potential customers. Baidu's ADSs trade on the NASDAQ Global Select Market under the symbol "BIDU". Currently, ten ADSs represent one Class A ordinary share. Safe Harbor Statement This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates," "confident" and similar statements. Among other things, the outlook for the second quarter 2013 and quotations from management in this announcement, as well as Baidu's strategic and operational plans, contain forward-looking statements. Baidu may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Baidu's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: our growth strategies; our future business development, including development of new products and services; our ability to attract and retain users and customers; competition in the Chinese and Japanese language Internet search markets; competition for online marketing customers; changes in our revenues and certain cost or expense items as a percentage of our revenues; the outcome of ongoing, or any future, litigation or arbitration, including those relating to intellectual property rights; the expected growth of the Chinese language Internet search market and the number of Internet and broadband users in China; Chinese governmental policies relating to the Internet and Internet search providers and general economic conditions in China, Japan and elsewhere. Further information regarding these and other risks is included in our annual report on Form 20-F and other documents filed with the Securities and Exchange Commission. Baidu does not undertake any obligation to update any forward-looking statement, except as required under applicable law. All information provided in this press release and in the attachments is as of the date of the press release, and Baidu undertakes no duty to update such information, except as required under applicable law. About Non-GAAP Financial Measures To supplement Baidu's consolidated financial results presented in accordance with GAAP, Baidu uses the following measures defined as non-GAAP financial measures by the SEC: adjusted EBITDA, operating profit excluding share-based compensation expenses, net income excluding share-based compensation expenses, and basic and diluted earnings per ADS excluding share-based compensation expenses. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP. For more information on these non-GAAP financial measures, please see the tables captioned "Reconciliations of non-GAAP results of operations measures to the nearest comparable GAAP measures" and "Reconciliation from net cash provided by operating activities to adjusted EBITDA" set forth at the end of this release. Baidu believes that these non-GAAP financial measures provide meaningful supplemental information regarding its performance and liquidity by excluding certain expenses, particularly share-based compensation expenses, that may not be indicative of its operating performance or financial condition from a cash perspective. We believe that both management and investors benefit from referring to these non-GAAP financial measures in assessing our performance and when planning and forecasting future periods. These non-GAAP financial measures also facilitate management's internal comparisons to Baidu's historical performance and liquidity. Baidu has computed its non-GAAP financial measures using the same consistent method from quarter to quarter since April 1, 2006. We believe these non-GAAP financial measures are useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. A limitation of using these non-GAAP financial measures is that these non-GAAP measures exclude share-based compensation charge that has been and will continue to be for the foreseeable future a significant recurring expense in our results of operations. A limitation of using non-GAAP adjusted EBITDA is that it does not include all items that impact our net income for the period. Management compensates for these limitations by providing specific information regarding the GAAP amounts excluded from each non-GAAP measure. The accompanying tables have more details on the reconciliations between GAAP financial measures that are most directly comparable to the non-GAAP financial measures. For investor and media inquiries, please contact: China Victor Tseng Baidu, Inc. Tel: +86-10-5992-7244 Email: firstname.lastname@example.org Nick Beswick Brunswick Group Tel: +86-10-5960-8600 Email: email@example.com U.S. Cindy Zheng Brunswick Group Tel: +1-212-333-3810 Email: firstname.lastname@example.org This announcement contains translations of certain RMB amounts into U.S. dollars at specified rates solely for the convenience of the reader.  Unless otherwise noted, all translations from RMB to U.S. dollars are made at a rate of RMB6.2108 to US$1.00, the effective noon buying rate as of March 29, 2013 in The City of New York for cable transfers of RMB as certified for customs purposes by the Federal Reserve Bank of New York. Baidu, Inc. Condensed Consolidated Statements of Income Three Months Ended March 31, March 31, December31, (InRMBthousandsexceptforshare,pershare(orADS)information) 2013 2012 2012 Unaudited Unaudited Unaudited Revenues: Online marketing services 5,952,898 4,260,530 6,287,549 Other services 15,640 3,197 47,797 Total revenues 5,968,538 4,263,727 6,335,346 Operating costs and expenses: Cost of revenues (note 1, 2) (2,099,264) (1,250,550) (1,993,313) Selling, general and administrative (note 2) (848,102) (478,549) (792,373) Research and development (note 2) (810,682) (443,162) (701,575) Total operating costs and expenses (3,758,048) (2,172,261) (3,487,261) Operating profit 2,210,490 2,091,466 2,848,085 Other income: Interest income 273,987 182,252 252,556 Interest expense (89,246) (25,316) (33,012) Foreign exchange gain (loss), net (461) (10) (3,028) Loss from equity method investments (5,453) (45,868) (121,719) Other income (loss), net 6,468 (3,510) 380,545 Total other income 185,295 107,548 475,342 Income before income taxes 2,395,785 2,199,014 3,323,427 Income taxes (388,861) (331,196) (539,909) Net income 2,006,924 1,867,818 2,783,518 Less: net loss attributable to noncontrolling interests (35,908) (15,157) (11,964) Net income attributable to Baidu, Inc. 2,042,832 1,882,975 2,795,482 Earnings per share for Class A and Class B ordinary shares: Net income attributable to Baidu, Inc.-Basic 58.86 53.93 79.96 Net income attributable to Baidu, Inc.-Diluted 58.82 53.84 79.91 Earnings per ADS (1 Class A ordinary share equals 10 ADSs ): Net income attributable to Baidu, Inc.-Basic 5.89 5.39 8.00 Net income attributable to Baidu, Inc.-Diluted 5.88 5.38 7.99 WeightedaveragenumberofClassAandClassBordinarysharesoutstanding: Basic 34,968,420 34,918,054 34,963,019 Diluted 34,989,911 34,972,390 34,983,115 (1) Cost of revenues are detailed as follows: Sales tax and surcharges (432,768) (310,021) (442,709) Traffic acquisition costs (609,606) (331,277) (606,809) Bandwidth costs (404,880) (222,648) (337,194) Depreciation costs (333,101) (228,436) (312,739) Operational costs (218,712) (127,996) (169,161) Content costs (95,791) (29,327) (120,337) Share-based compensation expenses (4,406) (845) (4,364) Total cost of revenues (2,099,264) (1,250,550) (1,993,313) (2) Includes share-based compensation expenses as follows: Cost of revenues (4,406) (845) (4,364) Selling, general and administrative (29,540) (13,994) (4,423) Research and development (77,002) (20,320) (57,778) Total share-based compensation expenses (110,948) (35,159) (66,565) Baidu, Inc. Condensed Consolidated Balance Sheets March 31 December 31 (In RMB thousands except for number of shares and per 2013 2012 share data) Unaudited Audited ASSETS Current assets: Cash and cash equivalents 8,727,262 11,880,632 Restricted cash 250,232 395,029 Short-term investments 25,089,511 20,604,223 Accounts receivable, net 1,428,071 1,253,483 Deferred tax assets, net 196,496 160,315 Other assets, current 337,295 380,407 Total current assets 36,028,867 34,674,089 Non-current assets: Fixed assets, net 3,872,684 3,887,877 Intangible assets, net 1,974,236 1,587,665 Goodwill 4,151,258 3,877,564 Long-term investments, net 909,297 803,499 Deferred tax assets, net 53,625 53,303 Other assets, non-current 850,298 784,893 Total non-current assets 11,811,398 10,994,801 Total assets 47,840,265 45,668,890 LIABILITIES AND EQUITY Current liabilities: Accounts payable and accrued liabilities 3,686,121 3,806,836 Customer advances and deposits 1,950,181 2,067,586 Deferred revenue 54,591 94,121 Deferred income 65,838 64,506 Long-term loans, current portion 2,169,741 2,170,978 Capital lease obligation 33,036 32,502 Total current liabilities 7,959,508 8,236,529 Non-current liabilities: Deferred income 340,000 190,000 Long-term loans 352,525 356,589 Notes payable 9,306,273 9,336,686 Deferred tax liabilities 308,785 289,482 Capital lease obligation 36,019 44,479 Total non-current liabilities 10,343,602 10,217,236 Total liabilities 18,303,110 18,453,765 Redeemable noncontrolling interests 935,488 1,033,283 Equity Class A Ordinary Shares, par value US$0.00005 per share, 825,000,000 shares authorized, and 27,202,710 12 12 shares and 27,218,017 shares issued and outstanding as at December 31, 2012 and March 31, 2013 Class B Ordinary Shares, par value US$0.00005 per share, 35,400,000 shares authorized, and 7,763,000 3 3 shares and 7,753,000 shares issued and outstanding as at December 31, 2012 and March 31, 2013 Additional paid-in capital 2,270,772 2,095,273 Retained earnings 26,096,447 24,038,219 Accumulated other comprehensive loss (49,069) (78,278) Total Baidu, Inc. shareholders' equity 28,318,165 26,055,229 Noncontrolling interests 283,502 126,613 Total equity 28,601,667 26,181,842 Total liabilities, redeemable noncontrolling 47,840,265 45,668,890 interests, and equity Reconciliations of non-GAAP results of operations measures to the nearest comparable GAAP measures (*) (in RMB thousands, unaudited) Three months ended March 31, 2012 ThreemonthsendedDecember31,2012 Three months ended March 31, 2013 GAAP Adjustment Non-GAAP GAAP Adjustment Non-GAAP GAAP Adjustment Non-GAAP Result Results Result Results Result Results Operatingprofit 2,091,466 35,159 2,126,625 2,848,085 66,565 2,914,650 2,210,490 110,948 2,321,438 Three months ended March 31, 2012 Three months ended December 31, 2012 Three months ended March 31, 2013 GAAP Adjustment Non-GAAP GAAP Adjustment Non-GAAP GAAP Adjustment Non-GAAP Result Results Result Results Result Results NetincomeattributabletoBaidu,Inc. 1,882,975 35,159 1,918,134 2,795,482 66,565 2,862,047 2,042,832 110,948 2,153,780 (*) The adjustment is only for share-based compensation. Reconciliation from net cash provided by operating activities to adjusted EBITDA(*) (in RMB thousands, unaudited) Threemonthsended As a % of Threemonthsended As a % of Threemonthsended As a % of March 31, 2012 totalrevenues December 31, 2012 totalrevenues March 31, 2013 totalrevenues Netcashprovidedbyoperatingactivities 2,366,922 56% 2,809,658 45% 2,185,543 37% Changes in assets and liabilities, net of effects of acquisitions (148,216) -4% 450,111 7% 391,950 6% Income taxes expenses 331,196 8% 539,909 8% 388,861 7% Interest income and other, net (107,548) -3% (475,342) -8% (185,295) -3% Adjusted EBITDA 2,442,354 57% 3,324,336 52% 2,781,059 47% (*) Definition of adjusted EBITDA: earnings before interest, taxes, depreciation, amortization, other non-operating income, and share-based compensation expenses. SOURCE Baidu, Inc. Website: http://www.baidu.com
Baidu Announces First Quarter 2013 Results
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