National Coca-Cola Grant Program Awards Recycling Containers to 40 Colleges and 114 Communities

 National Coca-Cola Grant Program Awards Recycling Containers to 40 Colleges
                             and 114 Communities

PR Newswire

STAMFORD, Conn., April 25, 2013

Keep America Beautiful Helps Decrease the Main Recycling Barrier: Convenience

STAMFORD, Conn., April 25, 2013 /PRNewswire-USNewswire/ -- Colleges, K-12
schools, nonprofits and local governments will advance their recycling efforts
this summer thanks to a significant grant made possible by The Coca-Cola
Foundation. The winning communities, schools, universities and organizations
will receive between 5,000 and 5,200 recycling bins. Over 70 percent of the
bins are designed specifically for permanent, ongoing use in
heavily-trafficked public spaces and events, with the remaining 30 percent to
be used by students in college residence halls.

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In its 8th year, the Coca-Cola/Keep America Beautiful Recycling Bin Grant
Program continues to recognize the significant need for public space recycling
bins with over 1,200 applications received, a 22 percent increase in
applications from 2012. Overall, 479 applications were from local governments,
143 from colleges, 312 from K-12 schools and 193 from nonprofits.

"One of the main barriers to recycling is convenience. Providing a recycling
bin helps communities overcome that barrier," said Matthew M. McKenna,
president and CEO, Keep America Beautiful. "We are truly grateful for
Coca-Cola's support and commitment to recycling, and for its support and
commitment of the Bin Grant Program."

As public space recycling becomes more common, communities are asking for
recycling bins to be made available at athletic fields and local libraries,
while walking down the street or at their hometown art or music festival. All
of these venues are eligible to receive bins through the Coca-Cola/KAB
Recycling Bin Grant Program. While some grant recipients are seeking to
expand established recycling programs, others such as Muskegon Community
College in western Michigan will use the 40 indoor recycling bins it received
to make recycling available for the first time in its student union and many
of its academic buildings. Timpanogos High School in Orem, Utah, will receive
bins to expand its school recycling program to include cans, bottles and
plastic, while the City of Dayton, Ohio, chose a different style of bin for
use at its community athletic fields where large numbers of beverage
containers are generated.

"Through our support of the Bin Grant program and our long-standing
partnership with Keep America Beautiful, we are helping to bring
sustainability to life in local communities across the country," said Lori
George Billingsley, vice president, community relations, Coca-Cola North
America Group. "By increasing access to recycling today, we build sustainable
communities for the future."

Recipients were chosen by Keep America Beautiful based on criteria including
level of need, recycling experience and the ability of applicants to sustain
their program in the future. Special outreach was made to colleges and
universities through a partnership with the College and University Recycling
Coalition (CURC), a membership organization serving campus recycling
managers.

The Coca-Cola/KAB Bin Grant Program awards recycling bins directly to
recipients and leverages volume buying discounts. Since 2007, the Bin Grant
Program has placed more than 29,000 recycling bins in over 300 communities in
48 states and the District of Columbia. A full list of the spring 2013 Bin
Grant recipients and further information about the grant program is available
at http://bingrant.org/.

About Keep America Beautiful
Keep America Beautiful is the nation's leading nonprofit that brings people
together to build and sustain vibrant communities. With a network of more than
1,200 affiliate and participating organizations including state recycling
organizations, we work with millions of volunteers to take action in their
communities. Keep America Beautiful offers solutions that create clean,
beautiful public places, reduce waste and increase recycling, generate
positive impact on local economies and inspire generations of environmental
stewards. Through our programs and public-private partnerships, we engage
individuals to take greater responsibility for improving their community's
environment. For more information, visit kab.org.

About The Coca-Cola Foundation
Since its inception, The Coca-Cola Foundation has awarded more than $500
million to support global sustainable community initiatives, including water
stewardship, community recycling, active healthy living, and education. For
more information about The Coca-Cola Foundation, please go to
www.thecoca-colacompany.com/citizenship/foundation_coke.html

CONTACTS
Lynn Markley / Kelley Dennings / Alec Cooley
Tel: 203.659.3072 / 202.688.0605 / 843.278.7686
Email: lmarkley@kab.org / kdennings@kab.org / acooley@kab.org
Web site: www.kab.org

SOURCE Keep America Beautiful
 
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