Rakuten LinkShare’s Strong First Quarter Results Signals Continued Growth of Performance Marketing Industry

  Rakuten LinkShare’s Strong First Quarter Results Signals Continued Growth of
  Performance Marketing Industry

  Company Offers Migration Program for Advertisers and Publishers on Google
                              Affiliate Network

Business Wire

NEW YORK -- April 24, 2013

Rakuten LinkShare today announced continued growth across its global
performance marketing network for the first quarter of 2013. The affiliate
network spans the United States, Canada, the United Kingdom, Japan, and
Australia with plans to expand into additional markets in 2013.

Highlights of the quarter include:

  *An increase in same store sales in the US by 26 percent year-over-year.
  *The United Kingdom also saw double digit growth at 29 percent
    year-over-year.
  *Over 100 new brands signed with the company around the world including Fab
    in the US, Florsheim in Canada, iceonline.com.au in Australia and Tommy
    Hilfiger in Japan.

Also, in January the company was ranked the number one performance marketing
network for the second consecutive year according to an independent, industry
wide survey of leading advertisers, publishers and agencies conducted by media
entity mThink.

“For the past 17 years, we’ve seen the performance marketing industry evolve
into a thriving sales channel that is expected to reach $4.5 billion by 2016
according to industry analysts,” said Yaz Iida, chief executive officer,
Rakuten LinkShare. “The strong growth of our company, the success of
advertisers and publishers in our network, and our ranking as the top
performance marketing network demonstrate the vibrancy of this market segment
and Rakuten LinkShare’s role in it.”

Underscoring its commitment to the success of advertisers and publishers that
rely on performance marketing to drive sales and find new customers, Rakuten
LinkShare also announced that it is offering Google Affiliate Network
advertisers migration assessments and assistance at no charge in light of
Google’s announcement that it is shutting down its affiliate network.

The company’s in-depth experience and approach to migrations will enable
advertisers and publishers to continue to drive sales and reach other
objectives without any gaps in momentum. The migration program includes an
in-depth assessment of the advertiser’s current program on Google Affiliate
Network, strategic partnership and trend analysis and recommendations for
future growth.

“Rakuten LinkShare has been a great partner for several years.The company’s
proven capability to add new and diverse advertisers in an efficient manner
enables us to deliver value to consumers,” said Jacqueline Edwards, vice
president of client services, Next Jump, Inc. “Further, the account management
services coupled with networking opportunities help us stay on top of industry
trends and opportunities.”

Advertisers needing more information about affiliate program migration can
call +1 855-776-0507.

About Rakuten LinkShare Corporation

Rakuten LinkShare Corporation provides online retailers and other businesses
with expert online marketing services and solutions. Rakuten LinkShare’s cost
per action (CPA) affiliate network, search marketing services, lead generation
campaigns and retargeting solutions can acquire new customers, increase
revenue and drive overall results while achieving target return on ad spend.
Rakuten LinkShare clients are Fortune 500 and other prominent companies doing
business online, including J.C. Penney, 1-800-Flowers.com, American Express,
Avon Products, and The Body Shop. The company was founded in 1996 and is
headquartered in New York City, with offices in San Francisco, Chicago, Tampa,
London, Tokyo and Sydney. For more information, please
visitwww.linkshare.com.

About Rakuten

Rakuten, Inc. (JASDAQ: 4755), is one of the world’s leading Internet service
companies, providing a variety of consumer- and business-focused services
including e-commerce, e-reading, travel, banking, securities, credit card,
e-money, portal and media, online marketing and professional sports. Selected
by Forbes as 7th among the World’s Most Innovative Companies of 2012, Rakuten
is expanding globally and currently has operations throughout Asia, Western
Europe, and the Americas. Founded in 1997, Rakuten is headquartered in Tokyo,
with over 10,000 employees worldwide. For more information, visit
http://global.rakuten.com/corp/.

Additional Resources

Check out the LinkShare Blog
Follow us on Twitter @LinkShareblog

Contact:

Rakuten LinkShare
Scott Allan, 646-943-8231
scott.allan@linkshare.com
or
Blanc & Otus
Kathy Keating, 617-451-7355
kkeating@blancandotus.com
 
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