Dell Receives 2013 Confirmit ACE (Achievement in Customer Excellence) Award

  Dell Receives 2013 Confirmit ACE (Achievement in Customer Excellence) Award

 Confirmit’s prestigious awards program recognizes leaders using Voice of the
   Customer to increase customer satisfaction and improve business results

Business Wire

ROUND ROCK, Texas -- April 23, 2013

Dell has been awarded a 2013 Confirmit ACE (Achievement in Customer
Excellence) Award. The accolade demonstrates Dell’s long-term commitment to
providing unmatched customer service to its global customer base.

The Confirmit ACE Awards program celebrates outstanding achievement in
customer satisfaction, employee satisfaction, and/or partner satisfaction.
Receiving a Confirmit ACE Award is a distinct honor that demonstrates the
recipient’s rigorous application of customer feedback processes and its
outstanding performance as measured by those processes.

Dell earned the Confirmit ACE Award based on positive customer feedback about
their support experiences.

"We are very pleased to be recognized with a Confirmit ACE Award,” said Kim
Kinnison, executive director, Support, Dell Software. “Our customers and
partners provide us with the invaluable input that enables us to offer
world-class support, and this award is a reflection on our unwavering
commitment to ensuring they have the best possible experience.”

"We are delighted to recognize Dell as a customer excellence leader,” said
Henning Hansen, President and CEO of Confirmit. “The Voice of the Customer is
critical in enabling businesses in competitive industries to satisfy and
retain customers, and drive business change. As an ACE Award winner, Dell
clearly understands this, and we are proud that they rely on Confirmit for
these vital business initiatives.”

About the Confirmit ACE Awards

The ACE (Achievement in Customer Excellence) Awards program was established in
2005 to recognize outstanding achievement in customer satisfaction. To be
eligible for a 2013 Confirmit ACE Award, Confirmit Voice of the Customer (VoC)
solutions clients must have conducted one or more surveys to assess customer
satisfaction between October 1, 2011 and December 31, 2012. Qualifying
performance is determined by a combination of customer satisfaction mean
scores and top-box rating percentages maintained during at least a 6-month
period during the eligibility period. For more information on awards criteria,

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative
technology and services that give them the power to do more. For more
information, visit and

About Confirmit

Confirmit is a SaaS vendor for multichannel Voice of the Customer, Employee
Feedback, and Market Research applications. The company has offices in Oslo
(headquarters), Cologne, Guildford, London, Moscow, New York, San Francisco,
Vancouver, and Yaroslavl. Confirmit's software is also distributed through
partner resellers in Barcelona, Kuwait City, Madrid, Milan, Pattaya, Sydney,
and Tokyo.

Confirmit targets Global 5000 companies and Market Research agencies worldwide
with a wide range of software products for feedback / data collection, panel
management, data processing, analysis, and reporting. Customers include A&N
Media, Aurora, British Airways, Cross-Tab, Dow Chemical, Farmers Insurance,
GlaxoSmithKline, Ipsos, JTN Research, Keep Factor, Morehead Associates,
Nielsen, The NPD Group, Swapit, Swisscom, Symantec and The Wellcome Trust.
Visit for more information.

Dell is a trademark of Dell Inc. Dell disclaims any proprietary interest in
the marks and names of others.


Dell Inc.
Kelly O’Dwyer-Manuel, 613-270-1533
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