Texas Businesses, Kids Programming Cast in Starring Role on Airport TV at
Dallas Love Field
City Harnesses New Television Platform to Entertain Eight Million Travelers
ALLENTOWN, Pa., April 23, 2013
ALLENTOWN, Pa., April 23, 2013 /PRNewswire/ -- Clear Channel Airports (CCA), a
division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), and the world's
leading marketer of airport multimedia, today announced that its airport TV
network, ClearVision, launched at Dallas Love Field (DAL). The new in-airport
television network features local, regional and national sponsors' products
and services in starring roles opposite some of the best news, sports and
entertainment from all the major broadcast networks, and for the first time,
The strength and flexibility of this platform goes beyond its daily line-up of
programming with the launch of "ClearVision Kids" at Dallas Love. The
airport's management requested a separate children's television network and
ClearVision delivered a customized solution for the Kids' Zones at the
airport—an innovation now available for all ClearVision airports.
"With the launch of ClearVision TV throughout Clear Channel Airports, Dallas
Love Field continues its commitment to leading the evolution of our
passengers' experience," said Mark Duebner, director, Aviation, Dallas Love
Field. "ClearVision is an entertaining medium for us to introduce air
travelers to the best attractions, food and events Dallas and Texas offer by
positioning this information alongside some of the most-watched television
In addition, ClearVision is the first real alternative in decades to the
established video incumbent's news-only airport network. ClearVision provides
airports, content partners, and advertisers with an unparalleled ability to
reach and engage air travelers – through customized content ranging from local
news to top network shows and live events.
"ClearVision brings airport entertainment into the 21^st Century and
represents a disruptive force for airport advertising in the U.S.," said Faith
Roland, Clear Vision Business Development, Clear Channel Airports. "It's the
latest example of how Clear Channel Airports continues to develop and deliver
transformational solutions to the out-of-home market that allow brands to
connect with consumers in an even more meaningful way."
ClearVision, debuted in February 2013 at Louis Armstrong New Orleans
International Airport and made its second touch-down at Raleigh-Durham
International Airport. Its programming strategy delivers a 24-hour-a-day
lineup of top network shows from 150 content providers, transformed into
short-form "mini-sodes," news, weather and sports while enabling airports to
offer a customized TV station featuring local businesses and relevant airport
Roy Laughlin, chief revenue officer and general manager,
ClearVision/ConnectiVision added, "Captive audience is an overused term, but
not in the case as this new airport-branded single channel solution with
top-rated network programming. ClearVision allows local, regional and national
businesses access to the sought after traveler audience in a venue where there
is no fast-forward button."
ClearVISION is a transformative away-from-home television broadcaster
delivering a top-tier entertainment, news and sport programming mix to
airports throughout the U.S. ClearVISION is a partnership between Clear
Channel Airports and ConnectiVISION Digital Networks and is headquartered in
Burbank, CA. The company's television content strategy provides Fortune 500
brands and advertisers with optimal engagement and consumer interaction. Visit
www.clearvisiondigitalnetworks.com to learn more.
About Clear Channel Airports
Dedicated to airport advertising for more than 37 years, Clear Channel
Airports is the premier innovator of contemporary display concepts. The
Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of
the world's largest outdoor advertising companies, currently operates more
than 275 airport programs across the globe and has a presence in 32 of the top
50 U.S. markets with major airports. More information can be found on Clear
Channel Airports and Clear Channel Outdoor by visiting
www.clearchannelairports.com and www.clearchanneloutdoor.com.
About Clear Channel Outdoor Holdings, Inc.
Clear Channel Outdoor Holdings, Inc., (NYSE:CCO) one of the world's largest
outdoor advertising companies, reaches approximately 141 million people in the
United States and approximately 374 million internationally, with more than
600,000 displays in over 40 countries across five continents, including 49 of
the 50 largest markets in the United States. Clear Channel Outdoor Holdings
offers many types of displays across its global platform to meet the
advertising needs of its customers. This includes a growing digital platform
that now offers 914 digital displays across 37 U.S. markets. Clear Channel
International operates in 30 countries across Asia, Australia and Europe in a
wide variety of formats.
Certain statements in this release constitute "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act of 1995.
Such forward-looking statements involve known and unknown risks, uncertainties
and other factors which may cause the actual results performance or
achievements of the Company to be materially different from any future
results, performance or achievements expressed or implied by such
Contact: Jason D. King, email@example.com
SOURCE Clear Channel Outdoor Holdings, Inc.
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