Web Ad.vantage Celebrates 15 Years of Digital Marketing Excellence

Web Ad.vantage Celebrates 15 Years of Digital Marketing Excellence 
HAVRE DE GRACE, MD -- (Marketwired) -- 04/19/13 --   Web Ad.vantage,
an award-winning digital strategy and marketing company, today
announced its anniversary celebrating 15 years of success in the
online marketing industry. 
Founded in 1998 by Hollis Thomases, Web Ad.vantage provides
ROI-focused strategies, audits and tactical services to companies
looking to generate more traffic, leads and sales through digital
channels such as search engines, mobile, social media, content
marketing, email and display advertising. More recently, Web
Ad.vantage has carved out a niche providing independent, in-depth
digital marketing audits and assessments that have helped clients
uncover costly mistakes due to gross misspending, negligence, or a
simple lack of knowledge. Some of the findings Web Ad.vantage's
audits have uncovered include: 


 
--  $750,000 being wasted on Google AdWords because nearly 100% of the
    sales came from organic (free) search referrals
--  Website visitors to the second most popular page bounced off before
    the page finished loading, due to a problem with the content
    management system
--  90 percent of an email marketing campaign's recipients couldn't view
    the emails because they weren't formatted for mobile devices
--  Over two months, 50,000 visitors and almost 900 leads went unreported
    because the analytics code had been accidentally removed from key web
    pages

  
"Our industry is marked by constant change, and as a result, flooded
with disreputable companies who take advantage of companies'
ignorance," explained Thomases. "Our clients trust us because we've
been doing this long enough to immediately recognize issues that may
be affecting the performance of their marketing campaigns and we help
them find a resolution. We're looking out for them." 
In addition to founding Web Ad.vantage, Thomases writes the "Digital
Entrepreneur" weekly column for Inc.com, has authored the book
"Twitter Marketing: An Hour a Day," published by Wiley & Sons, and is
a frequent speaker. Her extensive knowledge, experience and passion
for what she does foster trust and confidence among Web Ad.vantage's
clients and devoted staff. As one of the oldest companies in Maryland
pr
oviding digital marketing services, Web Ad.vantage has remained
ahead of the technology curve through adaptation and
forward-thinking, while at the same time keeping staff and clients
educated about the latest digital tactics, tools and strategies. Web
Ad.vantage's diverse portfolio includes brands such as Endo
Pharmaceuticals, SANYO Biomedical, UNICEF Canada, DAP Products, and
Visit Baltimore. More detail about Web Ad.vantage's digital marketing
services is available online at
http://www.webadvantage.net/digital-marketing-services or call
410-942-0488. 
Hollis Thomases 
hollis@webadvantage.net 
(410) 942-0488 
 
 
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