NYC: LEADING GLOBAL COMPANIES JOIN THE ’CARBON CHALLENGE’

(The following is a reformatted version of a press release
issued by the Office of the Mayor of the City of New York and
received via electronic mail. The release was confirmed by the
sender. Michael Bloomberg is the founder and majority owner of
Bloomberg LP, parent company of Bloomberg News.) 
April 18, 2013 
MAYOR BLOOMBERG ANNOUNCES LEADING GLOBAL COMPANIES JOIN THE
“CARBON CHALLENGE,” A PLANYC INITIATIVE TO CUT GREENHOUSE GASES,
IMPROVE AIR QUALITY AND FIGHT CLIMATE CHANGE 
Participating Universities and Hospitals Make Impressive Gains;
On Track to Meet Ambitious Emission Goals 
Citywide Emissions Down by 16 Percent - More Than Halfway to
PlaNYC Emissions Target 
Mayor Michael R. Bloomberg today announced the expansion of the
Carbon Challenge, an initiative launched through the City’s
sustainability program, PlaNYC, to encourage businesses,
universities and other private organizations to cut greenhouse
gas emissions, improve air quality and reduce the impact of
climate change. Ten companies will participate in the Carbon
Challenge and commit to reducing greenhouse gas emissions from
their offices by up to 40 percent in the next 10 years. They
include: American International Group, BlackRock, Bloomberg LP,
Credit Suisse, Deutsche Bank, Goldman Sachs, Google, JetBlue
Airways, JPMorgan Chase, and PVH. The companies join 17
universities with more than 35 campuses that accepted the Carbon
Challenge when it began in 2007, and the 11 largest hospital
organizations that joined in 2009. The Mayor also announced that
four of the participating universities and one participating
hospital have already reached their reduction targets well-ahead
of schedule. The Carbon Challenge builds on the City’s own goal
to cut emissions in municipal buildings by 30 percent by 2017
and will help meet the PlaNYC target to reduce emissions
citywide by 30 percent in 2030. The City is more than halfway to
meeting its goal, having achieved 16 percent of its emissions in
the last six years. The Mayor made the announcement at
Rockefeller University and was joined by Sergej Mahnovski,
Director of the Mayor’s Office of Long-Term Planning and
Sustainability; Marc Tessier-Lavigne, President of Rockefeller
University; Francis J. Murray, Jr., President and CEO of the New
York State Energy Research and Development Authority; Dave
Barger, President and CEO of JetBlue Airways; Gary Shedlin,
Chief Financial Officer at BlackRock; Gail Beltrone, Vice
President for Campus Services at Barnard College; Dr. Joyce F.
Brown, President of the Fashion Institute of Technology; Timur
Galen, managing director and global co-head of Corporate
Services and Real Estate at Goldman Sachs; Alison Leary, New
York University’s Executive Vice President for Operations; Kevin
Mannle, Associate Vice President for Facilities Management of
New York Hospital Queens; Curtis Ravenel, Chief Sustainability
Officer for Bloomberg LP; Melanie Steiner, Chief Risk Officer of
PVH Corp; Bill Beck, Managing Director at Credit Suisse; and
Birdie, the GreeNYC Mascot. 
“The Carbon Challenge is an essential partnership between the
City and our businesses, universities and organizations who
share our commitment to a greener, greater New York,” said Mayor
Bloomberg. “I want to applaud the commitment of the 10 companies
making the Carbon Challenge pledge, as well as the universities
and hospitals that have already taken steps to become more
efficient. Their leadership on this issue is not only going to
move our city toward a more sustainable future; we also hope it
will inspire others to follow suit.” 
“The Mayor’s Carbon Challenge underscores the
importance of voluntary action by major institutions in
advancing PlaNYC’s carbon reduction goals,” said Mahnovski,
Director of the Mayor’s Office of Long-Term Planning and
Sustainability. “Each participant has charted its own distinct
path to the 30 percent goal, demonstrating that a wide variety
of institutions can meet that goal as long as they have a
tailored strategy and the leadership to make it happen. From
fuel switching and lighting retrofits to behavioral change, the
participants prove that there are many opportunities to reduce
carbon emissions while also reducing energy costs.” 
“Through the Mayor’s Carbon Challenge, the City, State and
private sector have formed a successful partnership to reduce
greenhouse gas emissions that impact our environment and the
quality of life for millions of residents,” said Murray, NYSERDA
President and CEO. “As Governor Cuomo has stated, New York is at
the forefront of environmental and energy policy innovations--
and this partnership serves as an example of that innovation.
NYSERDA is proud to support the City in the development and
implementation of the Mayor’s Carbon Challenge, and we encourage
participants to involve NYSERDA early in their energy efficiency
projects to take advantage of the innovative programs, technical
expertise and funding available to commercial tenants and
others.” 
Greenhouse gas emissions are a primary contributor to climate
change and its related effects, including extreme weather,
severe flooding and storm surges. In 2007, the Mayor launched
the Carbon Challenge to encourage universities to help meet one
of the chief PlaNYC sustainability goals to cut emissions
citywide by 30 percent by 2030. The Carbon Challenge extended to
hospitals in 2009. 
Today’s announcement further expands the Carbon Challenge with
the commitment of 10 leading global corporations to reduce their
carbon footprint. Energy emissions in buildings account for 75
percent of New York City’s greenhouse gas emissions and
together, the Carbon Challenge companies occupy more than 17
million square feet of city office space.  In addition to
partnering with the Mayor’s Office and NYSERDA, the Carbon
Challenge participants are working with organizations such as
the Natural Resource Defense Council, Urban Green Council, and
Green Light New York, as well as leading engineering and
architecture firms, who have dedicated time and expertise to
help them explore new ways to reduce emissions in commercial
office spaces. The companies will work to reduce their
greenhouse gas emissions by at least 30 percent over the next 10
years, with a focus on reducing emissions in their interior
office spaces and leased spaces. Bloomberg LP, Credit Suisse,
Deutsche Bank, Goldman Sachs and JPMorgan Chase - the largest
participant based on its NYC footprint - have committed to
reducing emissions by up to 40 percent in 10 years. 
“JetBlue is on board with the Mayor’s Carbon Challenge. As New
York’s Hometown Airline™, our contribution toward a healthier
planet for people begins at home,” said Barger, JetBlue’s
President and CEO. “When choosing the home of our new support
center in Long Island City, we purposefully selected a building
that certified LEED Silver. We’re doing our part by reducing our
energy, controlling our HVAC, lights and appliances and using
green cleaning methods. We encourage our crewmembers and
customers to do their part as well.” 
“JPMorgan Chase is pleased to partner and collaborate with the
City of New York in this important initiative,” said Frank
Bisignano, Co-Chief Operating Officer, JPMorgan Chase. “We are
proud that our global headquarters in New York City is the
world’s largest LEED Platinum-certified renovation of an
existing office building. Joining the NYC Carbon Challenge is a
great way to continue our commitment to manage our operations in
an efficient and sustainable manner. Improving energy efficiency
and reducing carbon emissions across our global real estate
portfolio is not just a corporate sustainability priority for
JPMorgan Chase - it also makes good business sense.” 
“We are pleased to be part of the Mayor’s Carbon Challenge,”
Jacques Brand, Deutsche Bank CEO for North America. “Our
corporate headquarters at 60 Wall St. was recognized in 2012 as
the EBIE All-Rounder award winner as the most improved building
in the United States by the Urban Green Council. Through the
Deutsche Bank Americas Foundation, we support research in energy
efficiency housing for low-income housing, and recently
announced Deutsche Bank’s commitment to cleaner energy through
the establishment of a $30 million Community Clean Heat Fund and
philanthropic support for the New York City Energy Efficiency
Corporation.” 
“Bloomberg has come a long way in reducing our
carbon emissions, achieving our first goal of a 50 percent
reduction of our global carbon footprint two years earlier than
we planned,” said Dan Doctoroff, Bloomberg LP’s CEO and
President. “But we’re also just getting started.  We will
continue to make significant strides in reducing our emissions,
and we are proud to accept the Mayor’s Carbon Challenge to
reduce our New York City building-based emissions by 40 percent
as part of this important effort.” 
“When it comes to greening Google’s office buildings, we apply
the same focus that we use for any of our products: put the user
first,” said Ben Fried, Chief Information Officer for Google.
“Creating facilities with leading environmental performance
improves the health and productivity of our employees around the
world. It also helps us reduce waste, save energy and water, and
improve indoor air quality. Through our participation in the NYC
Mayor’s Carbon Challenge, we hope to inspire companies of all
shapes and sizes to take innovative approaches to reduce their
own environmental footprint.” 
“The protection of the natural environment is one of the most
pressing issues of our time,” said Rob Shafir, CEO of Credit
Suisse Americas. “At Credit Suisse, we take our responsibilities
seriously by promoting the efficient use of resources, reduction
of greenhouse gas emissions and by engaging in dialogue with our
stakeholders. We are proud to partner with the Mayor’s Office
and we are looking forward to helping New York City reach its
PlaNYC reduction targets.” 
“Responsibility has always been the ultimate benchmark at
BlackRock,” said Shedlin, Chief Financial Officer for BlackRock.
“That’s why we are joining this challenge and accepting
responsibility for making a difference in New York and the
world.” 
“PVH Corp. is pleased to be a part of the Mayor’s Carbon
Challenge seeking to reduce greenhouse gas emissions from the
private sector by 30 percent over 10 years,” said Steiner, Chief
Risk Officer at PVH Corp. “We recognize that commercial
buildings are a large contributor of greenhouse gas emissions,
and we are committed to putting into effect measures that will
result in the reduction of emissions attributable to our New
York City and Bridgewater facilities.” 
“The Mayor’s Carbon Challenge is a valuable public-private
collaboration that is a natural extension of Goldman Sachs’
environmental commitment to be carbon neutral by 2020,” said
Galen, managing director and global co-head of Corporate
Services and Real Estate at Goldman Sachs. “The Challenge
creates value for our shareholders, for our employees, and for
everyone in the community.”
The Carbon Challenge’s 17 participating universities and 11
participating hospital systems represent 120 million square feet
of space and 3.5 percent of citywide emissions. By fulfilling
the Carbon Challenge pledge, these institutions will eliminate
more than 600,000 metric tons of carbon dioxide and reduce
citywide greenhouse gas emissions by a full percentage point.
According the Carbon Challenge Progress Report released today,
universities have measured an overall reduction of nearly 13
percent, and the hospitals have measured an average reduction of
6 percent of emissions in the last three years. A copy of the
report is available at www.nyc.gov/carbonchallenges. 
Of the participating universities in the Carbon Challenge, four
have already met their goals, as well as one hospital. Barnard
College, The Fashion Institute of Technology, New York
University, Rockefeller University and New York Hospital Queens
have reduced their emissions by an average of 33.3 percent and
cut energy consumption by 22 percent. In the last year alone,
these institutions reduced their emissions by 86,000 metric tons
of carbon dioxide - the equivalent of removing more than 18,000
passenger vehicles from our city’s roads - and saved $19 million
in lower energy costs. 
The participating universities and hospitals adopt different
strategies to reduce energy waste and cute emissions. The
Fashion Institute of Technology was the first university to
reach the Carbon Challenge goal and is continuing to build on
that initiative with the installation of its second green roof.
NYU met its 30 percent greenhouse gas reduction goal in 2011 -
six years before the 2017 commitment date - accomplished through
its state-of-the-art co-generation plant, energy efficiency
projects and campus wide engagement campaigns. It is now
targeting a 50 percent greenhouse gas reduction goal by 2016.
New York Hospital Queens is the first participating hospital to
reach and then exceed the Mayor’s challenge with a total carbon
emissions reduction of 31 percent. A major initiative that
helped New York Hospital Queens reach this goal in only three
years was the replacement of a natural gas-driven chiller with
an electric chiller. The hospital’s green program has grown to
include waste and energy reduction strategies, a recycling
program, infrastructure projects and a “green roof” installation
of plants to reduce water runoff. 
GreeNYC, the City’s program to help New Yorkers live more
sustainably is also working with Carbon Challenge participants -
from students to patients to staff. GreeNYC provides energy
saving tips that individuals can use to reach Carbon Challenge
goals. GreeNYC applies customized animation, promotional
materials, digital outreach and the mascot, Birdie, to educate
and encourage New Yorkers to help meet energy efficiency goals. 
The Carbon Challenge commitments match the Administration’s work
to reduce emissions in City government buildings by 30 percent
by 2017 and an ambitious citywide goal to reduce emissions by 30
percent in 2030. So far, the City has measured a 12 percent
reduction in emissions by municipal buildings, or more than
300,000 metric tons. Citywide, the carbon footprint has fallen
by 16 percent. 
“The sustainability of our research enterprise has been a long-standing priority at The Rockefeller University,” says President
Tessier-Lavigne. “I commend the Mayor’s Office for issuing the
challenge to the city’s educational institutions to reduce their
carbon footprints, and I am proud of the efforts by everyone
here at Rockefeller that enabled us to reach our goal of
reducing CO2 emissions by more than 30 percent.” 
“Barnard is pleased to be able to participate in the Mayor’s
Carbon Challenge and help realize a 30 percent reduction in its
emissions,” said Gail Beltrone, Vice President for Campus
Services at Barnard College. “It’s good for the City, the
College and our students and neighbors.” 
“The Fashion Institute of Technology is pleased to be a
participant in the Mayor’s Carbon Challenge,” said Dr. Brown,
President of the Fashion Institute of Technology. “The tools and
information provided by the Mayor’s Office of Long-Term Planning
and Sustainability allowed the College to document a 40 percent
reduction in carbon emissions by 2011.” 
“As one of the nine initial signatories of the Mayor’s 2030
Challenge Partners, NYU continues to be a staunch supporter of
the Mayor’s sustainability initiatives,” said NYU President John
Sexton. “We commend the Mayor for his leadership in setting an
agenda to confront directly the challenges of global warming. We
are proud to have achieved our initial greenhouse gas reduction
commitment in January 2011, six years ahead of schedule. As an
institution, we have set a target of 50 percent greenhouse gas
reduction by 2017 on our way to carbon neutrality by 2040. We
look forward to continuing to work with the Mayor’s Carbon
Challenge and partner universities to create a greener and
greater NYC, not only for our generation, but for the
generations to come.” 
“The Mayor’s Carbon Challenge is a forward-thinking program that
encouraged New York Hospital Queens to accelerate its
sustainability efforts,” said Kevin Mannle, Associate Vice
President for Facilities Management at New York Hospital Queens.
“By reducing our environmental impact, we help our buildings and
our planet get healthier, which supports the health and well-being our patients and our community.” 
Contact:
Marc La Vorgna/Lauren Passalacqua (212) 788-2958 
(bjh) NY 
#<873920.660640.3.4.1.0.76>#