Publicis Groupe Acquires Neev, a Leading Software Service Provider in India

  Publicis Groupe Acquires Neev, a Leading Software Service Provider in India

Business Wire

PARIS -- April 18, 2013

Regulatory News:

Publicis Groupe (Paris:PUB) [EURONEXT Paris: FR0000130577] today announced
that it has signed an agreement to acquire Neev, one of India’s leading
technology services providers specialising in eCommerce, SaaS (Software as a
Service) and cloud applications across web, social and mobile. Neev will be
aligned with Razorfish, one of the largest interactive marketing and
technology companies in the world; the acquisition triggers the launch of the
Razorfish brand in India. The move follows a number of acquisitions recently
announced by Publicis Groupe and further strengthens its digital leadership
globally as well as its presence in India and the greater APAC region.

Founded in 2005 and based in Bangalore, Neev has aggressively grown and now
employs a team of 250 specialists, of which over 220 are technologists, with
experience and expertise in leveraging cloud and mobile technologies and
promoting innovation that drives business success. With a strong commitment to
technology, innovation and scale, Neev has a track record for cutting edge
product innovation and market firsts, in areas of video streaming, eCommerce,
data visualization including patents in cloud and mobility. Working seamlessly
with its clients' teams, Neev serves a growing list of prominent brands and
technology companies mainly in India and the US. Year on year, Neev has
increased revenues on average 45 percent since 2007.

“Razorfish can now offer scaled expertise in India, complementing its already
strong presence in Greater China and Australia,” says Vincent Digonnet,
President APAC of Razorfish and Digitas networks. “At the core of Razorfish
lies innovation and technology, and we can only launch the brand in a market
with a very deep tech development capability. Neev is providing us with the
right engine, including an ability to deliver sophisticated state of the art
web, ecommerce, mobile and social solutions. In addition, the acquisition will
support the development capabilities of Razorfish technology teams in the US.”

Saurabh Chandra, Neev CEO says: “Neev has always delivered its work by
leveraging leading edge technologies in cloud and mobility. With Razorfish we
are looking at taking this to a larger portfolio of clients. Our focus remains
delivering solutions to our clients that solve real business problems with the
best combination of creativity and technology.”

Publicis Groupe's goal is to create the world's leading concentration of
digital skills and competencies in the world and to that end is committed to
doubling its size in India between 2010 and 2015. This year, the Groupe
acquired the leading digital agency Convonix based in Mumbai and back in 2012
made significant acquisitions with iStrat (December 2012), Resultrix (August
2012) and Indigo Consulting (April 2012).

Srikant Sastri, VivaKi Country Chair for India who is overseeing the
acquisition of Neev adds: “With the acquisition of Neev, we have added
cutting-edge tech capabilities. We are now twice as large as any other global
network in terms of digital team-strength and revenues, and unparalleled in
breadth and depth of digital skills.”

The agency will operate as Razorfish Neev led by Neev CEO, Saurabh Chandra. He
will report into Kanika Mathur, Managing Director for Razorfish and Digitas
India, with a direct connection to Ray Velez, Global CTO for Razorfish.

About Publicis Groupe

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] is one of the world’s
leading communications groups. We offer the full range of services and skills:
digital (DigitasLBi, Razorfish, Rosetta, VivaKi), creative services (BBH, Leo
Burnett, Publicis Worldwide, Saatchi & Saatchi), public affairs, corporate
communications and events (MSLGROUP), media strategy, planning and buying
(Starcom MediaVest Group and ZenithOptimedia) and healthcare communications,
with Publicis Healthcare Communications Group (PHCG). Present in 108
countries, the Groupe employs 58,000 professionals.

www.publicisgroupe.com | Twitter:@PublicisGroupe | Facebook:
www.facebook.com/publicisgroupe

Viva la Difference !

About Razorfish

Razorfish, ranked in Advertising Age’s A-List top ten in 2012 and 2013,
creates experiences that build businesses. As one of the largest interactive
marketing and technology companies in the world, Razorfish helps its clients
build better brands by delivering business results through customer
experiences. Razorfish combines the best thought leadership of the consulting
world with the leading capabilities of the marketing services industry to
support our clients’ business needs, such as launching new products,
repositioning a brand or participating in the social world. Razorfish has 2800
digital professionals, with offices in the UK, Australia, Brazil, China,
France, Germany, Hong Kong, Japan and the United States. Clients include Audi,
Delta, DHL, McDonald’s, Nike, Samsung and Unilever. Razorfish is part of
Publicis Groupe.

For further information www.razorfish.com | Twitter: @razorfish | Facebook:
www.facebook.com/razorfish

About Neev

Neev is an Outsourced Product and Application Development Company that helps
companies around the world architect, develop and deploy applications on the
Cloud, accessible on Web and Mobile platforms. Neev’s services offer cutting
edge, cost-effective, flexible and dependable solutions. Neev leverages
emerging technologies and works on robust, industry standard mostly open
source platforms. Whether it is a high performance, always available customer
facing product e.g. an online store, a sales force enabling mobile application
or architecting a cloud setup to optimally support and grow with your business
– Neev makes it happen.  For further details www.neevtech.com

Contact:

Publicis Groupe
Communication corporate
Peggy Nahmany, + 33 (0)1 44 43 72 83
or
Investor Relations
Martine Hue, + 33 (0)1 44 43 65 00
Stéphanie Atellian, + 33 (0)1 44 43 74 44
or
Razorfish and Digitas
Maya Hart, +44 (0) 7971 241 769
International Communications Director
 
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